Provocateur: images of women and minorities in advertising
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Lanham, Md. [u.a.]
Rowman & Littlefield
2008
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Ausgabe: | 3. ed. |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | XI, 179 S. Ill. |
ISBN: | 9780742555389 0742555380 9780742555396 0742555399 |
Internformat
MARC
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100 | 1 | |a Cortese, Anthony Joseph Paul |e Verfasser |4 aut | |
245 | 1 | 0 | |a Provocateur |b images of women and minorities in advertising |c Anthony J. Cortese |
250 | |a 3. ed. | ||
264 | 1 | |a Lanham, Md. [u.a.] |b Rowman & Littlefield |c 2008 | |
300 | |a XI, 179 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Gesellschaft | |
650 | 4 | |a Advertising |x Social aspects | |
650 | 4 | |a Minorities in advertising | |
650 | 4 | |a Women in advertising | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-016297160 | ||
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Datensatz im Suchindex
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adam_text | Titel: Provocateur
Autor: Cortese, Anthony J
Jahr: 2008
Contents
Preface to the Third Edition ix
1 Representations, Multiculturalism, and Mass Media 1
2 Visual Attraction, Body Display, and Advertising 29
3 Constructed Bodies, Deconstructing Ads: Sexism in Advertising 57
4 Symbolic Racism in Advertising 91
5 Ethnic Advertising 115
6 Speed and Fragmentation: Toward Postmodern Consciousness 135
Appendix: Advertising Evaluation 157
Glossary 159
References 161
Index 171
About the Author 179
|
adam_txt |
Titel: Provocateur
Autor: Cortese, Anthony J
Jahr: 2008
Contents
Preface to the Third Edition ix
1 Representations, Multiculturalism, and Mass Media 1
2 Visual Attraction, Body Display, and Advertising 29
3 Constructed Bodies, Deconstructing Ads: Sexism in Advertising 57
4 Symbolic Racism in Advertising 91
5 Ethnic Advertising 115
6 Speed and Fragmentation: Toward Postmodern Consciousness 135
Appendix: Advertising Evaluation 157
Glossary 159
References 161
Index 171
About the Author 179 |
any_adam_object | 1 |
any_adam_object_boolean | 1 |
author | Cortese, Anthony Joseph Paul |
author_facet | Cortese, Anthony Joseph Paul |
author_role | aut |
author_sort | Cortese, Anthony Joseph Paul |
author_variant | a j p c ajp ajpc |
building | Verbundindex |
bvnumber | BV023094341 |
callnumber-first | H - Social Science |
callnumber-label | HF5823 |
callnumber-raw | HF5823 |
callnumber-search | HF5823 |
callnumber-sort | HF 45823 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 630 |
ctrlnum | (OCoLC)237207449 (DE-599)BVBBV023094341 |
dewey-full | 659.1/042 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1/042 |
dewey-search | 659.1/042 |
dewey-sort | 3659.1 242 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 3. ed. |
format | Book |
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illustrated | Illustrated |
index_date | 2024-07-02T19:42:17Z |
indexdate | 2024-07-09T21:10:52Z |
institution | BVB |
isbn | 9780742555389 0742555380 9780742555396 0742555399 |
language | English |
lccn | 2007032567 |
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oclc_num | 237207449 |
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owner_facet | DE-12 DE-19 DE-BY-UBM |
physical | XI, 179 S. Ill. |
publishDate | 2008 |
publishDateSearch | 2008 |
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publisher | Rowman & Littlefield |
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spelling | Cortese, Anthony Joseph Paul Verfasser aut Provocateur images of women and minorities in advertising Anthony J. Cortese 3. ed. Lanham, Md. [u.a.] Rowman & Littlefield 2008 XI, 179 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung (DE-588)4112549-6 gnd rswk-swf Frau (DE-588)4018202-2 gnd rswk-swf Nationale Minderheit (DE-588)4039409-8 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Werbung (DE-588)4065541-6 s Frau (DE-588)4018202-2 s DE-604 Nationale Minderheit (DE-588)4039409-8 s Anzeigenwerbung (DE-588)4112549-6 s Werbepsychologie (DE-588)4140889-5 s 1\p DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016297160&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Cortese, Anthony Joseph Paul Provocateur images of women and minorities in advertising Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung (DE-588)4112549-6 gnd Frau (DE-588)4018202-2 gnd Nationale Minderheit (DE-588)4039409-8 gnd Werbung (DE-588)4065541-6 gnd Werbepsychologie (DE-588)4140889-5 gnd |
subject_GND | (DE-588)4112549-6 (DE-588)4018202-2 (DE-588)4039409-8 (DE-588)4065541-6 (DE-588)4140889-5 |
title | Provocateur images of women and minorities in advertising |
title_auth | Provocateur images of women and minorities in advertising |
title_exact_search | Provocateur images of women and minorities in advertising |
title_exact_search_txtP | Provocateur images of women and minorities in advertising |
title_full | Provocateur images of women and minorities in advertising Anthony J. Cortese |
title_fullStr | Provocateur images of women and minorities in advertising Anthony J. Cortese |
title_full_unstemmed | Provocateur images of women and minorities in advertising Anthony J. Cortese |
title_short | Provocateur |
title_sort | provocateur images of women and minorities in advertising |
title_sub | images of women and minorities in advertising |
topic | Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung (DE-588)4112549-6 gnd Frau (DE-588)4018202-2 gnd Nationale Minderheit (DE-588)4039409-8 gnd Werbung (DE-588)4065541-6 gnd Werbepsychologie (DE-588)4140889-5 gnd |
topic_facet | Gesellschaft Advertising Social aspects Minorities in advertising Women in advertising Anzeigenwerbung Frau Nationale Minderheit Werbung Werbepsychologie |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016297160&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT corteseanthonyjosephpaul provocateurimagesofwomenandminoritiesinadvertising |