Market driven management: strategic and operational marketing
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke [u.a.]
Palgrave Macmillan
|
| Schlagworte: |
Internformat
MARC
| LEADER | 00000nam a2200000 ca4500 | ||
|---|---|---|---|
| 001 | BV022464980 | ||
| 003 | DE-604 | ||
| 005 | 20070615 | ||
| 007 | t | ||
| 008 | 070614nuuuuuuuu |||| 00||| eng d | ||
| 035 | |a (DE-599)BVBBV022464980 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Lambin, Jean-Jacques |d 1933- |e Verfasser |0 (DE-588)124512283 |4 aut | |
| 245 | 1 | 0 | |a Market driven management |b strategic and operational marketing |c Jean-Jacques Lambin |
| 246 | 1 | 3 | |a Market-driven management |
| 264 | 1 | |a Basingstoke [u.a.] |b Palgrave Macmillan | |
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-015672581 | ||
Datensatz im Suchindex
| _version_ | 1804136549686706176 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Lambin, Jean-Jacques 1933- |
| author_GND | (DE-588)124512283 |
| author_facet | Lambin, Jean-Jacques 1933- |
| author_role | aut |
| author_sort | Lambin, Jean-Jacques 1933- |
| author_variant | j j l jjl |
| building | Verbundindex |
| bvnumber | BV022464980 |
| classification_rvk | QP 600 |
| ctrlnum | (DE-599)BVBBV022464980 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00991nam a2200289 ca4500</leader><controlfield tag="001">BV022464980</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20070615 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">070614nuuuuuuuu |||| 00||| eng d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV022464980</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lambin, Jean-Jacques</subfield><subfield code="d">1933-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)124512283</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Market driven management</subfield><subfield code="b">strategic and operational marketing</subfield><subfield code="c">Jean-Jacques Lambin</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">Market-driven management</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Basingstoke [u.a.]</subfield><subfield code="b">Palgrave Macmillan</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015672581</subfield></datafield></record></collection> |
| id | DE-604.BV022464980 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T17:41:56Z |
| indexdate | 2024-07-09T20:58:10Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015672581 |
| open_access_boolean | |
| publishDateSort | 0000 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| spelling | Lambin, Jean-Jacques 1933- Verfasser (DE-588)124512283 aut Market driven management strategic and operational marketing Jean-Jacques Lambin Market-driven management Basingstoke [u.a.] Palgrave Macmillan txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s DE-604 |
| spellingShingle | Lambin, Jean-Jacques 1933- Market driven management strategic and operational marketing Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4124261-0 |
| title | Market driven management strategic and operational marketing |
| title_alt | Market-driven management |
| title_auth | Market driven management strategic and operational marketing |
| title_exact_search | Market driven management strategic and operational marketing |
| title_exact_search_txtP | Market driven management strategic and operational marketing |
| title_full | Market driven management strategic and operational marketing Jean-Jacques Lambin |
| title_fullStr | Market driven management strategic and operational marketing Jean-Jacques Lambin |
| title_full_unstemmed | Market driven management strategic and operational marketing Jean-Jacques Lambin |
| title_short | Market driven management |
| title_sort | market driven management strategic and operational marketing |
| title_sub | strategic and operational marketing |
| topic | Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Marketing Strategisches Management |
| work_keys_str_mv | AT lambinjeanjacques marketdrivenmanagementstrategicandoperationalmarketing AT lambinjeanjacques marketdrivenmanagement |