Business marketing: connecting strategy, relationships, and learning
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
McGraw-Hill
2009
|
| Ausgabe: | 4. ed., internat. ed. |
| Schriftenreihe: | The McGraw-Hill Irwin companies
|
| Schlagworte: | |
| Beschreibung: | Literaturverz. S. 653 - 661 |
| Beschreibung: | XXV, 678 S. Ill., graph. Darst. |
| ISBN: | 9780071263436 |
Internformat
MARC
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| 020 | |a 9780071263436 |9 978-0-07-126343-6 | ||
| 020 | |z 9780071263436 |9 978-007-126343-6 | ||
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| 245 | 1 | 0 | |a Business marketing |b connecting strategy, relationships, and learning |c F. Robert Dwyer ; John F. Tanner |
| 250 | |a 4. ed., internat. ed. | ||
| 264 | 1 | |a Boston [u.a.] |b McGraw-Hill |c 2009 | |
| 300 | |a XXV, 678 S. |b Ill., graph. Darst. | ||
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| 700 | 1 | |a Tanner, John F. |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-016473375 | ||
Datensatz im Suchindex
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| callnumber-search | HF5415 |
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| callnumber-subject | HF - Commerce |
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| ctrlnum | (OCoLC)182716623 (DE-599)BVBBV023288719 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
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| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
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| edition | 4. ed., internat. ed. |
| format | Book |
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| id | DE-604.BV023288719 |
| illustrated | Illustrated |
| index_date | 2024-07-02T20:42:28Z |
| indexdate | 2024-07-09T21:15:02Z |
| institution | BVB |
| isbn | 9780071263436 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016473375 |
| oclc_num | 182716623 |
| open_access_boolean | |
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| owner_facet | DE-1050 DE-1049 DE-573 DE-11 DE-188 |
| physical | XXV, 678 S. Ill., graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | The McGraw-Hill Irwin companies |
| spelling | Dwyer, F. Robert Verfasser aut Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner 4. ed., internat. ed. Boston [u.a.] McGraw-Hill 2009 XXV, 678 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier The McGraw-Hill Irwin companies Literaturverz. S. 653 - 661 Marketing Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Business-to-Business-Marketing (DE-588)4631075-7 s DE-188 Tanner, John F. Sonstige oth |
| spellingShingle | Dwyer, F. Robert Business marketing connecting strategy, relationships, and learning Marketing Business-to-Business-Marketing (DE-588)4631075-7 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4631075-7 (DE-588)4037589-4 |
| title | Business marketing connecting strategy, relationships, and learning |
| title_auth | Business marketing connecting strategy, relationships, and learning |
| title_exact_search | Business marketing connecting strategy, relationships, and learning |
| title_exact_search_txtP | Business marketing connecting strategy, relationships, and learning |
| title_full | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
| title_fullStr | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
| title_full_unstemmed | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
| title_short | Business marketing |
| title_sort | business marketing connecting strategy relationships and learning |
| title_sub | connecting strategy, relationships, and learning |
| topic | Marketing Business-to-Business-Marketing (DE-588)4631075-7 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Business-to-Business-Marketing |
| work_keys_str_mv | AT dwyerfrobert businessmarketingconnectingstrategyrelationshipsandlearning AT tannerjohnf businessmarketingconnectingstrategyrelationshipsandlearning |