Marketing: Analyse und Strategie
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | German |
Veröffentlicht: |
Zürich
WerdVerl.
2007
|
Ausgabe: | 12., überarb. Aufl. |
Schlagworte: | |
Beschreibung: | 146 S. graph. Darst. 30 cm, 598 gr. |
ISBN: | 9783859325548 385932554X |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV023020990 | ||
003 | DE-604 | ||
005 | 20071207 | ||
007 | t | ||
008 | 071126s2007 sz d||| |||| 00||| ger d | ||
015 | |a 07,N44,1065 |2 dnb | ||
015 | |a 07,A49,1220 |2 dnb | ||
016 | 7 | |a 985916451 |2 DE-101 | |
020 | |a 9783859325548 |c kart. : EUR 24.00, sfr 39.90 |9 978-3-85932-554-8 | ||
020 | |a 385932554X |c kart. : EUR 24.00, sfr 39.90 |9 3-85932-554-X | ||
024 | 3 | |a 9783859325548 | |
035 | |a (OCoLC)188102205 | ||
035 | |a (DE-599)DNB985916451 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a ger | |
044 | |a sz |c XA-CH | ||
049 | |a DE-859 |a DE-1051 |a DE-1047 |a DE-523 | ||
082 | 0 | |a 658.8 |2 22/ger | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a 650 |2 sdnb | ||
245 | 1 | 0 | |a Marketing |b Analyse und Strategie |c Richard Kühn. Checkliste und Beispiele: Patrick Pfäffli |
250 | |a 12., überarb. Aufl. | ||
264 | 1 | |a Zürich |b WerdVerl. |c 2007 | |
300 | |a 146 S. |b graph. Darst. |c 30 cm, 598 gr. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
700 | 1 | |a Kühn, Richard |d 1939-2023 |e Sonstige |0 (DE-588)120447428 |4 oth | |
999 | |a oai:aleph.bib-bvb.de:BVB01-016225050 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804137240707727360 |
---|---|
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author_GND | (DE-588)120447428 |
building | Verbundindex |
bvnumber | BV023020990 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)188102205 (DE-599)DNB985916451 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 12., überarb. Aufl. |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01613nam a2200457 c 4500</leader><controlfield tag="001">BV023020990</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20071207 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">071126s2007 sz d||| |||| 00||| ger d</controlfield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">07,N44,1065</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">07,A49,1220</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="016" ind1="7" ind2=" "><subfield code="a">985916451</subfield><subfield code="2">DE-101</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783859325548</subfield><subfield code="c">kart. : EUR 24.00, sfr 39.90</subfield><subfield code="9">978-3-85932-554-8</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">385932554X</subfield><subfield code="c">kart. : EUR 24.00, sfr 39.90</subfield><subfield code="9">3-85932-554-X</subfield></datafield><datafield tag="024" ind1="3" ind2=" "><subfield code="a">9783859325548</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)188102205</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)DNB985916451</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">sz</subfield><subfield code="c">XA-CH</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-859</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-1047</subfield><subfield code="a">DE-523</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">22/ger</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">650</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="b">Analyse und Strategie</subfield><subfield code="c">Richard Kühn. Checkliste und Beispiele: Patrick Pfäffli</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">12., überarb. Aufl.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Zürich</subfield><subfield code="b">WerdVerl.</subfield><subfield code="c">2007</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">146 S.</subfield><subfield code="b">graph. Darst.</subfield><subfield code="c">30 cm, 598 gr.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4123623-3</subfield><subfield code="a">Lehrbuch</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Kühn, Richard</subfield><subfield code="d">1939-2023</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)120447428</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-016225050</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
genre | (DE-588)4123623-3 Lehrbuch gnd-content |
genre_facet | Lehrbuch |
id | DE-604.BV023020990 |
illustrated | Illustrated |
index_date | 2024-07-02T19:13:10Z |
indexdate | 2024-07-09T21:09:09Z |
institution | BVB |
isbn | 9783859325548 385932554X |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016225050 |
oclc_num | 188102205 |
open_access_boolean | |
owner | DE-859 DE-1051 DE-1047 DE-523 |
owner_facet | DE-859 DE-1051 DE-1047 DE-523 |
physical | 146 S. graph. Darst. 30 cm, 598 gr. |
publishDate | 2007 |
publishDateSearch | 2007 |
publishDateSort | 2007 |
publisher | WerdVerl. |
record_format | marc |
spelling | Marketing Analyse und Strategie Richard Kühn. Checkliste und Beispiele: Patrick Pfäffli 12., überarb. Aufl. Zürich WerdVerl. 2007 146 S. graph. Darst. 30 cm, 598 gr. txt rdacontent n rdamedia nc rdacarrier Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s Marketingstrategie (DE-588)4120697-6 s 1\p DE-604 Kühn, Richard 1939-2023 Sonstige (DE-588)120447428 oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Marketing Analyse und Strategie Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4120697-6 (DE-588)4037589-4 (DE-588)4123623-3 |
title | Marketing Analyse und Strategie |
title_auth | Marketing Analyse und Strategie |
title_exact_search | Marketing Analyse und Strategie |
title_exact_search_txtP | Marketing Analyse und Strategie |
title_full | Marketing Analyse und Strategie Richard Kühn. Checkliste und Beispiele: Patrick Pfäffli |
title_fullStr | Marketing Analyse und Strategie Richard Kühn. Checkliste und Beispiele: Patrick Pfäffli |
title_full_unstemmed | Marketing Analyse und Strategie Richard Kühn. Checkliste und Beispiele: Patrick Pfäffli |
title_short | Marketing |
title_sort | marketing analyse und strategie |
title_sub | Analyse und Strategie |
topic | Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketingstrategie Marketing Lehrbuch |
work_keys_str_mv | AT kuhnrichard marketinganalyseundstrategie |