Provocateur: images of women and minorities in advertising
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Lanham, Md. [u.a.]
Rowman & Littlefield
2008
|
| Edition: | 3. ed. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | XI, 179 S. Ill. |
| ISBN: | 9780742555389 0742555380 9780742555396 0742555399 |
Staff View
MARC
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| 245 | 1 | 0 | |a Provocateur |b images of women and minorities in advertising |c Anthony J. Cortese |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a Lanham, Md. [u.a.] |b Rowman & Littlefield |c 2008 | |
| 300 | |a XI, 179 S. |b Ill. | ||
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| 650 | 4 | |a Minorities in advertising | |
| 650 | 4 | |a Women in advertising | |
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Record in the Search Index
| _version_ | 1804137348831641600 |
|---|---|
| adam_text | Titel: Provocateur
Autor: Cortese, Anthony J
Jahr: 2008
Contents
Preface to the Third Edition ix
1 Representations, Multiculturalism, and Mass Media 1
2 Visual Attraction, Body Display, and Advertising 29
3 Constructed Bodies, Deconstructing Ads: Sexism in Advertising 57
4 Symbolic Racism in Advertising 91
5 Ethnic Advertising 115
6 Speed and Fragmentation: Toward Postmodern Consciousness 135
Appendix: Advertising Evaluation 157
Glossary 159
References 161
Index 171
About the Author 179
|
| adam_txt |
Titel: Provocateur
Autor: Cortese, Anthony J
Jahr: 2008
Contents
Preface to the Third Edition ix
1 Representations, Multiculturalism, and Mass Media 1
2 Visual Attraction, Body Display, and Advertising 29
3 Constructed Bodies, Deconstructing Ads: Sexism in Advertising 57
4 Symbolic Racism in Advertising 91
5 Ethnic Advertising 115
6 Speed and Fragmentation: Toward Postmodern Consciousness 135
Appendix: Advertising Evaluation 157
Glossary 159
References 161
Index 171
About the Author 179 |
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| author_role | aut |
| author_sort | Cortese, Anthony Joseph Paul |
| author_variant | a j p c ajp ajpc |
| building | Verbundindex |
| bvnumber | BV023094341 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5823 |
| callnumber-raw | HF5823 |
| callnumber-search | HF5823 |
| callnumber-sort | HF 45823 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)237207449 (DE-599)BVBBV023094341 |
| dewey-full | 659.1/042 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/042 |
| dewey-search | 659.1/042 |
| dewey-sort | 3659.1 242 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-02T19:42:17Z |
| indexdate | 2024-07-09T21:10:52Z |
| institution | BVB |
| isbn | 9780742555389 0742555380 9780742555396 0742555399 |
| language | English |
| lccn | 2007032567 |
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| physical | XI, 179 S. Ill. |
| publishDate | 2008 |
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| spelling | Cortese, Anthony Joseph Paul Verfasser aut Provocateur images of women and minorities in advertising Anthony J. Cortese 3. ed. Lanham, Md. [u.a.] Rowman & Littlefield 2008 XI, 179 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung (DE-588)4112549-6 gnd rswk-swf Frau (DE-588)4018202-2 gnd rswk-swf Nationale Minderheit (DE-588)4039409-8 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Werbung (DE-588)4065541-6 s Frau (DE-588)4018202-2 s DE-604 Nationale Minderheit (DE-588)4039409-8 s Anzeigenwerbung (DE-588)4112549-6 s Werbepsychologie (DE-588)4140889-5 s 1\p DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016297160&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Cortese, Anthony Joseph Paul Provocateur images of women and minorities in advertising Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung (DE-588)4112549-6 gnd Frau (DE-588)4018202-2 gnd Nationale Minderheit (DE-588)4039409-8 gnd Werbung (DE-588)4065541-6 gnd Werbepsychologie (DE-588)4140889-5 gnd |
| subject_GND | (DE-588)4112549-6 (DE-588)4018202-2 (DE-588)4039409-8 (DE-588)4065541-6 (DE-588)4140889-5 |
| title | Provocateur images of women and minorities in advertising |
| title_auth | Provocateur images of women and minorities in advertising |
| title_exact_search | Provocateur images of women and minorities in advertising |
| title_exact_search_txtP | Provocateur images of women and minorities in advertising |
| title_full | Provocateur images of women and minorities in advertising Anthony J. Cortese |
| title_fullStr | Provocateur images of women and minorities in advertising Anthony J. Cortese |
| title_full_unstemmed | Provocateur images of women and minorities in advertising Anthony J. Cortese |
| title_short | Provocateur |
| title_sort | provocateur images of women and minorities in advertising |
| title_sub | images of women and minorities in advertising |
| topic | Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung (DE-588)4112549-6 gnd Frau (DE-588)4018202-2 gnd Nationale Minderheit (DE-588)4039409-8 gnd Werbung (DE-588)4065541-6 gnd Werbepsychologie (DE-588)4140889-5 gnd |
| topic_facet | Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung Frau Nationale Minderheit Werbung Werbepsychologie |
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