Trends and issues in global tourism 2008:
Gespeichert in:
Weitere Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Berlin [u.a.]
Springer
2008
|
Schlagworte: | |
Online-Zugang: | Inhaltstext Inhaltsverzeichnis |
Beschreibung: | XXI, 220 S. Ill., graph. Darst. |
ISBN: | 9783540777977 3540777970 |
Internformat
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245 | 1 | 0 | |a Trends and issues in global tourism 2008 |c Roland Conrady ... eds. |
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300 | |a XXI, 220 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
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adam_text |
Contents
Key
Figures and Issues in the Global Tourism industry
Global Tourism in
2007
and Beyond -World Travel Monitor's Basic
Figures
Rolf Freitag,
Dennis
Рука
1
Introduction
.3
2
Overview of World Tourism in
2006.3
2.1
Global Trends
.3
2.2
Inbound Performance
.5
2.3
Outbound Travel Spending
.8
3
European Travel and Tourism Trends
.9
3.1
Overall Travel Demand
.9
3.2
Major Source Markets and Destinations
.10
3.3
Booking Patterns
.13
4
German Travel
&
Tourism
.14
4.1
Inbound Trends
.14
4.2
Domestic and Outbound Trends
.16
5
European Travel Trends in
2007.20
5.1
Overview of Main Trends in
2007.20
5.2
Leading Markets
.21
5.3
Destination Trends
.22
5.4
Transport
.23
5.5
Travel Distribution
.24
Climate Change and Its Impact on the Tourism Industry
Roland Conrady,
Stephan
Bakan
1
Introduction
.27
2
Observed Phenomena Due to Climate Change
.28
3
Climate Projection
.29
4
Climate Change and Tourism
.31
Contents
5
Preventive
and Adaptation Strategies in the Travel and Tourism Industry
.36
6
Key Proposals for Designing Future Climate Protection Strategies
.39
References
.40
Aviation Management
The Role of Business Aviation in the European Civil Aviation Market
Raimund Hosch
1
Determining the Position of Business Aviation in Europe
.43
2
Trends in European Business Aviation
.43
3
Future Perspectives of the European Business Aviation Market
.46
Airport Privatization and Takeover
-
Creating Value for All
Stakeholders?
Adrian
von Dörnberg
1
Airport Privatization Framework in the 21st Century
.47
2
New Business Models and the Paradigm Shift
.50
3
The Need for New Skills and Competence in a Privatized Environment
.54
4
The Main Issues on the Agenda for the Future of Airports
.57
5
Conclusions
.59
References
.60
Hospitality Management
Hotel Architecture: Less Is More
-
Or: Natural Sustainable
Maria Pütz-Willems
Interview with Matteo Thun, Architect
.63
Contents
XI
Financial Solvency and Credit Rating for Hotel Businesses
Werner Pauen
1
Introduction
.69
2
Credit Assessment Approaches: Ratings
.70
3
The Quintessence for Credit Ratings in Hotel Businesses
.72
3.1
Specification
1 :
The Business Model in the Hotel Industry as an
Analysis Unit for Determining Credit Relevant Aspects
.72
3.2
Specification
2
and
3:
The Significance Test with a Specific
Database for Hotels
.77
4
Conclusions
.80
References
.82
Quality Rating in Hotel Community Sites
Susanne
Fittkau, Axel Jockwer
1
The First Step is Always the Hardest:
Deciding on the Vacation Destination
.85
2
The Purchase Decision Is Made Online
.86
3
Planning Decisions in the Social Web
.87
4
Success Story "Travels Online"
.88
5
The Internet: A Travel Information Channel
.89
6
The Social Web in the Travel Industry: The Idea of Hotel Rating Portals
. 90
7
The Multitude of Information in Hotel Rating Portals
.91
8
Online Hotel Ratings: HolidayCheck Case Study
.91
9
Hotel Rating Portals from the Perspective of the Organizers and Hotels
.92
10
Conclusions
.92
Destination Management
Improving Travel
&
Tourism Competitiveness
Jürgen Ringbeck, Stephan
Gross,
Thea
Chiesa,
Jennifer
Blanke
1
Preface
.97
2
Introduction
.97
3
The Global Travel
&
Tourism Competitiveness Report
.99
4
Defining a Strategic Agenda for Travel
&
Tourism
.102
4.1
Travel
&
Tourism as an Engine for Economic Development
.102
4.2
Moving from a Travel
&
Tourism "Pursuer" to a "Champion"
.104
XII Contents
4.3 Travel &
Tourism as a Lever to Maintain Economic Wealth
.105
4.4
Achieving High Travel
&
Tourism Competitiveness
.107
5
Conclusion
.108
European Destination Management: Challenges for Product and
Brand Management
Harald Pechlaner, Petra Hedorfer, Norbert Tödter
1
Introduction
.109
2
Destination Management
.109
3
From Destination Management to Destination Governance
.110
4
Governance in the European Competitive Entity
.112
5
Tourism Development
.114
6
Europe
-
The Customer Perspective
.115
7
Conclusions and Forecasts
.118
References
.119
Emerging Market Segments: Religious and Medical Tourism in India
John Koldowski, Oliver Martin
1
Introduction
.121
2
India's Travel Equation
.122
3
Medical Tourism: a New Phenomenon?
.124
4
Religious Tourism
.127
5
Summary
.129
References
.129
Marketing and Sales Management
Innovations in Market Segmentation and Customer Data Analysis
Hans
Rück,
Marcus
Mende
1
Changes in Consumer Needs in the Travel Industry
.133
2
Theoretical Principles and Problems in Market Segmentation
.135
2.1
Definition, Goals and Strategic Principles in Market
Segmentation
.135
2.2
Selection Criteria for Segmentation Characteristics
.136
2.3
Segmentation Characteristics and Segmentation Types
.137
Contents XIII
2.4
Current Problems in Market Segmentation
.140
3
The Psyma and
Schober
Tourism Types
.140
3.1
An Innovative,
Integrative
Segmentation Approach
.140
3.2
Qualitative Pre-Study
.141
3.3
Quantifying the Results
.142
3.4
Lifestyle Profiling
.142
3.5
Data Matching
.142
4
Case Study: The Psyma and
Schober
"Tourism Types"
.143
4.1
Address Potential for the Psyma and
Schober
"Tourism Types"
. 146
5
Conclusions
.146
References
.147
Customer Segmentation Traveller Types and Their Needs in
2020
Dan Greaves
1
Introduction
.149
2
Methodology
.150
3
Trends Impacting the Development of Future Segments
.151
3.1
Contextual Trends
.151
3.2
Consumer Trends
.152
3.3
Technology Trends
.153
4
The Four Traveller Tribes
.155
4.1
Active Seniors
.155
4.2
Global Clans
.157
4.3
Cosmopolitan Commuters
.159
4.4
Global Executives
.162
5
Conclusion
.164
Innovations in Destination Distribution Management
Walter
Freyer,
Manuel Molina
1
New Marketing Channels in Tourism
.165
2
From Single-Channel to Multi-Channel Marketing
.166
3
Reasons for the Change
.167
3.1
Changes in Consumer Buying
.168
3.2
Changes in Technology
.168
3.3
From Channels of Distribution to Channels of Communication and
Contact
.169
4
Multi-Channel Marketing in Tourism
.170
4.1
Multi-Channel Marketing Is More than Online Marketing
.170
4.2
Integrative or
Comprehensive Multi-Channel Marketing
.170
4.3
Advantagesof Multi-Channel vs. Single-Channel Distribution.
171
XIV Contents
5 Destination Marketing - New
Challenges
and Opportunities
.172
5.1
The Three Stages in
Destination Marketing.172
5.2 Innovative Destination Marketing
Using the TSS Multi-Channel
Model.173
References.
175
Travel Technology and Business Travel Management
European
Online Travel
Overview
- An
Abstract of PhoCusWright
Online Travel
Overview Third
Edition
Michaela Papenhoff, Klaus Fischer, Roland Conrad}'
1
Introduction
.179
2 Online
Agencies Face New Realities, Intense Competition
.181
3
Online Travel Industry Growth Factors
.183
4
Online Travel Industry Growth Factors: Airlines
.186
5
Online Travel Industry Growth Factors: Tour Operators
.188
6
Conclusion
.189
Trends in the Business Travel Market
-
Focus on Germany
Kirs
i Hyvärinen,
Michael Kirnberger
Trends in the Business Travel Market
.191
The Future of Tourism and Travel
Future Destinations
Tony Wheeler
1
Asia Overland
.199
2
Asia Travel
.200
3
Traveller Categories
.202
3.1
Baby Boomers
.202
3.2
Young Backpackers
.203
3.3
TheUnder
-ЗОѕ
.
203
3.4
Travel with Children
.203
Contents
XV
'Other' Nationalities
.204
4.1
China
.204
4.2
India
.205
Activity Travel
.205
5.1
Learning Travel
.205
5.2
Gap Years
&
Career Breaks
.206
5.3
Adventure Travel
.206
5.4
Walking
&
Cycling
.207
5.5
Wildlife Travel
.208
5.6
Travel Routes
&
Marathon Trips
.208
5.7
City Breaks
.209
5.8
Cruises
.210
5.9
Luxury Travel
.210
Travel Niches
.210
6.1
'Volontourism'
.210
6.2
Dark Tourism
.211
6.3
List Ticking
.212
6.4
Slow Travel
.212
6.5
Gambling Tourism
.212
Travel Information
&
Influences
.212
7.1
Television, Magazines
&
Newspapers
.212
7.2
The Internet
.213
7.3
Word of Mouth
&
Personal Experience
.213
The Travel End Game
-
Sustainability
.213
8.1
Travel Guilt
&
Climate Change
.213
8.2
Peak Oil
.214
Space Travel
Dana
Ranga
Interview with Gerhard
Thiele,
Head of the
ESA
Astronaut Division
ESA/EAC
.215 |
adam_txt |
Contents
Key
Figures and Issues in the Global Tourism industry
Global Tourism in
2007
and Beyond -World Travel Monitor's Basic
Figures
Rolf Freitag,
Dennis
Рука
1
Introduction
.3
2
Overview of World Tourism in
2006.3
2.1
Global Trends
.3
2.2
Inbound Performance
.5
2.3
Outbound Travel Spending
.8
3
European Travel and Tourism Trends
.9
3.1
Overall Travel Demand
.9
3.2
Major Source Markets and Destinations
.10
3.3
Booking Patterns
.13
4
German Travel
&
Tourism
.14
4.1
Inbound Trends
.14
4.2
Domestic and Outbound Trends
.16
5
European Travel Trends in
2007.20
5.1
Overview of Main Trends in
2007.20
5.2
Leading Markets
.21
5.3
Destination Trends
.22
5.4
Transport
.23
5.5
Travel Distribution
.24
Climate Change and Its Impact on the Tourism Industry
Roland Conrady,
Stephan
Bakan
1
Introduction
.27
2
Observed Phenomena Due to Climate Change
.28
3
Climate Projection
.29
4
Climate Change and Tourism
.31
Contents
5
Preventive
and Adaptation Strategies in the Travel and Tourism Industry
.36
6
Key Proposals for Designing Future Climate Protection Strategies
.39
References
.40
Aviation Management
The Role of Business Aviation in the European Civil Aviation Market
Raimund Hosch
1
Determining the Position of Business Aviation in Europe
.43
2
Trends in European Business Aviation
.43
3
Future Perspectives of the European Business Aviation Market
.46
Airport Privatization and Takeover
-
Creating Value for All
Stakeholders?
Adrian
von Dörnberg
1
Airport Privatization Framework in the 21st Century
.47
2
New Business Models and the Paradigm Shift
.50
3
The Need for New Skills and Competence in a Privatized Environment
.54
4
The Main Issues on the Agenda for the Future of Airports
.57
5
Conclusions
.59
References
.60
Hospitality Management
Hotel Architecture: Less Is More
-
Or: Natural Sustainable
Maria Pütz-Willems
Interview with Matteo Thun, Architect
.63
Contents
XI
Financial Solvency and Credit Rating for Hotel Businesses
Werner Pauen
1
Introduction
.69
2
Credit Assessment Approaches: Ratings
.70
3
The Quintessence for Credit Ratings in Hotel Businesses
.72
3.1
Specification
1 :
The Business Model in the Hotel Industry as an
Analysis Unit for Determining Credit Relevant Aspects
.72
3.2
Specification
2
and
3:
The Significance Test with a Specific
Database for Hotels
.77
4
Conclusions
.80
References
.82
Quality Rating in Hotel Community Sites
Susanne
Fittkau, Axel Jockwer
1
The First Step is Always the Hardest:
Deciding on the Vacation Destination
.85
2
The Purchase Decision Is Made Online
.86
3
Planning Decisions in the Social Web
.87
4
Success Story "Travels Online"
.88
5
The Internet: A Travel Information Channel
.89
6
The Social Web in the Travel Industry: The Idea of Hotel Rating Portals
. 90
7
The Multitude of Information in Hotel Rating Portals
.91
8
Online Hotel Ratings: HolidayCheck Case Study
.91
9
Hotel Rating Portals from the Perspective of the Organizers and Hotels
.92
10
Conclusions
.92
Destination Management
Improving Travel
&
Tourism Competitiveness
Jürgen Ringbeck, Stephan
Gross,
Thea
Chiesa,
Jennifer
Blanke
1
Preface
.97
2
Introduction
.97
3
The Global Travel
&
Tourism Competitiveness Report
.99
4
Defining a Strategic Agenda for Travel
&
Tourism
.102
4.1
Travel
&
Tourism as an Engine for Economic Development
.102
4.2
Moving from a Travel
&
Tourism "Pursuer" to a "Champion"
.104
XII Contents
4.3 Travel &
Tourism as a Lever to Maintain Economic Wealth
.105
4.4
Achieving High Travel
&
Tourism Competitiveness
.107
5
Conclusion
.108
European Destination Management: Challenges for Product and
Brand Management
Harald Pechlaner, Petra Hedorfer, Norbert Tödter
1
Introduction
.109
2
Destination Management
.109
3
From Destination Management to Destination Governance
.110
4
Governance in the European Competitive Entity
.112
5
Tourism Development
.114
6
Europe
-
The Customer Perspective
.115
7
Conclusions and Forecasts
.118
References
.119
Emerging Market Segments: Religious and Medical Tourism in India
John Koldowski, Oliver Martin
1
Introduction
.121
2
India's Travel Equation
.122
3
Medical Tourism: a New Phenomenon?
.124
4
Religious Tourism
.127
5
Summary
.129
References
.129
Marketing and Sales Management
Innovations in Market Segmentation and Customer Data Analysis
Hans
Rück,
Marcus
Mende
1
Changes in Consumer Needs in the Travel Industry
.133
2
Theoretical Principles and Problems in Market Segmentation
.135
2.1
Definition, Goals and Strategic Principles in Market
Segmentation
.135
2.2
Selection Criteria for Segmentation Characteristics
.136
2.3
Segmentation Characteristics and Segmentation Types
.137
Contents XIII
2.4
Current Problems in Market Segmentation
.140
3
The Psyma and
Schober
Tourism Types
.140
3.1
An Innovative,
Integrative
Segmentation Approach
.140
3.2
Qualitative Pre-Study
.141
3.3
Quantifying the Results
.142
3.4
Lifestyle Profiling
.142
3.5
Data Matching
.142
4
Case Study: The Psyma and
Schober
"Tourism Types"
.143
4.1
Address Potential for the Psyma and
Schober
"Tourism Types"
. 146
5
Conclusions
.146
References
.147
Customer Segmentation Traveller Types and Their Needs in
2020
Dan Greaves
1
Introduction
.149
2
Methodology
.150
3
Trends Impacting the Development of Future Segments
.151
3.1
Contextual Trends
.151
3.2
Consumer Trends
.152
3.3
Technology Trends
.153
4
The Four Traveller Tribes
.155
4.1
Active Seniors
.155
4.2
Global Clans
.157
4.3
Cosmopolitan Commuters
.159
4.4
Global Executives
.162
5
Conclusion
.164
Innovations in Destination Distribution Management
Walter
Freyer,
Manuel Molina
1
New Marketing Channels in Tourism
.165
2
From Single-Channel to Multi-Channel Marketing
.166
3
Reasons for the Change
.167
3.1
Changes in Consumer Buying
.168
3.2
Changes in Technology
.168
3.3
From Channels of Distribution to Channels of Communication and
Contact
.169
4
Multi-Channel Marketing in Tourism
.170
4.1
Multi-Channel Marketing Is More than Online Marketing
.170
4.2
Integrative or
Comprehensive Multi-Channel Marketing
.170
4.3
Advantagesof Multi-Channel vs. Single-Channel Distribution.
171
XIV Contents
5 Destination Marketing - New
Challenges
and Opportunities
.172
5.1
The Three Stages in
Destination Marketing.172
5.2 Innovative Destination Marketing
Using the TSS Multi-Channel
Model.173
References.
175
Travel Technology and Business Travel Management
European
Online Travel
Overview
- An
Abstract of PhoCusWright
Online Travel
Overview Third
Edition
Michaela Papenhoff, Klaus Fischer, Roland Conrad}'
1
Introduction
.179
2 Online
Agencies Face New Realities, Intense Competition
.181
3
Online Travel Industry Growth Factors
.183
4
Online Travel Industry Growth Factors: Airlines
.186
5
Online Travel Industry Growth Factors: Tour Operators
.188
6
Conclusion
.189
Trends in the Business Travel Market
-
Focus on Germany
Kirs
i Hyvärinen,
Michael Kirnberger
Trends in the Business Travel Market
.191
The Future of Tourism and Travel
Future Destinations
Tony Wheeler
1
Asia Overland
.199
2
Asia Travel
.200
3
Traveller Categories
.202
3.1
Baby Boomers
.202
3.2
Young Backpackers
.203
3.3
TheUnder
-ЗОѕ
.
203
3.4
Travel with Children
.203
Contents
XV
'Other' Nationalities
.204
4.1
China
.204
4.2
India
.205
Activity Travel
.205
5.1
Learning Travel
.205
5.2
Gap Years
&
Career Breaks
.206
5.3
Adventure Travel
.206
5.4
Walking
&
Cycling
.207
5.5
Wildlife Travel
.208
5.6
Travel Routes
&
Marathon Trips
.208
5.7
City Breaks
.209
5.8
Cruises
.210
5.9
Luxury Travel
.210
Travel Niches
.210
6.1
'Volontourism'
.210
6.2
Dark Tourism
.211
6.3
List Ticking
.212
6.4
Slow Travel
.212
6.5
Gambling Tourism
.212
Travel Information
&
Influences
.212
7.1
Television, Magazines
&
Newspapers
.212
7.2
The Internet
.213
7.3
Word of Mouth
&
Personal Experience
.213
The Travel End Game
-
Sustainability
.213
8.1
Travel Guilt
&
Climate Change
.213
8.2
Peak Oil
.214
Space Travel
Dana
Ranga
Interview with Gerhard
Thiele,
Head of the
ESA
Astronaut Division
ESA/EAC
.215 |
any_adam_object | 1 |
any_adam_object_boolean | 1 |
author2 | Conrady, Roland 1959- |
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discipline_str_mv | Wirtschaftswissenschaften Geographie |
format | Book |
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genre | (DE-588)1071861417 Konferenzschrift 2007 Berlin gnd-content |
genre_facet | Konferenzschrift 2007 Berlin |
id | DE-604.BV023175981 |
illustrated | Illustrated |
index_date | 2024-07-02T19:59:45Z |
indexdate | 2024-07-20T09:33:12Z |
institution | BVB |
isbn | 9783540777977 3540777970 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016362580 |
oclc_num | 212432288 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR DE-824 DE-1050 DE-19 DE-BY-UBM |
owner_facet | DE-355 DE-BY-UBR DE-824 DE-1050 DE-19 DE-BY-UBM |
physical | XXI, 220 S. Ill., graph. Darst. |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Springer |
record_format | marc |
spelling | Trends and issues in global tourism 2008 Roland Conrady ... eds. Berlin [u.a.] Springer 2008 XXI, 220 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Tourism Congresses Tourismus (DE-588)4018406-7 gnd rswk-swf (DE-588)1071861417 Konferenzschrift 2007 Berlin gnd-content Tourismus (DE-588)4018406-7 s DE-604 Conrady, Roland 1959- (DE-588)123534151 edt text/html http://deposit.dnb.de/cgi-bin/dokserv?id=3050815&prov=M&dok_var=1&dok_ext=htm Inhaltstext Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016362580&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Trends and issues in global tourism 2008 Tourism Congresses Tourismus (DE-588)4018406-7 gnd |
subject_GND | (DE-588)4018406-7 (DE-588)1071861417 |
title | Trends and issues in global tourism 2008 |
title_auth | Trends and issues in global tourism 2008 |
title_exact_search | Trends and issues in global tourism 2008 |
title_exact_search_txtP | Trends and issues in global tourism 2008 |
title_full | Trends and issues in global tourism 2008 Roland Conrady ... eds. |
title_fullStr | Trends and issues in global tourism 2008 Roland Conrady ... eds. |
title_full_unstemmed | Trends and issues in global tourism 2008 Roland Conrady ... eds. |
title_short | Trends and issues in global tourism 2008 |
title_sort | trends and issues in global tourism 2008 |
topic | Tourism Congresses Tourismus (DE-588)4018406-7 gnd |
topic_facet | Tourism Congresses Tourismus Konferenzschrift 2007 Berlin |
url | http://deposit.dnb.de/cgi-bin/dokserv?id=3050815&prov=M&dok_var=1&dok_ext=htm http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016362580&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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