Global competitive strategy:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cambridge
Cambridge Univ. Press
2007
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIV, 290 S. graph. Darst. |
| ISBN: | 9780521880817 |
Internformat
MARC
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| 245 | 1 | 0 | |a Global competitive strategy |c Daniel F. Spulber |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Cambridge |b Cambridge Univ. Press |c 2007 | |
| 300 | |a XIV, 290 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Als Praxisbeispiele dienen die Unternehmen Lenovo, Cemex, Dairy Farm und Danone | |
| 650 | 4 | |a Fallstudie / Case study - 68 | |
| 650 | 4 | |a Globalisierung / Wettbewerbsstrategie / Internationaler Wettbewerb / Internationale Markteintrittsstrategie | |
| 650 | 7 | |a Internationalisatie |2 gtt | |
| 650 | 4 | |a Multinationales Unternehmen - Wettbewerbsstrategie | |
| 650 | 7 | |a Strategisch management |2 gtt | |
| 650 | 4 | |a Globalisierung | |
| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Strategic planning | |
| 650 | 4 | |a Strategic planning |v Case studies | |
| 650 | 4 | |a Globalization |x Economic aspects | |
| 650 | 4 | |a International business enterprises |x Management | |
| 650 | 4 | |a International business enterprises |x Management |v Case studies | |
| 650 | 4 | |a Competition, International | |
| 650 | 0 | 7 | |a Wettbewerbsstrategie |0 (DE-588)4200234-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Multinationales Unternehmen |0 (DE-588)4075092-9 |2 gnd |9 rswk-swf |
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| 856 | 4 | 2 | |m Digitalisierung UB Bamberg |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015731803&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-015731803 | ||
Datensatz im Suchindex
| _version_ | 1804136632748605440 |
|---|---|
| adam_text | Contents
List of figures page
viii
List of tables
ix
Preface
xi
Acknowledgments
xiv
Introduction: the global challenge l
Global competition
1
What is globalization?
4
Global opportunities
9
Global analysis and strategy
11
Overview
15
The global mosaic
16
The four costs of trade
17
The economic landscape: economic differences /between countries
25
The arbitrage principle
31
Overview
35
Global strategic analysis
37
Home country: recognize benefits and transcend limitations
40
Supplier countries: build global supply chains
44
Customer countries: create global markets and adapt to local market
segments
49
Partner countries: assemble a global team
53
Competitor countries: evaluate global and local competitive threats
60
Overview
66
Contents
Global
competitive
advantage
68
The global value connection
69
The five gains from trade
74
Maximizing global added value
79
Growth and value creation
83
Overview
90
Global competitive strategy
91
Global platform strategy: scale and variety
91
Global network strategy: coordinating comparative advantage
97
Global intermediary strategy: matchmaking and market making
105
Global entrepreneur strategy: creating new combinations and
businesses
113
Overview
119
Global investment strategy: choosing the best mix of transactions and
investment
120
Horizontal FDI
121
Vertical FDI
127
To outsource or to stay in-house?
129
Modes of entry
135
Overview
139
The global business organization
14
1
Divisions of the global business organization
141
Evolving organizational structures
147
Incorporating geographic divisions in the market-based organization
158
Conglomerates and holding companies
160
Overview
167
Lenovo: entering global competition
169
Birth of a Legend
170
Lenovo s domestic strategy
176
International entry into China s computer market
180
Evolution of Lenovo s international strategy
185
The IBM acquisition
191
Overview
194
Contents
8 Cemex:
making global markets
196
Сетех
and the Mexican market for cement
196
Cemex s international expansion
197
The international cement industry
202
Cemex and international market making
208
Cemex s focus on customer service
213
Knowledge transfer in Cemex s organization
215
Overview
218
9
Dairy Farm: regional retail strategy
220
Dairy Farm and Hong Kong
221
Developing a regional focus in Asia
224
Customer countries
228
Global competitors
236
Overview
239
10
Danone:
organizing for global competition
241
Company history
241
Restructuring Danone s organization
244
Managing
Danone as
an international business
247
Overview
252
Conclusion
254
Glossary
258
Notes and references
261
Index
284
|
| adam_txt |
Contents
List of figures page
viii
List of tables
ix
Preface
xi
Acknowledgments
xiv
Introduction: the global challenge l
Global competition
1
What is globalization?
4
Global opportunities
9
Global analysis and strategy
11
Overview
15
The global mosaic
16
The four costs of trade
17
The economic landscape: economic differences /between countries
25
The arbitrage principle
31
Overview
35
Global strategic analysis
37
Home country: recognize benefits and transcend limitations
40
Supplier countries: build global supply chains
44
Customer countries: create global markets and adapt to local market
segments
49
Partner countries: assemble a global team
53
Competitor countries: evaluate global and local competitive threats
60
Overview
66
Contents
Global
competitive
advantage
68
The global value connection
69
The five gains from trade
74
Maximizing global added value
79
Growth and value creation
83
Overview
90
Global competitive strategy
91
Global platform strategy: scale and variety
91
Global network strategy: coordinating comparative advantage
97
Global intermediary strategy: matchmaking and market making
105
Global entrepreneur strategy: creating new combinations and
businesses
113
Overview
119
Global investment strategy: choosing the best mix of transactions and
investment
120
Horizontal FDI
121
Vertical FDI
127
To outsource or to stay in-house?
129
Modes of entry
135
Overview
139
The global business organization
14
1
Divisions of the global business organization
141
Evolving organizational structures
147
Incorporating geographic divisions in the market-based organization
158
Conglomerates and holding companies
160
Overview
167
Lenovo: entering global competition
169
Birth of a Legend
170
Lenovo's domestic strategy
176
International entry into China's computer market
180
Evolution of Lenovo's international strategy
185
The IBM acquisition
191
Overview
194
Contents
8 Cemex:
making global markets
196
Сетех
and the Mexican market for cement
196
Cemex's international expansion
197
The international cement industry
202
Cemex and international market making
208
Cemex's focus on customer service
213
Knowledge transfer in Cemex's organization
215
Overview
218
9
Dairy Farm: regional retail strategy
220
Dairy Farm and Hong Kong
221
Developing a regional focus in Asia
224
Customer countries
228
Global competitors
236
Overview
239
10
Danone:
organizing for global competition
241
Company history
241
Restructuring Danone's organization
244
Managing
Danone as
an international business
247
Overview
252
Conclusion
254
Glossary
258
Notes and references
261
Index
284 |
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
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| id | DE-604.BV022525113 |
| illustrated | Illustrated |
| index_date | 2024-07-02T18:04:38Z |
| indexdate | 2024-07-09T20:59:29Z |
| institution | BVB |
| isbn | 9780521880817 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015731803 |
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| physical | XIV, 290 S. graph. Darst. |
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| spelling | Spulber, Daniel F. Verfasser (DE-588)139950680 aut Global competitive strategy Daniel F. Spulber 1. publ. Cambridge Cambridge Univ. Press 2007 XIV, 290 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Als Praxisbeispiele dienen die Unternehmen Lenovo, Cemex, Dairy Farm und Danone Fallstudie / Case study - 68 Globalisierung / Wettbewerbsstrategie / Internationaler Wettbewerb / Internationale Markteintrittsstrategie Internationalisatie gtt Multinationales Unternehmen - Wettbewerbsstrategie Strategisch management gtt Globalisierung Multinationales Unternehmen Strategic planning Strategic planning Case studies Globalization Economic aspects International business enterprises Management International business enterprises Management Case studies Competition, International Wettbewerbsstrategie (DE-588)4200234-5 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Internationales Management (DE-588)4114040-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Multinationales Unternehmen (DE-588)4075092-9 s Wettbewerbsstrategie (DE-588)4200234-5 s DE-604 Unternehmen (DE-588)4061963-1 s Internationales Management (DE-588)4114040-0 s DE-188 Erscheint auch als Online-Ausgabe 978-0-511-84165-1 Digitalisierung UB Bamberg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015731803&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Spulber, Daniel F. Global competitive strategy Als Praxisbeispiele dienen die Unternehmen Lenovo, Cemex, Dairy Farm und Danone Fallstudie / Case study - 68 Globalisierung / Wettbewerbsstrategie / Internationaler Wettbewerb / Internationale Markteintrittsstrategie Internationalisatie gtt Multinationales Unternehmen - Wettbewerbsstrategie Strategisch management gtt Globalisierung Multinationales Unternehmen Strategic planning Strategic planning Case studies Globalization Economic aspects International business enterprises Management International business enterprises Management Case studies Competition, International Wettbewerbsstrategie (DE-588)4200234-5 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Unternehmen (DE-588)4061963-1 gnd Internationales Management (DE-588)4114040-0 gnd |
| subject_GND | (DE-588)4200234-5 (DE-588)4075092-9 (DE-588)4061963-1 (DE-588)4114040-0 (DE-588)4522595-3 |
| title | Global competitive strategy |
| title_auth | Global competitive strategy |
| title_exact_search | Global competitive strategy |
| title_exact_search_txtP | Global competitive strategy |
| title_full | Global competitive strategy Daniel F. Spulber |
| title_fullStr | Global competitive strategy Daniel F. Spulber |
| title_full_unstemmed | Global competitive strategy Daniel F. Spulber |
| title_short | Global competitive strategy |
| title_sort | global competitive strategy |
| topic | Als Praxisbeispiele dienen die Unternehmen Lenovo, Cemex, Dairy Farm und Danone Fallstudie / Case study - 68 Globalisierung / Wettbewerbsstrategie / Internationaler Wettbewerb / Internationale Markteintrittsstrategie Internationalisatie gtt Multinationales Unternehmen - Wettbewerbsstrategie Strategisch management gtt Globalisierung Multinationales Unternehmen Strategic planning Strategic planning Case studies Globalization Economic aspects International business enterprises Management International business enterprises Management Case studies Competition, International Wettbewerbsstrategie (DE-588)4200234-5 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Unternehmen (DE-588)4061963-1 gnd Internationales Management (DE-588)4114040-0 gnd |
| topic_facet | Als Praxisbeispiele dienen die Unternehmen Lenovo, Cemex, Dairy Farm und Danone Fallstudie / Case study - 68 Globalisierung / Wettbewerbsstrategie / Internationaler Wettbewerb / Internationale Markteintrittsstrategie Internationalisatie Multinationales Unternehmen - Wettbewerbsstrategie Strategisch management Globalisierung Multinationales Unternehmen Strategic planning Strategic planning Case studies Globalization Economic aspects International business enterprises Management International business enterprises Management Case studies Competition, International Wettbewerbsstrategie Unternehmen Internationales Management Fallstudiensammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015731803&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT spulberdanielf globalcompetitivestrategy |