Strategic marketing for nonprofit organizations:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Upper Saddle River, NJ
Pearson Prentice Hall
2008
|
Ausgabe: | 7. ed., Pearson internat. ed. |
Schlagworte: | |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | XXII, 504 S. graph. Darst. |
ISBN: | 9780132345545 0132345544 |
Internformat
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
001 | BV023009768 | ||
003 | DE-604 | ||
005 | 20100701 | ||
007 | t | ||
008 | 071119s2008 xxud||| |||| 00||| eng d | ||
010 | |a 2007032487 | ||
020 | |a 9780132345545 |9 978-0-13-234554-5 | ||
020 | |a 0132345544 |9 0-13-234554-4 | ||
035 | |a (OCoLC)154685506 | ||
035 | |a (DE-599)BVBBV023009768 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-703 |a DE-N2 |a DE-11 |a DE-634 |a DE-2070s | ||
050 | 0 | |a HF5415 | |
082 | 0 | |a 658.8/02 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Andreasen, Alan R. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Strategic marketing for nonprofit organizations |c Alan R. Andreasen ; Philip Kotler |
250 | |a 7. ed., Pearson internat. ed. | ||
264 | 1 | |a Upper Saddle River, NJ |b Pearson Prentice Hall |c 2008 | |
300 | |a XXII, 504 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Nonprofit organizations |x Marketing | |
650 | 0 | 7 | |a Nonprofit-Organisation |0 (DE-588)4293729-2 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Soziomarketing |0 (DE-588)4116549-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Nonprofit-Bereich |0 (DE-588)4115404-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | 1 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
689 | 0 | 2 | |a Nonprofit-Bereich |0 (DE-588)4115404-6 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Soziomarketing |0 (DE-588)4116549-4 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Nonprofit-Organisation |0 (DE-588)4293729-2 |D s |
689 | 2 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 2 | 2 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
689 | 2 | |8 2\p |5 DE-604 | |
700 | 1 | |a Kotler, Philip |d 1931- |e Verfasser |0 (DE-588)121409600 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-016214002 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Andreasen, Alan R. Kotler, Philip 1931- |
author_GND | (DE-588)121409600 |
author_facet | Andreasen, Alan R. Kotler, Philip 1931- |
author_role | aut aut |
author_sort | Andreasen, Alan R. |
author_variant | a r a ar ara p k pk |
building | Verbundindex |
bvnumber | BV023009768 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415 |
callnumber-search | HF5415 |
callnumber-sort | HF 45415 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)154685506 (DE-599)BVBBV023009768 |
dewey-full | 658.8/02 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/02 |
dewey-search | 658.8/02 |
dewey-sort | 3658.8 12 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 7. ed., Pearson internat. ed. |
format | Book |
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genre_facet | Fallstudiensammlung |
id | DE-604.BV023009768 |
illustrated | Illustrated |
index_date | 2024-07-02T19:08:57Z |
indexdate | 2024-07-09T21:08:53Z |
institution | BVB |
isbn | 9780132345545 0132345544 |
language | English |
lccn | 2007032487 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016214002 |
oclc_num | 154685506 |
open_access_boolean | |
owner | DE-703 DE-N2 DE-11 DE-634 DE-2070s |
owner_facet | DE-703 DE-N2 DE-11 DE-634 DE-2070s |
physical | XXII, 504 S. graph. Darst. |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Pearson Prentice Hall |
record_format | marc |
spelling | Andreasen, Alan R. Verfasser aut Strategic marketing for nonprofit organizations Alan R. Andreasen ; Philip Kotler 7. ed., Pearson internat. ed. Upper Saddle River, NJ Pearson Prentice Hall 2008 XXII, 504 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Nonprofit organizations Marketing Nonprofit-Organisation (DE-588)4293729-2 gnd rswk-swf Soziomarketing (DE-588)4116549-4 gnd rswk-swf Nonprofit-Bereich (DE-588)4115404-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s Nonprofit-Bereich (DE-588)4115404-6 s DE-604 Soziomarketing (DE-588)4116549-4 s Nonprofit-Organisation (DE-588)4293729-2 s 2\p DE-604 Kotler, Philip 1931- Verfasser (DE-588)121409600 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Andreasen, Alan R. Kotler, Philip 1931- Strategic marketing for nonprofit organizations Nonprofit organizations Marketing Nonprofit-Organisation (DE-588)4293729-2 gnd Soziomarketing (DE-588)4116549-4 gnd Nonprofit-Bereich (DE-588)4115404-6 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4293729-2 (DE-588)4116549-4 (DE-588)4115404-6 (DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4522595-3 |
title | Strategic marketing for nonprofit organizations |
title_auth | Strategic marketing for nonprofit organizations |
title_exact_search | Strategic marketing for nonprofit organizations |
title_exact_search_txtP | Strategic marketing for nonprofit organizations |
title_full | Strategic marketing for nonprofit organizations Alan R. Andreasen ; Philip Kotler |
title_fullStr | Strategic marketing for nonprofit organizations Alan R. Andreasen ; Philip Kotler |
title_full_unstemmed | Strategic marketing for nonprofit organizations Alan R. Andreasen ; Philip Kotler |
title_short | Strategic marketing for nonprofit organizations |
title_sort | strategic marketing for nonprofit organizations |
topic | Nonprofit organizations Marketing Nonprofit-Organisation (DE-588)4293729-2 gnd Soziomarketing (DE-588)4116549-4 gnd Nonprofit-Bereich (DE-588)4115404-6 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Nonprofit organizations Marketing Nonprofit-Organisation Soziomarketing Nonprofit-Bereich Strategisches Management Marketing Fallstudiensammlung |
work_keys_str_mv | AT andreasenalanr strategicmarketingfornonprofitorganizations AT kotlerphilip strategicmarketingfornonprofitorganizations |