The intimate supply chain: leveraging the supply chain to manage the customer experience
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Boca Raton, Fla. [u.a.]
CRC Press
2008
|
Schriftenreihe: | Series on resource management
|
Schlagworte: | |
Online-Zugang: | Klappentext Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | XXII, 280 S. Ill., graph. Darst. |
ISBN: | 9781420064971 1420064975 |
Internformat
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035 | |a (OCoLC)166358445 | ||
035 | |a (DE-599)BVBBV023234331 | ||
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100 | 1 | |a Ross, David Frederick |e Verfasser |4 aut | |
245 | 1 | 0 | |a The intimate supply chain |b leveraging the supply chain to manage the customer experience |c David Frederick Ross |
264 | 1 | |a Boca Raton, Fla. [u.a.] |b CRC Press |c 2008 | |
300 | |a XXII, 280 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Series on resource management | |
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Business logistics | |
650 | 4 | |a Customer relations | |
650 | 4 | |a Business logistics | |
650 | 4 | |a Customer relations | |
650 | 0 | 7 | |a Kundenorientierung |0 (DE-588)4316837-1 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Supply Chain Management |0 (DE-588)4684051-5 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Supply Chain Management |0 (DE-588)4684051-5 |D s |
689 | 0 | 1 | |a Kundenorientierung |0 (DE-588)4316837-1 |D s |
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Datensatz im Suchindex
_version_ | 1804137528585879552 |
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adam_text | Contents
Preface
............................................................................................................xi
Acknowledgments
........................................................................................xix
About the Author
.........................................................................................xxi
1
The Revolution in Customer Management
Becoming Intimate with Today s Customer
............................................1
1.1
What s Going on with Today s Customer?
..........................................2
1.1.1
Who Is the Customer?
.............................................................3
1.1.2
What Do Customers Want?
....................................................7
1.2
Dimensions of Customer Management
...............................................9
1.2.1
Defining the Content of Customer Wants and Needs
...........11
1.2.1.1
Value Dimension
....................................................11
1.2.1.2
Relationships
..........................................................13
1.2.1.3
Peace of Mind
........................................................14
1.2.1.4
Transactional Mechanics
........................................16
1.2.1.5
Managing the Customer Experience
.......................19
1.3
Summary and Transition
..................................................................21
Endnotes....................................................................................................22
2
Learning to Grow and Prosper in a Global Economy
Realities of Supply Chain Management
in the Twenty-First Century
.................................................................25
2.1
Basis of Globalization
—
A Primer
.....................................................26
2.1.1
Declining Self-Sufficiency of Nations
....................................27
2.1.2
Growth of Global
Compétition
.............................................29
2.1.3
Technology and Management in the Global Economy
..........31
2.1.4
The Comparative Advantage of Nations
...............................34
2.1.4.1
Theory of the Comparative Advantage of Nations
.......35
vi
■ Contents
2.1.4.2
Applying the Theory of Comparative Advantage
.......37
2.1.4.3
Realities of the Marketplace and Ricardian
Theory
....................................................................39
2.1.4.4
The Commoditization of the Marketplace
.............40
2.2
Activating Customer Value in a Global Economy
.............................41
2.2.1
Competing in the Age of Temporary Advantage
..................42
2.2.2
Creating New Avenues of Customer Intimacy
......................44
2.2.3
Reaching New Markets
.........................................................45
2.2.4
Activating the Power of Collaboration
..................................47
2.3
Summary and Conclusion
................................................................49
Endnotes....................................................................................................50
The Enabling Power of Supply Chains
Leveraging the Process Value Chain to Support
Customer Intimacy
...............................................................................53
3.1
SCM Foundations
............................................................................54
3.1.1
Supply Chain Basics
..............................................................55
3.1.1.1
Defining the Supply Chain Environment
...............55
3.1.1.2
Managing the Demand Channel
............................58
3.1.2
Fundamentals of Process Value Chains
.................................61
3.1.2.1
Anatomy of Supply Chain Demand
.......................61
3.1.2.2
Role and Function of Channel Producers
...............63
3.1.2.3
Role of Primary Suppliers
.......................................68
3.1.2.4
Supplier Relationship Management
........................70
3.2
Summary and Transition
..................................................................72
Endnotes....................................................................................................74
Designing and Maintaining a Delivery Channel
Creating Value Delivery Networks to Drive Customer Intimacy
.........75
4.1
Value Delivery Networks
—
An Overview
.........................................76
4.1.1
Why Delivery Network Intermediaries Exist
.......................77
4.1.2
Designing Delivery Network Structures
................................79
4.2
Types of Value Delivery Network Intermediaries
..............................81
4.2.1
Manufacturers Sales Offices and Distribution
Warehouses
...........................................................................81
4.2.2
Brokers and Agents
................................................................81
4.2.3
Wholesalers and Distributors
................................................82
4.2.3.1
Full-Service Wholesalers/Distributors
....................82
4.2.3.2
Limited-Service Wholesalers/Distributors
..............83
4.2.3.3
Exporting and Importing Distributor
....................84
4.2.4
Retailers
...............................................................................84
4.3
Role of the Value Delivery Network
.................................................85
4.3.1
Delivery Network Functions
.................................................85
Contents ■
vii
4.3.2
Delivery Network Facilitators
................................................88
4.4
Value Delivery Network Decisions
...................................................89
4.4.1
Delivery Network Systems
...................................................90
4.4.2
Managing Channel Conflict
.................................................91
4.5
Summary and Transition
..................................................................94
Endnotes
....................................................................................................95
The Evolving Supply Chain
From Logistics to the Lean Supply Chain
.............................................97
5.1
Supply Chain Management
—
An Overview
.....................................98
5.1.1
Fundamentals of Logistics Management
...............................99
5.1.2
Fundamentals of Supply Chain Management
.....................101
5.1.3
Supply Chain Competencies
...............................................102
5.1.3.1
Customer Management
........................................103
5.1.3.2
Partner Management
............................................104
5.1.3.3
Channel Alignment
..............................................105
5.1.3.4
Supply Chain Collaboration
.................................108
5.1.3.5
Operations Excellence
..........................................108
5.1.3.6
Integrative
Technologies
.......................................110
5.1.4
The Impact of SCM
............................................................
Ill
5.2
SCM Process Approaches
...............................................................112
5.3
Lean Supply Chain Management
...................................................113
5.3.1
Primer on Lean
...................................................................114
5.3.2
Definition of Lean SCM
.....................................................115
5.3.3
Six Competencies of Lean Supply Chains
...........................116
5.3.3.1
Application of Process Kaizen Tools
.....................117
5.3.3.2
Process Standardization
........................................117
5.3.3.3
Channel Partnership
.............................................118
5.3.3.4
Demand Management
..........................................119
5.3.3.5
Lean SCM Implementation
..................................120
5.3.3.6
Strong Communication
........................................121
5.3.4
Impact of Lean Supply Chain Management
........................122
5-4
Summary and Transition
................................................................125
Endnotes
..................................................................................................126
The Adaptive, Demand-Driven Supply Chain
Using the Supply Chain to Manage Risk.
............................................129
6.1
Managing Risk in the Lean Supply Chain
......................................130
6.1.1
Understanding Supply Chain Risk
......................................131
6.1.1.1
Components of Supply Chain Risk
......................131
6.1.1.2
Solutions to Supply Chain Risk
............................137
6.2
Advent of the Adaptive, Demand-Driven Supply Network
.............140
6.2.1
Fundamentals of Adaptive Supply Chain Management
.......141
viii
■ Contents
6.2.1.1
Defining the Adaptive Supply Chain
....................141
6.2.1.2
Adaptive Supply Chain Management
...................143
6.2.1.3
Advantages of an Adaptive Supply Chain
.............146
6.2.2
Fundamentals of Demand-Driven Supply Networks
...........147
6.2.2.1
Defining Demand-Driven Supply Networks
........147
6.2.2.2
Strategies for Becoming Demand Driven
.............148
6.2.2.3
Advantages of a DDSN
........................................153
6.3
Competencies of the Adaptive, Demand-Driven Network
..............154
6.3.1
Customer Driven
.................................................................154
6.3.2
Demand/Supply Visibility
...................................................155
6.3.3
Operations Excellence
.........................................................157
6.3.4
Fulfillment/Replenishment Flexibility
.................................157
6.3.5
Supply Chain Collaboration
................................................159
6.3.6
Optimization
......................................................................160
6.4
Summary and Transition
................................................................161
Endnotes..................................................................................................162
The Intimate Supply Chain
Using the Supply Chain to Manage the Customer
Experience
..........................................................................................165
7.1
Basics of Customer Experience Management
..................................166
7.1
Л
Defining Customer Experience Management
......................167
7.1.1.1
Shaping Customer Experience-Centered
Organizations
.......................................................169
7.1.1.2
Defining Customer Experience Management
.......170
7.1.2
CEM
and the Supply Chain
................................................173
7.1.2.1
Problem with Lean, Adaptive DDSN
Concept
................................................................174
7.1.2.2
Viewing Supply Chain from Customer s
Perspective
............................................................176
7.1.2.3
Defining Intimate Supply Chain
..........................178
7.1.2.4
Contrasting Lean, Adaptive, DDSN SCM with
Intimate Supply Chain
.........................................180
7-2
Intimate Supply Chain Competencies
............................................182
7.2.1
Lean, Adaptive, Demand-Driven
Operations
..........................................................................184
7.2.2
CEM
Focus
.........................................................................185
7.2.3
CEM-Focused Value Networks
...........................................187
7.2.4
Smart Technologies
.............................................................189
7.2.5
Customer-Centered Operations
...........................................190
7-2.6
CEM
Performance Measurement
........................................192
7.3
Summary and Transition
................................................................193
Endnotes..................................................................................................195
Contents ■ ix
8
Structuring the Intimate Supply Chain
Differentiating Your Supply Chain by Engaging Today s Customer...
197
8.1
Economics of Intimate Supply Chains
............................................198
8.1.1
Shifting Economic Paradigms
.............................................199
8.1.1.1
Abstract Concept of Exchange Value
...................200
8.1.1.2
Experiential Basis of Exchange Value
...................201
8.1.2
Building Customer Intimacy
...............................................202
8.1.2.1
Emotions Make Experiences Meaningful
.............203
8.1.2.2
Steps to Build Customer Intimacy
.......................204
8.2
Intimate Supply Chain Strategies
....................................................214
8.2.1
First Component: Intimate Supply Chain Leadership
.........214
8.2.2
Second Component: Intimate Supply Chain Drivers
..........216
8.2.2.1
Choice of Channel Design
...................................216
8.2.2.2
Aligning Network Value Propositions
..................218
8.2.2.3
Aligning Process Value and Delivery Network
Channels
.............................................................222
8.2.2.4
Intimate Supply Chain Strategies
.........................223
8.3
Summary and Transition
................................................................224
Endnotes.................................................................................................226
9
Methods and Technologies
Applying Methods and Technologies to Build Intimate
Supply Chains.
....................................................................................229
9.1
Quest for Customer Intimacy
........................................................230
9.1.1
Focusing on Customer
........................................................231
9.1.1.1
Three Dimensions of Intimate Customer
Management
.........................................................232
9.1.1.2
Stages of Effective Customer Experience
Management
........................................................233
9.2
Working with Customer Management Technologies
......................236
9.2.1
Defining Todays Customer Management Technologies
......236
9.2.1.1
What Is Wrong with CRM?
.................................237
9.2.1.2
Redefining CRM to Achieve Customer
Intimacy
...............................................................238
9.2.1.3
CRM Definition
..................................................241
9.2.1.4
Detailing CRM Components and Technologies...
242
9.3
Intimate Customer Management Best Practices.
.............................248
9.4
Summary
........................................................................................252
Endnotes..................................................................................................253
Afterword
....................................................................................................257
Index
....................................................................................................263
The growing power being exercised by today s consumer is causing significant
paradigm shifts away from traditional marketing. This is leading to a whole new
take on the structure and functioning of supply chain management.
Iťs
no longer so
much about improving the manufacturing process as it is improving the point and
speed of contact and the continued interaction that you have with your customer.
The Intimate Supply Chain; Leveraging the Supply Chain to Manage the
Customer Experience explores how
S
CM can assist companies
to
grow and prosper
in the new global economy. It focuses on what the customer wants from the supply
chain and how organizations must restructure their outdated business models to
meet their customer s needs. Covering this dramatic shift in customer management.
David Ross, bestselling author and recognized industry expert, demonstrates how
to design and maintain an efficient and up-to-date delivery channel, showcasing the
methods and technologies needed to adapt to the evoking, demand-driven market.
Exceptionally practical in his approach, Ross provides a new perspective that requires
a broader mindset about the structure and functioning of SCM. He explains how
effective management must start with the aim of getting personal with customers in
order to bring total value to their shopping experience. Rather than concentrate on a
range of products, this work defines a roadmap that will lead to increased empathy
for your customers so that you will be able to provide them with unbeatable and
readily recognizable value. When properly traveled, you will discover that it is a
roadmap to increased profitability and market share.
|
adam_txt |
Contents
Preface
.xi
Acknowledgments
.xix
About the Author
.xxi
1
The Revolution in Customer Management
Becoming Intimate with Today's Customer
.1
1.1
What's Going on with Today's Customer?
.2
1.1.1
Who Is the Customer?
.3
1.1.2
What Do Customers Want?
.7
1.2
Dimensions of Customer Management
.9
1.2.1
Defining the Content of Customer Wants and Needs
.11
1.2.1.1
Value Dimension
.11
1.2.1.2
Relationships
.13
1.2.1.3
Peace of Mind
.14
1.2.1.4
Transactional Mechanics
.16
1.2.1.5
Managing the Customer Experience
.19
1.3
Summary and Transition
.21
Endnotes.22
2
Learning to Grow and Prosper in a Global Economy
Realities of Supply Chain Management
in the Twenty-First Century
.25
2.1
Basis of Globalization
—
A Primer
.26
2.1.1
Declining Self-Sufficiency of Nations
.27
2.1.2
Growth of Global
Compétition
.29
2.1.3
Technology and Management in the Global Economy
.31
2.1.4
The Comparative Advantage of Nations
.34
2.1.4.1
Theory of the Comparative Advantage of Nations
.35
vi
■ Contents
2.1.4.2
Applying the Theory of Comparative Advantage
.37
2.1.4.3
Realities of the Marketplace and Ricardian
Theory
.39
2.1.4.4
The Commoditization of the Marketplace
.40
2.2
Activating Customer Value in a Global Economy
.41
2.2.1
Competing in the Age of Temporary Advantage
.42
2.2.2
Creating New Avenues of Customer Intimacy
.44
2.2.3
Reaching New Markets
.45
2.2.4
Activating the Power of Collaboration
.47
2.3
Summary and Conclusion
.49
Endnotes.50
The Enabling Power of Supply Chains
Leveraging the Process Value Chain to Support
Customer Intimacy
.53
3.1
SCM Foundations
.54
3.1.1
Supply Chain Basics
.55
3.1.1.1
Defining the Supply Chain Environment
.55
3.1.1.2
Managing the Demand Channel
.58
3.1.2
Fundamentals of Process Value Chains
.61
3.1.2.1
Anatomy of Supply Chain Demand
.61
3.1.2.2
Role and Function of Channel Producers
.63
3.1.2.3
Role of Primary Suppliers
.68
3.1.2.4
Supplier Relationship Management
.70
3.2
Summary and Transition
.72
Endnotes.74
Designing and Maintaining a Delivery Channel
Creating Value Delivery Networks to Drive Customer Intimacy
.75
4.1
Value Delivery Networks
—
An Overview
.76
4.1.1
Why Delivery Network Intermediaries Exist
.77
4.1.2
Designing Delivery Network Structures
.79
4.2
Types of Value Delivery Network Intermediaries
.81
4.2.1
Manufacturers' Sales Offices and Distribution
Warehouses
.81
4.2.2
Brokers and Agents
.81
4.2.3
Wholesalers and Distributors
.82
4.2.3.1
Full-Service Wholesalers/Distributors
.82
4.2.3.2
Limited-Service Wholesalers/Distributors
.83
4.2.3.3
Exporting and Importing Distributor
.84
4.2.4
Retailers
.84
4.3
Role of the Value Delivery Network
.85
4.3.1
Delivery Network Functions
.85
Contents ■
vii
4.3.2
Delivery Network Facilitators
.88
4.4
Value Delivery Network Decisions
.89
4.4.1
Delivery Network Systems
.90
4.4.2
Managing Channel Conflict
.91
4.5
Summary and Transition
.94
Endnotes
.95
The Evolving Supply Chain
From Logistics to the Lean Supply Chain
.97
5.1
Supply Chain Management
—
An Overview
.98
5.1.1
Fundamentals of Logistics Management
.99
5.1.2
Fundamentals of Supply Chain Management
.101
5.1.3
Supply Chain Competencies
.102
5.1.3.1
Customer Management
.103
5.1.3.2
Partner Management
.104
5.1.3.3
Channel Alignment
.105
5.1.3.4
Supply Chain Collaboration
.108
5.1.3.5
Operations Excellence
.108
5.1.3.6
Integrative
Technologies
.110
5.1.4
The Impact of SCM
.
Ill
5.2
SCM Process Approaches
.112
5.3
Lean Supply Chain Management
.113
5.3.1
Primer on Lean
.114
5.3.2
Definition of Lean SCM
.115
5.3.3
Six Competencies of Lean Supply Chains
.116
5.3.3.1
Application of Process Kaizen Tools
.117
5.3.3.2
Process Standardization
.117
5.3.3.3
Channel Partnership
.118
5.3.3.4
Demand Management
.119
5.3.3.5
Lean SCM Implementation
.120
5.3.3.6
Strong Communication
.121
5.3.4
Impact of Lean Supply Chain Management
.122
5-4
Summary and Transition
.125
Endnotes
.126
The Adaptive, Demand-Driven Supply Chain
Using the Supply Chain to Manage Risk.
.129
6.1
Managing Risk in the Lean Supply Chain
.130
6.1.1
Understanding Supply Chain Risk
.131
6.1.1.1
Components of Supply Chain Risk
.131
6.1.1.2
Solutions to Supply Chain Risk
.137
6.2
Advent of the Adaptive, Demand-Driven Supply Network
.140
6.2.1
Fundamentals of Adaptive Supply Chain Management
.141
viii
■ Contents
6.2.1.1
Defining the Adaptive Supply Chain
.141
6.2.1.2
Adaptive Supply Chain Management
.143
6.2.1.3
Advantages of an Adaptive Supply Chain
.146
6.2.2
Fundamentals of Demand-Driven Supply Networks
.147
6.2.2.1
Defining Demand-Driven Supply Networks
.147
6.2.2.2
Strategies for Becoming Demand Driven
.148
6.2.2.3
Advantages of a DDSN
.153
6.3
Competencies of the Adaptive, Demand-Driven Network
.154
6.3.1
Customer Driven
.154
6.3.2
Demand/Supply Visibility
.155
6.3.3
Operations Excellence
.157
6.3.4
Fulfillment/Replenishment Flexibility
.157
6.3.5
Supply Chain Collaboration
.159
6.3.6
Optimization
.160
6.4
Summary and Transition
.161
Endnotes.162
The Intimate Supply Chain
Using the Supply Chain to Manage the Customer
Experience
.165
7.1
Basics of Customer Experience Management
.166
7.1
Л
Defining Customer Experience Management
.167
7.1.1.1
Shaping Customer Experience-Centered
Organizations
.169
7.1.1.2
Defining Customer Experience Management
.170
7.1.2
CEM
and the Supply Chain
.173
7.1.2.1
Problem with Lean, Adaptive DDSN
Concept
.174
7.1.2.2
Viewing Supply Chain from Customer's
Perspective
.176
7.1.2.3
Defining Intimate Supply Chain
.178
7.1.2.4
Contrasting Lean, Adaptive, DDSN SCM with
Intimate Supply Chain
.180
7-2
Intimate Supply Chain Competencies
.182
7.2.1
Lean, Adaptive, Demand-Driven
Operations
.184
7.2.2
CEM
Focus
.185
7.2.3
CEM-Focused Value Networks
.187
7.2.4
Smart Technologies
.189
7.2.5
Customer-Centered Operations
.190
7-2.6
CEM
Performance Measurement
.192
7.3
Summary and Transition
.193
Endnotes.195
Contents ■ ix
8
Structuring the Intimate Supply Chain
Differentiating Your Supply Chain by Engaging Today's Customer.
197
8.1
Economics of Intimate Supply Chains
.198
8.1.1
Shifting Economic Paradigms
.199
8.1.1.1
Abstract Concept of Exchange Value
.200
8.1.1.2
Experiential Basis of Exchange Value
.201
8.1.2
Building Customer Intimacy
.202
8.1.2.1
Emotions Make Experiences Meaningful
.203
8.1.2.2
Steps to Build Customer Intimacy
.204
8.2
Intimate Supply Chain Strategies
.214
8.2.1
First Component: Intimate Supply Chain Leadership
.214
8.2.2
Second Component: Intimate Supply Chain Drivers
.216
8.2.2.1
Choice of Channel Design
.216
8.2.2.2
Aligning Network Value Propositions
.218
8.2.2.3
Aligning Process Value and Delivery Network
Channels
.222
8.2.2.4
Intimate Supply Chain Strategies
.223
8.3
Summary and Transition
.224
Endnotes.226
9
Methods and Technologies
Applying Methods and Technologies to Build Intimate
Supply Chains.
.229
9.1
Quest for Customer Intimacy
.230
9.1.1
Focusing on Customer
.231
9.1.1.1
Three Dimensions of Intimate Customer
Management
.232
9.1.1.2
Stages of Effective Customer Experience
Management
.233
9.2
Working with Customer Management Technologies
.236
9.2.1
Defining Todays Customer Management Technologies
.236
9.2.1.1
What Is Wrong with CRM?
.237
9.2.1.2
Redefining CRM to Achieve Customer
Intimacy
.238
9.2.1.3
CRM Definition
.241
9.2.1.4
Detailing CRM Components and Technologies.
242
9.3
Intimate Customer Management Best Practices.
.248
9.4
Summary
.252
Endnotes.253
Afterword
.257
Index
.263
The growing power being exercised by today's consumer is causing significant
paradigm shifts away from traditional marketing. This is leading to a whole new
take on the structure and functioning of supply chain management.
Iťs
no longer so
much about improving the manufacturing process as it is improving the point and
speed of contact and the continued interaction that you have with your customer.
The Intimate Supply Chain; Leveraging the Supply Chain to Manage the
Customer Experience explores how
S
CM can assist companies
to
grow and prosper
in the new global economy. It focuses on what the customer wants from the supply
chain and how organizations must restructure their outdated business models to
meet their customer's needs. Covering this dramatic shift in customer management.
David Ross, bestselling author and recognized industry expert, demonstrates how
to design and maintain an efficient and up-to-date delivery channel, showcasing the
methods and technologies needed to adapt to the evoking, demand-driven market.
Exceptionally practical in his approach, Ross provides a new perspective that requires
a broader mindset about the structure and functioning of SCM. He explains how
effective management must start with the aim of getting personal with customers in
order to bring total value to their shopping experience. Rather than concentrate on a
range of products, this work defines a roadmap that will lead to increased empathy
for your customers so that you will be able to provide them with unbeatable and
readily recognizable value. When properly traveled, you will discover that it is a
roadmap to increased profitability and market share. |
any_adam_object | 1 |
any_adam_object_boolean | 1 |
author | Ross, David Frederick |
author_facet | Ross, David Frederick |
author_role | aut |
author_sort | Ross, David Frederick |
author_variant | d f r df dfr |
building | Verbundindex |
bvnumber | BV023234331 |
callnumber-first | H - Social Science |
callnumber-label | HD38 |
callnumber-raw | HD38.5 |
callnumber-search | HD38.5 |
callnumber-sort | HD 238.5 |
callnumber-subject | HD - Industries, Land Use, Labor |
classification_rvk | QP 530 |
ctrlnum | (OCoLC)166358445 (DE-599)BVBBV023234331 |
dewey-full | 658.5 658.7 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.5 658.7 |
dewey-search | 658.5 658.7 |
dewey-sort | 3658.5 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV023234331 |
illustrated | Illustrated |
index_date | 2024-07-02T20:21:21Z |
indexdate | 2024-07-09T21:13:44Z |
institution | BVB |
isbn | 9781420064971 1420064975 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016419976 |
oclc_num | 166358445 |
open_access_boolean | |
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owner_facet | DE-355 DE-BY-UBR DE-188 |
physical | XXII, 280 S. Ill., graph. Darst. |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | CRC Press |
record_format | marc |
series2 | Series on resource management |
spelling | Ross, David Frederick Verfasser aut The intimate supply chain leveraging the supply chain to manage the customer experience David Frederick Ross Boca Raton, Fla. [u.a.] CRC Press 2008 XXII, 280 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Series on resource management Includes bibliographical references and index Business logistics Customer relations Kundenorientierung (DE-588)4316837-1 gnd rswk-swf Supply Chain Management (DE-588)4684051-5 gnd rswk-swf Supply Chain Management (DE-588)4684051-5 s Kundenorientierung (DE-588)4316837-1 s DE-604 Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016419976&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Klappentext Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016419976&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Ross, David Frederick The intimate supply chain leveraging the supply chain to manage the customer experience Business logistics Customer relations Kundenorientierung (DE-588)4316837-1 gnd Supply Chain Management (DE-588)4684051-5 gnd |
subject_GND | (DE-588)4316837-1 (DE-588)4684051-5 |
title | The intimate supply chain leveraging the supply chain to manage the customer experience |
title_auth | The intimate supply chain leveraging the supply chain to manage the customer experience |
title_exact_search | The intimate supply chain leveraging the supply chain to manage the customer experience |
title_exact_search_txtP | The intimate supply chain leveraging the supply chain to manage the customer experience |
title_full | The intimate supply chain leveraging the supply chain to manage the customer experience David Frederick Ross |
title_fullStr | The intimate supply chain leveraging the supply chain to manage the customer experience David Frederick Ross |
title_full_unstemmed | The intimate supply chain leveraging the supply chain to manage the customer experience David Frederick Ross |
title_short | The intimate supply chain |
title_sort | the intimate supply chain leveraging the supply chain to manage the customer experience |
title_sub | leveraging the supply chain to manage the customer experience |
topic | Business logistics Customer relations Kundenorientierung (DE-588)4316837-1 gnd Supply Chain Management (DE-588)4684051-5 gnd |
topic_facet | Business logistics Customer relations Kundenorientierung Supply Chain Management |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016419976&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016419976&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
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