Business-to-Business-Marketing: Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
St. Gallen
Univ., Inst. für Marketing und Handel
2008
|
| Schriftenreihe: | Dialogmarketing 'revisited'
7 |
| Schlagworte: | |
| Online-Zugang: | Inhaltstext Ausführliche Beschreibung |
| Beschreibung: | 136 S. Ill., graph. Darst. 24 cm |
| ISBN: | 9783905819069 3905819066 |
Internformat
MARC
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| 245 | 1 | 0 | |a Business-to-Business-Marketing |b Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing |c Ch. Belz und Ch. Schmitz |
| 246 | 1 | 3 | |a Business to Business Marketing |
| 264 | 1 | |a St. Gallen |b Univ., Inst. für Marketing und Handel |c 2008 | |
| 300 | |a 136 S. |b Ill., graph. Darst. |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Dialogmarketing 'revisited' |v 7 | |
| 650 | 0 | 7 | |a Direktmarketing |0 (DE-588)4012421-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Klein- und Mittelbetrieb |0 (DE-588)4031031-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundenmanagement |0 (DE-588)4236865-0 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1805090502265012224 |
|---|---|
| adam_text | |
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Belz, Christian 1953- Schmitz, Christian |
| author_GND | (DE-588)123463580 (DE-588)134205642 |
| author_facet | Belz, Christian 1953- Schmitz, Christian |
| author_role | aut aut |
| author_sort | Belz, Christian 1953- |
| author_variant | c b cb c s cs |
| building | Verbundindex |
| bvnumber | BV023320710 |
| classification_rvk | QP 310 QP 621 |
| ctrlnum | (OCoLC)229443815 (DE-599)DNB987319655 |
| dewey-full | 658.872 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.872 |
| dewey-search | 658.872 |
| dewey-sort | 3658.872 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV023320710 |
| illustrated | Illustrated |
| index_date | 2024-07-02T20:53:43Z |
| indexdate | 2024-07-20T09:40:50Z |
| institution | BVB |
| isbn | 9783905819069 3905819066 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016504813 |
| oclc_num | 229443815 |
| open_access_boolean | |
| owner | DE-859 DE-703 DE-1049 DE-860 |
| owner_facet | DE-859 DE-703 DE-1049 DE-860 |
| physical | 136 S. Ill., graph. Darst. 24 cm |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Univ., Inst. für Marketing und Handel |
| record_format | marc |
| series | Dialogmarketing 'revisited' |
| series2 | Dialogmarketing 'revisited' |
| spelling | Belz, Christian 1953- Verfasser (DE-588)123463580 aut Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing Ch. Belz und Ch. Schmitz Business to Business Marketing St. Gallen Univ., Inst. für Marketing und Handel 2008 136 S. Ill., graph. Darst. 24 cm txt rdacontent n rdamedia nc rdacarrier Dialogmarketing 'revisited' 7 Direktmarketing (DE-588)4012421-6 gnd rswk-swf Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Business-to-Business-Marketing (DE-588)4631075-7 s Kundenmanagement (DE-588)4236865-0 s Direktmarketing (DE-588)4012421-6 s Klein- und Mittelbetrieb (DE-588)4031031-0 s DE-604 Schmitz, Christian Verfasser (DE-588)134205642 aut Dialogmarketing 'revisited' 7 (DE-604)BV023348367 7 text/html http://deposit.dnb.de/cgi-bin/dokserv?id=3063674&prov=M&dok_var=1&dok_ext=htm Inhaltstext text/html http://www.imh.unisg.ch/org/imh/thexis.nsf/5711965ceec67b81c1256bb2003c2f98/c426a3d0db38ae5ec12573d00041c5b3!OpenDocument Ausführliche Beschreibung |
| spellingShingle | Belz, Christian 1953- Schmitz, Christian Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing Dialogmarketing 'revisited' Direktmarketing (DE-588)4012421-6 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Kundenmanagement (DE-588)4236865-0 gnd |
| subject_GND | (DE-588)4012421-6 (DE-588)4631075-7 (DE-588)4031031-0 (DE-588)4236865-0 |
| title | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing |
| title_alt | Business to Business Marketing |
| title_auth | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing |
| title_exact_search | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing |
| title_exact_search_txtP | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing |
| title_full | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing Ch. Belz und Ch. Schmitz |
| title_fullStr | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing Ch. Belz und Ch. Schmitz |
| title_full_unstemmed | Business-to-Business-Marketing Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing Ch. Belz und Ch. Schmitz |
| title_short | Business-to-Business-Marketing |
| title_sort | business to business marketing erfolg mit kleinen geschaften smart account management im business to business marketing |
| title_sub | Erfolg mit kleinen Geschäften: Smart-Account-Management im Business-to-Business-Marketing |
| topic | Direktmarketing (DE-588)4012421-6 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Kundenmanagement (DE-588)4236865-0 gnd |
| topic_facet | Direktmarketing Business-to-Business-Marketing Klein- und Mittelbetrieb Kundenmanagement |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=3063674&prov=M&dok_var=1&dok_ext=htm http://www.imh.unisg.ch/org/imh/thexis.nsf/5711965ceec67b81c1256bb2003c2f98/c426a3d0db38ae5ec12573d00041c5b3!OpenDocument |
| volume_link | (DE-604)BV023348367 |
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