Wirtschaftsenglisch: Business Cases, Know-How, Soft Skills
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English German |
Veröffentlicht: |
Rinteln
Merkur-Verl.
2008
|
Ausgabe: | 4. Aufl. |
Schriftenreihe: | Das Kompendium
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | 384 S. |
ISBN: | 9783812006224 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV023177469 | ||
003 | DE-604 | ||
005 | 20080923 | ||
007 | t | ||
008 | 080221s2008 |||| 00||| eng d | ||
020 | |a 9783812006224 |9 978-3-8120-0622-4 | ||
035 | |a (OCoLC)244052957 | ||
035 | |a (DE-599)BVBBV023177469 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng |a ger | |
049 | |a DE-1047 |a DE-859 |a DE-703 |a DE-863 |a DE-11 | ||
082 | 0 | |a 428.243102465 |2 22/ger | |
084 | |a HD 232 |0 (DE-625)48460: |2 rvk | ||
084 | |a HF 131 |0 (DE-625)48763: |2 rvk | ||
100 | 1 | |a Böhler, Wilfried |d 1943- |e Verfasser |0 (DE-588)128496681 |4 aut | |
245 | 1 | 0 | |a Wirtschaftsenglisch |b Business Cases, Know-How, Soft Skills |c Wilfried Böhler ; Michael Hinck |
250 | |a 4. Aufl. | ||
264 | 1 | |a Rinteln |b Merkur-Verl. |c 2008 | |
300 | |a 384 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Das Kompendium | |
650 | 0 | 7 | |a Englisch |0 (DE-588)4014777-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Wirtschaftssprache |0 (DE-588)4117662-5 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
689 | 0 | 0 | |a Englisch |0 (DE-588)4014777-0 |D s |
689 | 0 | 1 | |a Wirtschaftssprache |0 (DE-588)4117662-5 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Hinck, Michael |e Verfasser |0 (DE-588)1044379960 |4 aut | |
856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016364051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-016364051 |
Datensatz im Suchindex
DE-BY-863_location | 1000 |
---|---|
DE-BY-FWS_call_number | 1000/HF 131 B671(4)st |
DE-BY-FWS_katkey | 313482 |
DE-BY-FWS_media_number | 083101089702 |
_version_ | 1814215610801848320 |
adam_text |
Inhalt
A Managing in the Global Marketplace 17
A1 Planning Meetings 20
Checklist - Meetings 21
Exercise - Scheduling reservations 22
Exercise - Calling a meeting 23
A 2 Conference Centres 24
Exercise - Deciding on a Conference venue 25
Exercise - Requesting information 27
A3 Presentations 28
Checklist - Presentations 29
Exercise - Arranging hotel reservations 30
Exercise - Booking a hotel room 31
A4 Telephoning 32
Key vocabulary 33
Key phrases 33
Checklist - Leaving messages on an answering machine 35
Exercise - Scheduling Job interviews 35
Exercise - Arranging an interview 37
A5 Business Skills 38
Exercise - Making a reservation 39
Exercise - Finalizing details 41
A6 Conversation Skills 42
Exercise - Selecting a supplier 43
Exercise - Delegating tasks 45
A7 Business Etiquette 46
Exercise - Processing Orders 47
Exercise - Problems with deliveries 49
A8 Customer Service 50
Exercise - Managing Performance records 51
Exercise - Requesting resources 53
A 9 Time Management 54
Exercise - Organizing the collection of guests 55
Exercise - Changing arrangements 56
B Leaming English for Business Management 57
B 0 Introduction: Leaming of American English for Business 59
Guide to Making a Persuasive Case for Change 60
SWOT-Analysis 61
SWOT Case: STMicroelectronics - Testing the Fabric of a Doughnut Structure 64
10
B 1 Society, Business,Government,and the Global Network Economy 68
B 1.1 Principles - Models - Practices 69
Economic Goals and Measurements • Economic Fundamentals in the Global Network
Economy (GNE) • Competitive Aspects of the GNE ¦ Regulatory Challenges of the GNE
B1.2 Knowledge Check 73
B 1.3 Keywords 73
B 1.4 Case Study Approach 74
B 1.5 Strategy Case: Nortel - Re-scaling the Network 75
B 1.6 Mindset Management 78
B 1.7 The Linked Mindsets Framework 79
B 1.8 Experiential Case:Feeling Sidetracked 80
B 2 Theory of the Firm 82
B 2.1 Principles - Models - Practices 83
The Objective of a Firm -Transaction Costs and Vertical Integration -Transaction
Costs and Opportunistic Behavior • HighTransaction Costs • Specialized Products •
Changing Market Conditions • Monitoring Costs
B2.2 Knowledge Check 88
B2.3 Keywords 88
B 2.4 Strategy Case: Enron Corp.- Out-of-the Money 88
B2.5 The "Intrapreneurial" Mindset 90
B 2.6 Experiential Case: The Stress-Challenged Manager 92
B 3 The Constitution of Business 94
B 3.1 Principles - Models - Practices 95
Structural Trends • Expanding Web of Services -The Company of the Future • Legal
Forms • Sole Proprietorships • Partnerships • Corporations
B3.2 Knowledge Check 100
B3.3 Keywords 100
B 3.4 Strategy Case: KirchMedia - Game over? 101
B 3.5 The "Executive" Mindset 103
B 3.6 Experiential Case: The Temperamental Networker 105
B 4 The Extemal Environment and Corporate Culture 106
B 4.1 Principles - Models - Practices 107
The Environmental Domain • Survival of the Fittest -The Structure of the Corporate
Environment - Layered Structure • Adapting to the Environment • Structural Variety •
Ownership • Influencing the Environment • Corporate Culture • Cultural Types
B 4.2 Knowledge Check 112
B4.3 Keywords 112
B 4.4 Strategy Case: Iridium LLC - Steering into a Descending Orbit 112
B4.5 The"Advocate"Mindset 114
B 4.6 Experiential Case: The Group Decision 117
11
B 5 Business and the Law 118
B 5.1 Principles - Models - Practices 119
Taxes ¦ Company-Related Laws • American Court System • Law of Torts and Product
Liability • Agency • Property Transactions • Bankruptcy
B5.2 Knowledge Check 125
B5.3 Keywords 125
B 5.4 Strategy Case: Dimon Inc-Treading Carefully 125
B5.5 The"Coaching"Mindset 128
B 5.6 Experiential Exercise:Giving and Receiving Feedback 128
B 6 Top Management Direction 130
B 6.1 Principles - Models - Practices .* 131
Official Goals • Generic Strategies ¦ Operative Goals • Goal Content • Managing Multiple
and Conflicting Goals • Organizational Effectiveness -The Control Function
B6.2 Knowledge Check 136
B6.3 Keywords 136
B 6.4 Strategy Case: Expedia Inc. - Courting a Virtual Third Party 137
B6.5 The"Administrator"Mindset 140
B 6.6 Experiential Case: Skilied Incompetence 141
B 7 Decision-making Processes 144
B 7.1 Principles - Models - Practices 145
Individual Decision-making -The Rational Approach -The Decision Support System
Approach (DSS) • Bounded Rationality • Group Decision Making in Organizations •
The Political Model -The Incremental Decision Process Model -The Intuitive Model •
Contingency Framework for Decision-making
B 7.2 Knowledge Check 148
B 7.3 Keywords 149
B 7.4 Strategy Case: CEMEX - Global,Nimble . In the Money 149
B 7.5 The"Auditing"Mindset 152
B 7.6 Exercise: Memo "Please report to work on Saturday". 153
B 8 Human Resource Management 154
B 8.1 Principles - Models - Practices 155
Framework of Human Resource Policies • Staffing • Lifelong Employment •
Up-or-Out Flow • Unstable In-and-Out System • Mixed Flow Patterns •
The Reward System • The Work System -The Integration of HRM Policies
B 8.2 Knowledge Check -158
B 8.3 Keywords 158
B 8.4 Strategy Case: Pharmacia - Merging People, not Firms 158
B 8.5 The"Visionary"Mindset 161
B 8.6 Experiential Exercise: Creativity-Relevant Skills 162
12
B 9 Control Concepts for Quality and Productivity 166
B 9.1 Principles- Models- Practices 167
Production Efficiency • Materials Management • Customer-driven Quality • Production
and Operations Management (POM) • CompatibilityTesting • Production Planning •
Routing ¦ Scheduling • Follow-up and Control
B 9.2 Knowledge Check 170
B 9.3 Keywords 171
B 9.4 Strategy Case: Smithfields Foods - Sensing a Gut Feeling 171
B 9.5 The"Entrepreneurial"Mindset 175
B 9.6 Experiential Case:Negotiating Objective Criteria 176
B 10 Accounting 178
B 10.1 Principles - Models - Practices 179
Financial Accounting • Fundamental Concepts • Financial Analysis -The Certification
of Financial Statements -Trend and Ratio Analysis • Management Accounting •
The Role of Budgets • Scorecharting
B 10.2 Knowledge Check 186
B 10.3 Keywords 187
B 10.4 Strategy Case: Elan Corp 187
B 10.5 The"lnformating"Mindset 189
B 10.6 Experiential Exercise 1:Organizational Design Preference 190
B 10.7 Experiential Exercise 2: Corporate versus Professional Identity 191
B 11 Financial Management 192
B 11.1 Principles - Models - Practices 193
The Financial Plan • Risk Management • Internat versus External Financing • Short-term
versus long-term Funding • Debt versus Equity • Managing Cash and Marketable Secu-
rities • Managing Receivables and Payables • Managing Inventory • Capital Budgeting
B 11.2 Knowledge Check 198
B 11.3 Keywords 199
B 11.4 Strategy Case: Egg plc - Not Fully Hatched Yet 199
B 11.5 The "Creative, Risk-managing" Mindset 202
B 11.6 Experiential Exercise: The Confrontation Meeting 202
B 12 Marketing 204
B 12.1 Principles - Models - Practices 205
The Rationale of Marketing ¦ Marketing Management Process • Market Research •
Market Segmentation • Marketing Mix • Product • Product Life Cycle • Market Portfolio
Matrix • Product Portfolio Matrix • Place • Price • Promotion
B 12.2 Knowledge Check 213
B 12.3 Keywords 213
B 12.4 Strategy Case:The Algonquin Hotel - Executive Suite? 214
B 12.5 The "Pro-active" Mindset 217
B 12.6 Experiential Exercise: ACME Role-Play 218
13
B 13 Global Competition 220
B 13.1 Principles - Models - Practices 221
The Growth of Global Corporations • The Global Trade and Investment Environment •
Basic Entry Decisions • Structuring the Global Company • Framework for Global
Competitive Advantages • Growth Factors in Global Competition -Traditional Barriers
to Globalization • Cultural Barriers • Administrative and Legal Barriers
B 13.2 Knowledge Check 225
B 13.3 Keywords 225
B 13.4 Strategy CaserTesco - Ever on Piling High Selling Cheap? 226
B 13.5 The "Collaborative" Mindset 230
B 13.6 Experiential Exercise:The Glass Cubicle 230
Experiential Case: ESKOM - In the Business of Sustaining Society 232
B 14 Integrating the Total Concept 234
Framework of Intemal and Extemal Competitive Forces • Process Organization •
Diagnostic Model for Integrating Reflection and Action • Aligning Mindsets for Per¬
formance • Switching Mindsets • Managing Individual Outcomes • Integrative Case 1:
The Salk Institute - Discovering Value-added • Integrative Case 2:Cadbury Schweppes
- Growing for Value or Rank?
C Business Correspondence 249
Layout of business letters 251
Tips for writing business letters 251
Example of layout - Enquiry 252
Example of layout - Reply 253
C 1 Anfragen (Enquiries) 254
KeyVocabulary 254
KeyPhrases 254
Sample letter - Enquiry 256
Exercises 1-3 257
C2 Angebote (Offers) 258
KeyVocabulary 258
KeyPhrases 258
Sample letter-Offer 260
Exercises 1-3 261
C 3 Bestellungen (Orders) 262
KeyVocabulary 262
KeyPhrases 262
Sample letter - Order 264
Exercises 1-3 265
C4 Zahlung (Payment) 266
KeyVocabulary 266
KeyPhrases 266
14
Sample letter - Acknowledgement 268
Exercises1-3 269
C 5 Versand und Transport (Despatch and transport) 270
KeyVocabulary 270
KeyPhrases : 270
Sample letter - Enquiry about collection and delivery 272
Exercises 1-2 273
C 6 Verzögerungen (Delays) 274
KeyVocabulary 274
KeyPhrases 274
Sample letter - Complaint about delay in delivery 276
Exercises 1-3 277
C 7 Mangelhafte Lieferung (Bad delivery) 278
KeyVocabulary 278
KeyPhrases 278
Sample letter - Complaint about defective goods 280
Exercises 1-4 281
C 8 Mahnungen (Reminders) 282
KeyVocabulary 282
KeyPhrases 282
Sample letter - Reminder 284
Exercises 1-4 285
C9 Memos 286
Layout of memos 286
Exercises 1-5 287
C 10 Berichte (Reports) 288
Layout of reports 288
Exampleof Layout 288
Exercises 1-2 289
C 11 Bewerbungen (Applications) 290
Sample Cover Letter 290
Sample Curriculum Vitae (CV) 291
Sample Resume 292
Exercise 293
C 12 Die 13 Incoterms 294
D AnswerKey 297
E The"Handy 500": Glossaryof 500 fundamental BusinessTerms 339
F Index 381
15 |
adam_txt |
Inhalt
A Managing in the Global Marketplace 17
A1 Planning Meetings 20
Checklist - Meetings 21
Exercise - Scheduling reservations 22
Exercise - Calling a meeting 23
A 2 Conference Centres 24
Exercise - Deciding on a Conference venue 25
Exercise - Requesting information 27
A3 Presentations 28
Checklist - Presentations 29
Exercise - Arranging hotel reservations 30
Exercise - Booking a hotel room 31
A4 Telephoning 32
Key vocabulary 33
Key phrases 33
Checklist - Leaving messages on an answering machine 35
Exercise - Scheduling Job interviews 35
Exercise - Arranging an interview 37
A5 Business Skills 38
Exercise - Making a reservation 39
Exercise - Finalizing details 41
A6 Conversation Skills 42
Exercise - Selecting a supplier 43
Exercise - Delegating tasks 45
A7 Business Etiquette 46
Exercise - Processing Orders 47
Exercise - Problems with deliveries 49
A8 Customer Service 50
Exercise - Managing Performance records 51
Exercise - Requesting resources 53
A 9 Time Management 54
Exercise - Organizing the collection of guests 55
Exercise - Changing arrangements 56
B Leaming English for Business Management 57
B 0 Introduction: Leaming of American English for Business 59
Guide to Making a Persuasive Case for Change 60
SWOT-Analysis 61
SWOT Case: STMicroelectronics - Testing the Fabric of a Doughnut Structure 64
10
B 1 Society, Business,Government,and the Global Network Economy 68
B 1.1 Principles - Models - Practices 69
Economic Goals and Measurements • Economic Fundamentals in the Global Network
Economy (GNE) • Competitive Aspects of the GNE ¦ Regulatory Challenges of the GNE
B1.2 Knowledge Check 73
B 1.3 Keywords 73
B 1.4 Case Study Approach 74
B 1.5 Strategy Case: Nortel - Re-scaling the Network 75
B 1.6 Mindset Management 78
B 1.7 The Linked Mindsets Framework 79
B 1.8 Experiential Case:Feeling Sidetracked 80
B 2 Theory of the Firm 82
B 2.1 Principles - Models - Practices 83
The Objective of a Firm -Transaction Costs and Vertical Integration -Transaction
Costs and Opportunistic Behavior • HighTransaction Costs • Specialized Products •
Changing Market Conditions • Monitoring Costs
B2.2 Knowledge Check 88
B2.3 Keywords 88
B 2.4 Strategy Case: Enron Corp.- Out-of-the Money 88
B2.5 The "Intrapreneurial" Mindset 90
B 2.6 Experiential Case: The Stress-Challenged Manager 92
B 3 The Constitution of Business 94
B 3.1 Principles - Models - Practices 95
Structural Trends • Expanding Web of Services -The Company of the Future • Legal
Forms • Sole Proprietorships • Partnerships • Corporations
B3.2 Knowledge Check 100
B3.3 Keywords 100
B 3.4 Strategy Case: KirchMedia - Game over? 101
B 3.5 The "Executive" Mindset 103
B 3.6 Experiential Case: The Temperamental Networker 105
B 4 The Extemal Environment and Corporate Culture 106
B 4.1 Principles - Models - Practices 107
The Environmental Domain • Survival of the Fittest -The Structure of the Corporate
Environment - Layered Structure • Adapting to the Environment • Structural Variety •
Ownership • Influencing the Environment • Corporate Culture • Cultural Types
B 4.2 Knowledge Check 112
B4.3 Keywords 112
B 4.4 Strategy Case: Iridium LLC - Steering into a Descending Orbit 112
B4.5 The"Advocate"Mindset 114
B 4.6 Experiential Case: The Group Decision 117
11
B 5 Business and the Law 118
B 5.1 Principles - Models - Practices 119
Taxes ¦ Company-Related Laws • American Court System • Law of Torts and Product
Liability • Agency • Property Transactions • Bankruptcy
B5.2 Knowledge Check 125
B5.3 Keywords 125
B 5.4 Strategy Case: Dimon Inc-Treading Carefully 125
B5.5 The"Coaching"Mindset 128
B 5.6 Experiential Exercise:Giving and Receiving Feedback 128
B 6 Top Management Direction 130
B 6.1 Principles - Models - Practices .* 131
Official Goals • Generic Strategies ¦ Operative Goals • Goal Content • Managing Multiple
and Conflicting Goals • Organizational Effectiveness -The Control Function
B6.2 Knowledge Check 136
B6.3 Keywords 136
B 6.4 Strategy Case: Expedia Inc. - Courting a Virtual Third Party 137
B6.5 The"Administrator"Mindset 140
B 6.6 Experiential Case: Skilied Incompetence 141
B 7 Decision-making Processes 144
B 7.1 Principles - Models - Practices 145
Individual Decision-making -The Rational Approach -The Decision Support System
Approach (DSS) • Bounded Rationality • Group Decision Making in Organizations •
The Political Model -The Incremental Decision Process Model -The Intuitive Model •
Contingency Framework for Decision-making
B 7.2 Knowledge Check 148
B 7.3 Keywords 149
B 7.4 Strategy Case: CEMEX - Global,Nimble . In the Money 149
B 7.5 The"Auditing"Mindset 152
B 7.6 Exercise: Memo "Please report to work on Saturday". 153
B 8 Human Resource Management 154
B 8.1 Principles - Models - Practices 155
Framework of Human Resource Policies • Staffing • Lifelong Employment •
Up-or-Out Flow • Unstable In-and-Out System • Mixed Flow Patterns •
The Reward System • The Work System -The Integration of HRM Policies
B 8.2 Knowledge Check -158
B 8.3 Keywords 158
B 8.4 Strategy Case: Pharmacia - Merging People, not Firms 158
B 8.5 The"Visionary"Mindset 161
B 8.6 Experiential Exercise: Creativity-Relevant Skills 162
12
B 9 Control Concepts for Quality and Productivity 166
B 9.1 Principles- Models- Practices 167
Production Efficiency • Materials Management • Customer-driven Quality • Production
and Operations Management (POM) • CompatibilityTesting • Production Planning •
Routing ¦ Scheduling • Follow-up and Control
B 9.2 Knowledge Check 170
B 9.3 Keywords 171
B 9.4 Strategy Case: Smithfields Foods - Sensing a Gut Feeling 171
B 9.5 The"Entrepreneurial"Mindset 175
B 9.6 Experiential Case:Negotiating Objective Criteria 176
B 10 Accounting 178
B 10.1 Principles - Models - Practices 179
Financial Accounting • Fundamental Concepts • Financial Analysis -The Certification
of Financial Statements -Trend and Ratio Analysis • Management Accounting •
The Role of Budgets • Scorecharting
B 10.2 Knowledge Check 186
B 10.3 Keywords 187
B 10.4 Strategy Case: Elan Corp 187
B 10.5 The"lnformating"Mindset 189
B 10.6 Experiential Exercise 1:Organizational Design Preference 190
B 10.7 Experiential Exercise 2: Corporate versus Professional Identity 191
B 11 Financial Management 192
B 11.1 Principles - Models - Practices 193
The Financial Plan • Risk Management • Internat versus External Financing • Short-term
versus long-term Funding • Debt versus Equity • Managing Cash and Marketable Secu-
rities • Managing Receivables and Payables • Managing Inventory • Capital Budgeting
B 11.2 Knowledge Check 198
B 11.3 Keywords 199
B 11.4 Strategy Case: Egg plc - Not Fully Hatched Yet 199
B 11.5 The "Creative, Risk-managing" Mindset 202
B 11.6 Experiential Exercise: The Confrontation Meeting 202
B 12 Marketing 204
B 12.1 Principles - Models - Practices 205
The Rationale of Marketing ¦ Marketing Management Process • Market Research •
Market Segmentation • Marketing Mix • Product • Product Life Cycle • Market Portfolio
Matrix • Product Portfolio Matrix • Place • Price • Promotion
B 12.2 Knowledge Check 213
B 12.3 Keywords 213
B 12.4 Strategy Case:The Algonquin Hotel - Executive Suite? 214
B 12.5 The "Pro-active" Mindset 217
B 12.6 Experiential Exercise: ACME Role-Play 218
13
B 13 Global Competition 220
B 13.1 Principles - Models - Practices 221
The Growth of Global Corporations • The Global Trade and Investment Environment •
Basic Entry Decisions • Structuring the Global Company • Framework for Global
Competitive Advantages • Growth Factors in Global Competition -Traditional Barriers
to Globalization • Cultural Barriers • Administrative and Legal Barriers
B 13.2 Knowledge Check 225
B 13.3 Keywords 225
B 13.4 Strategy CaserTesco - Ever on Piling High Selling Cheap? 226
B 13.5 The "Collaborative" Mindset 230
B 13.6 Experiential Exercise:The Glass Cubicle 230
Experiential Case: ESKOM - In the Business of Sustaining Society 232
B 14 Integrating the Total Concept 234
Framework of Intemal and Extemal Competitive Forces • Process Organization •
Diagnostic Model for Integrating Reflection and Action • Aligning Mindsets for Per¬
formance • Switching Mindsets • Managing Individual Outcomes • Integrative Case 1:
The Salk Institute - Discovering Value-added • Integrative Case 2:Cadbury Schweppes
- Growing for Value or Rank?
C Business Correspondence 249
Layout of business letters 251
Tips for writing business letters 251
Example of layout - Enquiry 252
Example of layout - Reply 253
C 1 Anfragen (Enquiries) 254
KeyVocabulary 254
KeyPhrases 254
Sample letter - Enquiry 256
Exercises 1-3 257
C2 Angebote (Offers) 258
KeyVocabulary 258
KeyPhrases 258
Sample letter-Offer 260
Exercises 1-3 261
C 3 Bestellungen (Orders) 262
KeyVocabulary 262
KeyPhrases 262
Sample letter - Order 264
Exercises 1-3 265
C4 Zahlung (Payment) 266
KeyVocabulary 266
KeyPhrases 266
14
Sample letter - Acknowledgement 268
Exercises1-3 269
C 5 Versand und Transport (Despatch and transport) 270
KeyVocabulary 270
KeyPhrases : 270
Sample letter - Enquiry about collection and delivery 272
Exercises 1-2 273
C 6 Verzögerungen (Delays) 274
KeyVocabulary 274
KeyPhrases 274
Sample letter - Complaint about delay in delivery 276
Exercises 1-3 277
C 7 Mangelhafte Lieferung (Bad delivery) 278
KeyVocabulary 278
KeyPhrases 278
Sample letter - Complaint about defective goods 280
Exercises 1-4 281
C 8 Mahnungen (Reminders) 282
KeyVocabulary 282
KeyPhrases 282
Sample letter - Reminder 284
Exercises 1-4 285
C9 Memos 286
Layout of memos 286
Exercises 1-5 287
C 10 Berichte (Reports) 288
Layout of reports 288
Exampleof Layout 288
Exercises 1-2 289
C 11 Bewerbungen (Applications) 290
Sample Cover Letter 290
Sample Curriculum Vitae (CV) 291
Sample Resume 292
Exercise 293
C 12 Die 13 Incoterms 294
D AnswerKey 297
E The"Handy 500": Glossaryof 500 fundamental BusinessTerms 339
F Index 381
15 |
any_adam_object | 1 |
any_adam_object_boolean | 1 |
author | Böhler, Wilfried 1943- Hinck, Michael |
author_GND | (DE-588)128496681 (DE-588)1044379960 |
author_facet | Böhler, Wilfried 1943- Hinck, Michael |
author_role | aut aut |
author_sort | Böhler, Wilfried 1943- |
author_variant | w b wb m h mh |
building | Verbundindex |
bvnumber | BV023177469 |
classification_rvk | HD 232 HF 131 |
ctrlnum | (OCoLC)244052957 (DE-599)BVBBV023177469 |
dewey-full | 428.243102465 |
dewey-hundreds | 400 - Language |
dewey-ones | 428 - Standard English usage |
dewey-raw | 428.243102465 |
dewey-search | 428.243102465 |
dewey-sort | 3428.243102465 |
dewey-tens | 420 - English & Old English (Anglo-Saxon) |
discipline | Anglistik / Amerikanistik |
discipline_str_mv | Anglistik / Amerikanistik |
edition | 4. Aufl. |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a2200000 c 4500</leader><controlfield tag="001">BV023177469</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20080923</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">080221s2008 |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783812006224</subfield><subfield code="9">978-3-8120-0622-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)244052957</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV023177469</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1047</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">428.243102465</subfield><subfield code="2">22/ger</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">HD 232</subfield><subfield code="0">(DE-625)48460:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">HF 131</subfield><subfield code="0">(DE-625)48763:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Böhler, Wilfried</subfield><subfield code="d">1943-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)128496681</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Wirtschaftsenglisch</subfield><subfield code="b">Business Cases, Know-How, Soft Skills</subfield><subfield code="c">Wilfried Böhler ; Michael Hinck</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">4. Aufl.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Rinteln</subfield><subfield code="b">Merkur-Verl.</subfield><subfield code="c">2008</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">384 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Das Kompendium</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Englisch</subfield><subfield code="0">(DE-588)4014777-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Wirtschaftssprache</subfield><subfield code="0">(DE-588)4117662-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4151278-9</subfield><subfield code="a">Einführung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Englisch</subfield><subfield code="0">(DE-588)4014777-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Wirtschaftssprache</subfield><subfield code="0">(DE-588)4117662-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Hinck, Michael</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1044379960</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">HBZ Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016364051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-016364051</subfield></datafield></record></collection> |
genre | (DE-588)4151278-9 Einführung gnd-content |
genre_facet | Einführung |
id | DE-604.BV023177469 |
illustrated | Not Illustrated |
index_date | 2024-07-02T20:00:22Z |
indexdate | 2024-10-29T04:00:32Z |
institution | BVB |
isbn | 9783812006224 |
language | English German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016364051 |
oclc_num | 244052957 |
open_access_boolean | |
owner | DE-1047 DE-859 DE-703 DE-863 DE-BY-FWS DE-11 |
owner_facet | DE-1047 DE-859 DE-703 DE-863 DE-BY-FWS DE-11 |
physical | 384 S. |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Merkur-Verl. |
record_format | marc |
series2 | Das Kompendium |
spellingShingle | Böhler, Wilfried 1943- Hinck, Michael Wirtschaftsenglisch Business Cases, Know-How, Soft Skills Englisch (DE-588)4014777-0 gnd Wirtschaftssprache (DE-588)4117662-5 gnd |
subject_GND | (DE-588)4014777-0 (DE-588)4117662-5 (DE-588)4151278-9 |
title | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills |
title_auth | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills |
title_exact_search | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills |
title_exact_search_txtP | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills |
title_full | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills Wilfried Böhler ; Michael Hinck |
title_fullStr | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills Wilfried Böhler ; Michael Hinck |
title_full_unstemmed | Wirtschaftsenglisch Business Cases, Know-How, Soft Skills Wilfried Böhler ; Michael Hinck |
title_short | Wirtschaftsenglisch |
title_sort | wirtschaftsenglisch business cases know how soft skills |
title_sub | Business Cases, Know-How, Soft Skills |
topic | Englisch (DE-588)4014777-0 gnd Wirtschaftssprache (DE-588)4117662-5 gnd |
topic_facet | Englisch Wirtschaftssprache Einführung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016364051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT bohlerwilfried wirtschaftsenglischbusinesscasesknowhowsoftskills AT hinckmichael wirtschaftsenglischbusinesscasesknowhowsoftskills |
Inhaltsverzeichnis
THWS Würzburg Zentralbibliothek Lesesaal
Signatur: |
1000 HF 131 B671(4)st |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |