Verfügbarkeit: WTO, intellectual property rights and branding

WTO, intellectual property rights and branding:

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Bibliographische Detailangaben
Format:	Buch
Sprache:	English
Veröffentlicht:	New Delhi Har Anand Publ. 2007
Schlagworte:	World Trade Organization Arzneimittelindustrie Außenwirtschaftsliberalisierung Außenwirtschaftsvertrag Dienstleistung Erfindung Software Wettbewerbsbeschränkung Indien
Online-Zugang:	Inhaltsverzeichnis
Beschreibung:	380 S.
ISBN:	9788124112564

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Datensatz im Suchindex

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adam_text	WTO, INTELLECTUAL PROPERTY RIGHTS AND BRANDING EDITORS DR. SHRI PRAKASH DR. H. CHATURVEDI DEAN (RESEARCH) DIRECTOR BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY HAR-ANAND PUBLICATIONS PVT LTD CONTENTS PART I: WTO 1. WTO AND ITS IMPACT ON INDIAN BUSINESS 21 B.B. BHATTACHARYA 2. WTO WITH REFERENCE TO INDIAN PHARMACEUTICAL 43 INDUSTRY RAJESH JAIN 3. HIGHER EDUCATION AND WTO NEGOTIATIONS IN 61 TRADE AND SERVICES D.N. RAO PART II: CONCEPTUAL AND METHODOLOGICAL FRAMEWORK 4. CONCEPTUAL AND THEORETICAL PARADIGMS OF 69 INTELLECTUAL PROPERTY RIGHTS SHRI PRAKASH AND SHALINI SHARMA 5. CHALLENGES OF INTELLECTUAL PROPERTY MANAGEMENT 89 R.A. MASHELKAR 6. INTELLECTUAL PROPERTY RIGHTS AND THE THIRD WORLD 103 R.A. MASHELKAR 7. IPR IN MUSICAL RECORDING: A MATHEMATICAL MODEL 121 MAHENDRA SINGH KHIDIYA, A. BHARDWAJ AND RANJIT SINGH 16 WTO, INTELLECTUAL PROPERTY RIGHTS AND BRANDING PART III: IPRS AND BRAND BUILDINGCONCEPTUAL AND EMPIRICAL ANALYSIS 8. ANALYSIS OF BRAND AND BRAND VALUE 137 WITH ILLUSTRATIONS SHRI PRAKASH AND SHALINI SHARMA 9. BRAND BUILDING AND INTELLECTUAL PROPERTY RIGHTS 169 OF AN EDUCATIONAL INSTITUTIONA CASE OF SCHOOLS R. HEMALATHA 10. BRAND POSITION OF A GENERAL STORE: A COMPARATIVE 204 STUDY OF DEPARTMENTAL STORE AND TRADING SHOP MONICA GUPTA PAXT IV: IMPLICATIONS OF IPRS FOR INDIAN BUSINESS AND ECONOMY 11. TRIPS: CHANGING PATENT SCENARIO IN INDIA 231 RAVI KIRAN 12. INTELLECTUAL PROPERTY RIGHTS: IMPLICATIONS FOR THE 247 INDIAN ECONOMY RAJENDER KUMAR AND P.J. PHILIP 13. TRADE RELATED INTELLECTUAL PROPERTY RIGHTS: 264 AN OVERVIEW BRINDA BALAKRISHNAN 14. INTELLECTUAL PROPERTY RIGHTS IN SOFTWARE 283 INDUSTRYA STRATEGIC ROLE ANSHUL VERMA 15. PARADIGM SHIFT IN PHARMACEUTICAL INDUSTRY: 296 AN EXPLORATORY STUDY OF IPR REGIME SCENARIO RAJEEV KUMRA CONTENTS 17 PART V: LEGAL INSTRUMENTS OF IPRS 16. T VARIOUS INSTRUMENTS FOR INTELLECTUAL PROPERTY 317 RIGHTS PROTECTION SANDEEP S. SHENOY AND SUHAN 17. IMPLICATIONS OF INDIA S PATENT (AMENDMENT) 336 ACT, 2002 AND PATENT (THIRD AMENDMENT) BILL, 2003 P.S. RAIKHY AND PARMJIT NANDA 18. MANAGING FOR STRATEGIC VALUE GENERATION 345 AND INTELLECTUAL PROPERTY RIGHTS SANDEEP SINGHAL, NEERAJ GUPTA AND V. K. KOHLI 19. INTELLECTUAL CAPITALNEED FOR PROTECTION 354 IN WTO REGIME V.K. KOHLI AND SACHIN SETHI ABOUT THE CONTRIBUTORS 366 INDEX 373
adam_txt	WTO, INTELLECTUAL PROPERTY RIGHTS AND BRANDING EDITORS DR. SHRI PRAKASH DR. H. CHATURVEDI DEAN (RESEARCH) DIRECTOR BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY HAR-ANAND PUBLICATIONS PVT LTD CONTENTS PART I: WTO 1. WTO AND ITS IMPACT ON INDIAN BUSINESS 21 B.B. BHATTACHARYA 2. WTO WITH REFERENCE TO INDIAN PHARMACEUTICAL 43 INDUSTRY RAJESH JAIN 3. HIGHER EDUCATION AND WTO NEGOTIATIONS IN 61 TRADE AND SERVICES D.N. RAO PART II: CONCEPTUAL AND METHODOLOGICAL FRAMEWORK 4. CONCEPTUAL AND THEORETICAL PARADIGMS OF 69 INTELLECTUAL PROPERTY RIGHTS SHRI PRAKASH AND SHALINI SHARMA 5. CHALLENGES OF INTELLECTUAL PROPERTY MANAGEMENT 89 R.A. MASHELKAR 6. INTELLECTUAL PROPERTY RIGHTS AND THE THIRD WORLD 103 R.A. MASHELKAR 7. IPR IN MUSICAL RECORDING: A MATHEMATICAL MODEL 121 MAHENDRA SINGH KHIDIYA, A. BHARDWAJ AND RANJIT SINGH 16 WTO, INTELLECTUAL PROPERTY RIGHTS AND BRANDING PART III: IPRS AND BRAND BUILDINGCONCEPTUAL AND EMPIRICAL ANALYSIS 8. ANALYSIS OF BRAND AND BRAND VALUE 137 WITH ILLUSTRATIONS SHRI PRAKASH AND SHALINI SHARMA 9. BRAND BUILDING AND INTELLECTUAL PROPERTY RIGHTS 169 OF AN EDUCATIONAL INSTITUTIONA CASE OF SCHOOLS R. HEMALATHA 10. BRAND POSITION OF A GENERAL STORE: A COMPARATIVE 204 STUDY OF DEPARTMENTAL STORE AND TRADING SHOP MONICA GUPTA PAXT IV: IMPLICATIONS OF IPRS FOR INDIAN BUSINESS AND ECONOMY 11. TRIPS: CHANGING PATENT SCENARIO IN INDIA 231 RAVI KIRAN 12. INTELLECTUAL PROPERTY RIGHTS: IMPLICATIONS FOR THE 247 INDIAN ECONOMY RAJENDER KUMAR AND P.J. PHILIP 13. TRADE RELATED INTELLECTUAL PROPERTY RIGHTS: 264 AN OVERVIEW BRINDA BALAKRISHNAN 14. INTELLECTUAL PROPERTY RIGHTS IN SOFTWARE 283 INDUSTRYA STRATEGIC ROLE ANSHUL VERMA 15. PARADIGM SHIFT IN PHARMACEUTICAL INDUSTRY: 296 AN EXPLORATORY STUDY OF IPR REGIME SCENARIO RAJEEV KUMRA CONTENTS 17 PART V: LEGAL INSTRUMENTS OF IPRS 16. T VARIOUS INSTRUMENTS FOR INTELLECTUAL PROPERTY 317 RIGHTS PROTECTION SANDEEP S. SHENOY AND SUHAN 17. IMPLICATIONS OF INDIA'S PATENT (AMENDMENT) 336 ACT, 2002 AND PATENT (THIRD AMENDMENT) BILL, 2003 P.S. RAIKHY AND PARMJIT NANDA 18. MANAGING FOR STRATEGIC VALUE GENERATION 345 AND INTELLECTUAL PROPERTY RIGHTS SANDEEP SINGHAL, NEERAJ GUPTA AND V. K. KOHLI 19. INTELLECTUAL CAPITALNEED FOR PROTECTION 354 IN WTO REGIME V.K. KOHLI AND SACHIN SETHI ABOUT THE CONTRIBUTORS 366 INDEX 373
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spelling	WTO, intellectual property rights and branding Editors Shri Prakash ; H. Chaturvedi New Delhi Har Anand Publ. 2007 380 S. txt rdacontent n rdamedia nc rdacarrier World Trade Organization gnd Arzneimittelindustrie fes Außenwirtschaftsliberalisierung fes Außenwirtschaftsvertrag fes Dienstleistung fes Erfindung fes Software fes Wettbewerbsbeschränkung fes Indien fes Prakash, Shri Sonstige oth Chaturvedi, H. Sonstige oth GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015861176&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis
spellingShingle	WTO, intellectual property rights and branding World Trade Organization gnd Arzneimittelindustrie fes Außenwirtschaftsliberalisierung fes Außenwirtschaftsvertrag fes Dienstleistung fes Erfindung fes Software fes Wettbewerbsbeschränkung fes
title	WTO, intellectual property rights and branding
title_auth	WTO, intellectual property rights and branding
title_exact_search	WTO, intellectual property rights and branding
title_exact_search_txtP	WTO, intellectual property rights and branding
title_full	WTO, intellectual property rights and branding Editors Shri Prakash ; H. Chaturvedi
title_fullStr	WTO, intellectual property rights and branding Editors Shri Prakash ; H. Chaturvedi
title_full_unstemmed	WTO, intellectual property rights and branding Editors Shri Prakash ; H. Chaturvedi
title_short	WTO, intellectual property rights and branding
title_sort	wto intellectual property rights and branding
topic	World Trade Organization gnd Arzneimittelindustrie fes Außenwirtschaftsliberalisierung fes Außenwirtschaftsvertrag fes Dienstleistung fes Erfindung fes Software fes Wettbewerbsbeschränkung fes
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