Handbook of consumer psychology:
This handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goa...
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Psychology Press
2008
|
| Schriftenreihe: | Marketing and consumer psychology series
4 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | This handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts.The handbook will present state of the art research as well as provide a place for authors to provide suggestions for future research and practice. The handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising. |
| Beschreibung: | XVI, 1273 Seiten |
| ISBN: | 9780805856033 080585603x |
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| 246 | 1 | 3 | |a Consumer psychology |
| 264 | 1 | |a New York [u.a.] |b Psychology Press |c 2008 | |
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| 490 | 1 | |a Marketing and consumer psychology series |v 4 | |
| 520 | |a This handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts.The handbook will present state of the art research as well as provide a place for authors to provide suggestions for future research and practice. The handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising. | ||
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Datensatz im Suchindex
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| adam_text | Contents
Preface
ix
Contributors
xi
I Introduction
1
History of Consumer Psychology
3
David W. Schumann, Curtis P. Haugtvedt, and Edith Davidson
II Consumer Information Processing
2
The Role of Knowledge Accessibility in Cognition and Behavior:
Implications for Consumer Information Processing
31
Robert S. Wyer, Jr.
3
Consumer Memory, Fluency, and Familiarity
77
Antonia
Mantonakis, Bruce W. A. Whittlesea, and Carolyn Yoon
4
Consumer Learning and Expertise
103
J. Wesley Hutchinson and Eric M.
Eisenstein
5
Categorization Theory and Research in Consumer Psychology:
Category Representation and Category-Based Inference
133
Barbara
Loken,
Lawrence W. Barsalou, and Christopher Joiner
6
Consumer Inference
165
Frank R. Kardes, Steven S, Posavac, Maria L. Cronley, and Paul M.
Herr
7
Effects of Sensory Factors on Consumer Behavior: If It Tastes, Smells,
Sounds, and Feels Like a Duck, Then It Must Be A
... 193
Joann
Peck and Terry L. Childers
8
Stages of Consumer Socialization: The Development of Consumer
Knowledge, Skills, and Values From Childhood to Adolescence
221
Deborah Roedder John
9
Aging and Consumer Behavior
247
Carolyn Yoon and Catherine A. Cole
III Motivation, Affect, and Consumer Decisions
10
Positive Affect and Decision Processes: Some Recent Theoretical
Developments With Practical Implications
273
Alice M.
Isen
11
The Nature and Role of Affect in Consumer Behavior
297
Joel B. Cohen, Michel Tuan Pham, and
Eduardo
В.
Andrade
12
Self-regulation: Goals, Consumption, and Choices
349
Kathleen D. Vohs,
Roy F. Baumeister,
and Dianne M.
Tice
13
Goal-Directed Consumer Behavior: Motivation, Volition,
and Affect
367
Hans Baumgartner and
Rik Pieters
14
Goal-Directed Perception
393
Chris Janiszewski
IV Persuasion, Attitudes, and Social Influence
15
Attitude Change and Persuasion
419
Curtis P. Haugtvedt and Jeff A. Kasmer
16
Associative Strength and Consumer Choice Behavior
437
Christopher R. M. Jones and Russell H. Fazio
17
Measuring the Nonconscious: Implicit Social Cognition in
Consumer Behavior
461
Andrew Perkins, Mark Forehand, Anthony Greenwald, and
Dominika Maison
18
Implicit Consumer Cognition
477
Patrick T. Vargas
19
Evoking the Imagination as a Strategy of Influence
505
Petia K.
Petrova
and Robert B. Cialdini
20
Consumer Attitudes and Behavior
525
leek Ajzen
21
I Know What You re Doing and Why You re Doing It:
The Use of Persuasion Knowledge Model in Consumer Research
549
Margaret
С
Campbell and Amna Kirmani
22
Social Values in Consumer Psychology
575
Lynn R.
Kahle
and Guang-Xin Xie
V Behavioral Decision Research
23
Consumer Decision Making: A Choice Goals Approach
589
James R. Bettman, Mary Frances Luce, and John W. Payne
24
Dynamics of Goal-Based Choice: Toward an Understanding
of How Goals Commit Versus Liberate Choice
611
Ayelet Fishbach and Ravi Dhar
25
Hedonomics in Consumer Behavior
639
Christopher K. Hsee and Claire I. Tsai
26
Behavioral Pricing
659
Maggie WenjingLiu and Dilip Soman
27
Perceptions of Fair Pricing
683
James E. Heyman and Barbara A.
Meilers
28
Associative Learning and Consumer Decisions
699
Stijn M. J. van Osselaer
VI Products, Preferences, Places, and People
29
A Role for Aesthetics in Consumer Psychology
733
JoAndrea Hoegg and Joseph W. Alba
30
Product Assortment
755
Susan M. Broniarczyk
31
Brands and Their Meaning Makers
781
Chris T. Allen, Susan Fournter, and Felicia Miller
32
Theory in Consumer-Environment Research: Diagnosis and
Prognosis
823
Sevgin A. Eroglu and Karen A. Machleit
33
Music and Consumers
837
James J. Kellaris
34
Consumer Psychology of Sport: More Than Just a Game
857
Robert Madrigal and Vassilis Dalakas
35
Diversity Issues in Consumer Psychology
877
Jerome D. Williams, Wei-Na Lee, and
Geraldine R.
Henderson
VII
Consumer Well-Being
36
Consumers and the Allure of Safer Tobacco Products:
Scientific and Policy Issues
915
Eugene
Borgida,
Anita Kim, Emily
N.
Stark, and Christopher Miller
37
Assessing the Relationships Between Tobacco Advertising and
Promotion and Adolescent Smoking Behavior: Convergent Evidence
933
Marvin E. Goldberg
38
The Social Marketing of Volunteerism: A Functional Approach
959
Arthur A.
Stukas,
Mark Snyder, and E. Gil Clary
39
Health Risk Perceptions and Consumer Psychology
981
Geeta Menon, Priya Raghubir, and Nidhi Agrawal
40
Toward a Psychology of Consumer Creativity
1011
James E. Burroughs, C, Page Moreau, and David Glen Mick
41
Compulsive Buying: Review and Reflection
1039
Ronald J. Faber and Thomas
С
O Guinn
42
Summing Up the State of Coping Research: Prospects and
Prescriptions for Consumer Research
1057
Adam Duhachek
VIII
Advances in Research Methods
43
Self-Reports in Consumer Research
1081
Kimberlee Weaver and
Norbert Schwarz
44
Cross-Cultural Consumer Psychology
1103
Sharon Shavitt, Angela Y, Lee, and Timothy P. Johnson
45
Measurement Error in Experimental Designs in
Consumer Psychology
1133
Madhu Viswanathan
46
Individual Differences: Tools for Theory Testing and
Understanding in Consumer Psychology Research
1161
Curtis P. Haugtvedt, Kaiya Liu, and Kyeong Sam
Min
47
Neuroeconomics: Foundational Issues and Consumer Relevance
1177
Giovanna
Egidi, Howard C. Nusbaum, and John T. Cacioppo
Author Index
1215
Subject Index
1239
|
| adam_txt |
Contents
Preface
ix
Contributors
xi
I Introduction
1
History of Consumer Psychology
3
David W. Schumann, Curtis P. Haugtvedt, and Edith Davidson
II Consumer Information Processing
2
The Role of Knowledge Accessibility in Cognition and Behavior:
Implications for Consumer Information Processing
31
Robert S. Wyer, Jr.
3
Consumer Memory, Fluency, and Familiarity
77
Antonia
Mantonakis, Bruce W. A. Whittlesea, and Carolyn Yoon
4
Consumer Learning and Expertise
103
J. Wesley Hutchinson and Eric M.
Eisenstein
5
Categorization Theory and Research in Consumer Psychology:
Category Representation and Category-Based Inference
133
Barbara
Loken,
Lawrence W. Barsalou, and Christopher Joiner
6
Consumer Inference
165
Frank R. Kardes, Steven S, Posavac, Maria L. Cronley, and Paul M.
Herr
7
Effects of Sensory Factors on Consumer Behavior: If It Tastes, Smells,
Sounds, and Feels Like a Duck, Then It Must Be A
. 193
Joann
Peck and Terry L. Childers
8
Stages of Consumer Socialization: The Development of Consumer
Knowledge, Skills, and Values From Childhood to Adolescence
221
Deborah Roedder John
9
Aging and Consumer Behavior
247
Carolyn Yoon and Catherine A. Cole
III Motivation, Affect, and Consumer Decisions
10
Positive Affect and Decision Processes: Some Recent Theoretical
Developments With Practical Implications
273
Alice M.
Isen
11
The Nature and Role of Affect in Consumer Behavior
297
Joel B. Cohen, Michel Tuan Pham, and
Eduardo
В.
Andrade
12
Self-regulation: Goals, Consumption, and Choices
349
Kathleen D. Vohs,
Roy F. Baumeister,
and Dianne M.
Tice
13
Goal-Directed Consumer Behavior: Motivation, Volition,
and Affect
367
Hans Baumgartner and
Rik Pieters
14
Goal-Directed Perception
393
Chris Janiszewski
IV Persuasion, Attitudes, and Social Influence
15
Attitude Change and Persuasion
419
Curtis P. Haugtvedt and Jeff A. Kasmer
16
Associative Strength and Consumer Choice Behavior
437
Christopher R. M. Jones and Russell H. Fazio
17
Measuring the Nonconscious: Implicit Social Cognition in
Consumer Behavior
461
Andrew Perkins, Mark Forehand, Anthony Greenwald, and
Dominika Maison
18
Implicit Consumer Cognition
477
Patrick T. Vargas
19
Evoking the Imagination as a Strategy of Influence
505
Petia K.
Petrova
and Robert B. Cialdini
20
Consumer Attitudes and Behavior
525
leek Ajzen
21
I Know What You're Doing and Why You're Doing It:
The Use of Persuasion Knowledge Model in Consumer Research
549
Margaret
С
Campbell and Amna Kirmani
22
Social Values in Consumer Psychology
575
Lynn R.
Kahle
and Guang-Xin Xie
V Behavioral Decision Research
23
Consumer Decision Making: A Choice Goals Approach
589
James R. Bettman, Mary Frances Luce, and John W. Payne
24
Dynamics of Goal-Based Choice: Toward an Understanding
of How Goals Commit Versus Liberate Choice
611
Ayelet Fishbach and Ravi Dhar
25
Hedonomics in Consumer Behavior
639
Christopher K. Hsee and Claire I. Tsai
26
Behavioral Pricing
659
Maggie WenjingLiu and Dilip Soman
27
Perceptions of Fair Pricing
683
James E. Heyman and Barbara A.
Meilers
28
Associative Learning and Consumer Decisions
699
Stijn M. J. van Osselaer
VI Products, Preferences, Places, and People
29
A Role for Aesthetics in Consumer Psychology
733
JoAndrea Hoegg and Joseph W. Alba
30
Product Assortment
755
Susan M. Broniarczyk
31
Brands and Their Meaning Makers
781
Chris T. Allen, Susan Fournter, and Felicia Miller
32
Theory in Consumer-Environment Research: Diagnosis and
Prognosis
823
Sevgin A. Eroglu and Karen A. Machleit
33
Music and Consumers
837
James J. Kellaris
34
Consumer Psychology of Sport: More Than Just a Game
857
Robert Madrigal and Vassilis Dalakas
35
Diversity Issues in Consumer Psychology
877
Jerome D. Williams, Wei-Na Lee, and
Geraldine R.
Henderson
VII
Consumer Well-Being
36
Consumers and the Allure of "Safer" Tobacco Products:
Scientific and Policy Issues
915
Eugene
Borgida,
Anita Kim, Emily
N.
Stark, and Christopher Miller
37
Assessing the Relationships Between Tobacco Advertising and
Promotion and Adolescent Smoking Behavior: Convergent Evidence
933
Marvin E. Goldberg
38
The Social Marketing of Volunteerism: A Functional Approach
959
Arthur A.
Stukas,
Mark Snyder, and E. Gil Clary
39
Health Risk Perceptions and Consumer Psychology
981
Geeta Menon, Priya Raghubir, and Nidhi Agrawal
40
Toward a Psychology of Consumer Creativity
1011
James E. Burroughs, C, Page Moreau, and David Glen Mick
41
Compulsive Buying: Review and Reflection
1039
Ronald J. Faber and Thomas
С
O'Guinn
42
Summing Up the State of Coping Research: Prospects and
Prescriptions for Consumer Research
1057
Adam Duhachek
VIII
Advances in Research Methods
43
Self-Reports in Consumer Research
1081
Kimberlee Weaver and
Norbert Schwarz
44
Cross-Cultural Consumer Psychology
1103
Sharon Shavitt, Angela Y, Lee, and Timothy P. Johnson
45
Measurement Error in Experimental Designs in
Consumer Psychology
1133
Madhu Viswanathan
46
Individual Differences: Tools for Theory Testing and
Understanding in Consumer Psychology Research
1161
Curtis P. Haugtvedt, Kaiya Liu, and Kyeong Sam
Min
47
Neuroeconomics: Foundational Issues and Consumer Relevance
1177
Giovanna
Egidi, Howard C. Nusbaum, and John T. Cacioppo
Author Index
1215
Subject Index
1239 |
| any_adam_object | 1 |
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| discipline | Psychologie Wirtschaftswissenschaften Ökotrophologie |
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Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts.The handbook will present state of the art research as well as provide a place for authors to provide suggestions for future research and practice. 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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV022877168 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T18:49:17Z |
| indexdate | 2024-07-09T21:07:32Z |
| institution | BVB |
| isbn | 9780805856033 080585603x |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016082194 |
| oclc_num | 486238873 |
| open_access_boolean | |
| owner | DE-20 DE-703 DE-12 DE-739 DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-945 DE-521 DE-N2 DE-634 DE-83 DE-11 DE-1050 DE-384 DE-188 DE-526 DE-Eb1 DE-91 DE-BY-TUM DE-M49 DE-BY-TUM DE-473 DE-BY-UBG |
| owner_facet | DE-20 DE-703 DE-12 DE-739 DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-945 DE-521 DE-N2 DE-634 DE-83 DE-11 DE-1050 DE-384 DE-188 DE-526 DE-Eb1 DE-91 DE-BY-TUM DE-M49 DE-BY-TUM DE-473 DE-BY-UBG |
| physical | XVI, 1273 Seiten |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Psychology Press |
| record_format | marc |
| series | Marketing and consumer psychology series |
| series2 | Marketing and consumer psychology series |
| spelling | Handbook of consumer psychology edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes Consumer psychology New York [u.a.] Psychology Press 2008 XVI, 1273 Seiten txt rdacontent n rdamedia nc rdacarrier Marketing and consumer psychology series 4 This handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts.The handbook will present state of the art research as well as provide a place for authors to provide suggestions for future research and practice. The handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising. Advertising - Psychological aspects Decision making Forbrugeradfærd Forbrugerpsykologi Forbrugervalg Marketing - Psychological aspects Sozialpsychologie (DE-588)4055891-5 gnd rswk-swf Psychologie (DE-588)4047704-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucher (DE-588)4062632-5 gnd rswk-swf Marktpsychologie (DE-588)4140888-3 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Verbraucherverhalten (DE-588)4062644-1 s Psychologie (DE-588)4047704-6 s DE-604 Verbraucher (DE-588)4062632-5 s Sozialpsychologie (DE-588)4055891-5 s DE-188 Marktpsychologie (DE-588)4140888-3 s Haugtvedt, Curtis P. 1958- (DE-588)135612888 edt Herr, Paul M. 1956- (DE-588)138324468 edt Kardes, Frank R. (DE-588)170249433 edt Erscheint auch als Online-Ausgabe 978-0-203-80957-0 Marketing and consumer psychology series 4 (DE-604)BV023279397 4 Digitalisierung UB Passau application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016082194&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Handbook of consumer psychology Marketing and consumer psychology series Advertising - Psychological aspects Decision making Forbrugeradfærd Forbrugerpsykologi Forbrugervalg Marketing - Psychological aspects Sozialpsychologie (DE-588)4055891-5 gnd Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Verbraucher (DE-588)4062632-5 gnd Marktpsychologie (DE-588)4140888-3 gnd |
| subject_GND | (DE-588)4055891-5 (DE-588)4047704-6 (DE-588)4062644-1 (DE-588)4062632-5 (DE-588)4140888-3 (DE-588)4143413-4 |
| title | Handbook of consumer psychology |
| title_alt | Consumer psychology |
| title_auth | Handbook of consumer psychology |
| title_exact_search | Handbook of consumer psychology |
| title_exact_search_txtP | Handbook of consumer psychology |
| title_full | Handbook of consumer psychology edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes |
| title_fullStr | Handbook of consumer psychology edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes |
| title_full_unstemmed | Handbook of consumer psychology edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes |
| title_short | Handbook of consumer psychology |
| title_sort | handbook of consumer psychology |
| topic | Advertising - Psychological aspects Decision making Forbrugeradfærd Forbrugerpsykologi Forbrugervalg Marketing - Psychological aspects Sozialpsychologie (DE-588)4055891-5 gnd Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Verbraucher (DE-588)4062632-5 gnd Marktpsychologie (DE-588)4140888-3 gnd |
| topic_facet | Advertising - Psychological aspects Decision making Forbrugeradfærd Forbrugerpsykologi Forbrugervalg Marketing - Psychological aspects Sozialpsychologie Psychologie Verbraucherverhalten Verbraucher Marktpsychologie Aufsatzsammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016082194&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| volume_link | (DE-604)BV023279397 |
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