Strategic management in the media: from theory to practice
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Los Angeles [u.a.]
Sage
2008
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Inhaltsverzeichnis |
| Beschreibung: | 248 S. graph. Darst. |
| ISBN: | 9781412903134 9781412903127 |
Internformat
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| 245 | 1 | 0 | |a Strategic management in the media |b from theory to practice |c Lucy Küng |
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Management | |
| 650 | 4 | |a Mass media - Management | |
| 650 | 4 | |a Massenmedien | |
| 650 | 4 | |a Medienökonomie | |
| 650 | 4 | |a Strategic planning | |
| 650 | 7 | |a Management |2 swd | |
| 650 | 7 | |a Massenmedien |2 swd | |
| 650 | 7 | |a Medienökonomie |2 swd | |
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| 650 | 4 | |a Mass media |x Management | |
| 650 | 4 | |a Strategic planning | |
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Datensatz im Suchindex
| _version_ | 1817054437037834240 |
|---|---|
| adam_text |
STRATEGIE MANAGEMENT IN THE MEDIA FROM THEORY TO PRACTICE LUCY KUENG
SAGE LOS ANGELES * LONDON * NEW DELHI * SINGAPORE CONTENTS
ACKNOWLEDGEMENTS VIII 1 INTRODUCTION 1 PART I STRATEGIE CONTEXT 15 2
SECTORS OF THE MEDIA INDUSTRY 17 3 TRENDS IN THE STRATEGIE ENVIRONMENT
82 4 CONVERGENCE AND ITS CAUSES 91 PART II FROM CONTEXT TO CONCEPTS 105
5 STRATEGY IN THE MEDIA INDUSTRIES 107 6 MANAGING TECHNOLOGICAL CHANGE
124 7 CREATIVITY AND INNOVATION 144 8 COGNITION, CULTURE AND STRATEGY
165 9 ORGANISATIONAL STRUCTURE 180 10 LEADERSHIP 196 11 CONCLUSIONS 214
BIBLIOGRAPHY 224 INDEX |
| adam_txt |
STRATEGIE MANAGEMENT IN THE MEDIA FROM THEORY TO PRACTICE LUCY KUENG
SAGE LOS ANGELES * LONDON * NEW DELHI * SINGAPORE CONTENTS
ACKNOWLEDGEMENTS VIII 1 INTRODUCTION 1 PART I STRATEGIE CONTEXT 15 2
SECTORS OF THE MEDIA INDUSTRY 17 3 TRENDS IN THE STRATEGIE ENVIRONMENT
82 4 CONVERGENCE AND ITS CAUSES 91 PART II FROM CONTEXT TO CONCEPTS 105
5 STRATEGY IN THE MEDIA INDUSTRIES 107 6 MANAGING TECHNOLOGICAL CHANGE
124 7 CREATIVITY AND INNOVATION 144 8 COGNITION, CULTURE AND STRATEGY
165 9 ORGANISATIONAL STRUCTURE 180 10 LEADERSHIP 196 11 CONCLUSIONS 214
BIBLIOGRAPHY 224 INDEX |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
| author | Küng, Lucy 1958- |
| author_GND | (DE-588)135727634 |
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| building | Verbundindex |
| bvnumber | BV023187850 |
| callnumber-first | P - Language and Literature |
| callnumber-label | P96 |
| callnumber-raw | P96.M34 |
| callnumber-search | P96.M34 |
| callnumber-sort | P 296 M34 |
| callnumber-subject | P - Philology and Linguistics |
| classification_rvk | AP 15000 AP 17600 |
| ctrlnum | (OCoLC)255881121 (DE-599)BVBBV023187850 |
| dewey-full | 302.23068 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23068 |
| dewey-search | 302.23068 |
| dewey-sort | 3302.23068 |
| dewey-tens | 300 - Social sciences |
| discipline | Allgemeines Soziologie |
| discipline_str_mv | Allgemeines Soziologie |
| edition | 1. publ. |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-02T20:03:44Z |
| indexdate | 2024-11-29T11:02:27Z |
| institution | BVB |
| isbn | 9781412903134 9781412903127 |
| language | English |
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| physical | 248 S. graph. Darst. |
| publishDate | 2008 |
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| spelling | Küng, Lucy 1958- Verfasser (DE-588)135727634 aut Strategic management in the media from theory to practice Lucy Küng 1. publ. Los Angeles [u.a.] Sage 2008 248 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Management Mass media - Management Massenmedien Medienökonomie Strategic planning Management swd Massenmedien swd Medienökonomie swd Mass media Management V:DE-604 application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016374299&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016374299&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Küng, Lucy 1958- Strategic management in the media from theory to practice Management Mass media - Management Massenmedien Medienökonomie Strategic planning Management swd Massenmedien swd Medienökonomie swd Mass media Management |
| title | Strategic management in the media from theory to practice |
| title_auth | Strategic management in the media from theory to practice |
| title_exact_search | Strategic management in the media from theory to practice |
| title_exact_search_txtP | Strategic management in the media from theory to practice |
| title_full | Strategic management in the media from theory to practice Lucy Küng |
| title_fullStr | Strategic management in the media from theory to practice Lucy Küng |
| title_full_unstemmed | Strategic management in the media from theory to practice Lucy Küng |
| title_short | Strategic management in the media |
| title_sort | strategic management in the media from theory to practice |
| title_sub | from theory to practice |
| topic | Management Mass media - Management Massenmedien Medienökonomie Strategic planning Management swd Massenmedien swd Medienökonomie swd Mass media Management |
| topic_facet | Management Mass media - Management Massenmedien Medienökonomie Strategic planning Mass media Management |
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