The influence of culture in the world of business:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Frankfurt am Main [u.a.]
Lang
2007
|
| Schriftenreihe: | Freiberger Beiträge zur interkulturellen und Wirtschaftskommunikation
4 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Literaturangaben |
| Beschreibung: | 514 S. Ill., graph. Darst. |
| ISBN: | 9783631549728 3631549725 0820498645 |
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| 245 | 1 | 0 | |a The influence of culture in the world of business |c Michael B. Hinner (ed.) |
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Datensatz im Suchindex
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| adam_text |
Table
of
Contents
General
Introduction:
Cultural
Adaptation in
Mergers and Acquisitions
Michael B. Hinner . 15
Intercultural
Communication for
a
Global Society
D.
Ray Heisey . 45
Understanding
Global
Relations through Local Motivations
Bradford
J.
Hall
. 73
A Review of the Concept of Intercultural Effectiveness
Guo-Ming Chen
. 95
Adapting to a New Culture: An
Integrative
Communication Theory
Young Yun Kim
. 117
Managing Intercultural Conflict:
Applying the Culture-based Situational Conflict Model
John G. Oetzel,
Adolfo
Jose Garcia
. 157
Cultural Constraints in Management Theories
Geert Hofstede .
185
Contrastive
prototypes of Communication Styles in Decision-Making:
Mawashi Style vs. Tooshi Style
Teruyuki
Kume
. 109
Assertiveness as Communication Competence: A Comparison of the
Communication Styles of American and Japanese Students
Arvind Singhal, Motoko Nagao
. 229
The Practice of Transformational Leadership in Chinese Cultures:
Constraints and Promises
Vivian Sheer
. 249
The Effect of Intercultural Sensitivity on Employee Performance in
Cross-Cultural Service Encounters in London and Florida
Steve Sizoo
. 271
Gender-related differences in Intercultural Communication
Andrea Graf
. 297
Advertising to the Bottom of the Pyramid: Communicating with Consumers
in Developing Markets
Barbara Mueller
. 317
The Reflection of Culture in Global Business and Marketing Strategy
Marieke
de Mooij
. 341
Visual Advertising across Culture
Paul Messaris
. 357
The Role of Culture in Persuasive Presentations:
An Israeli and New Zealand Student Video Exchange
Prue
Holmes, Nurit Zaidman
. 391
Pragmatic Diversity, Pragmatic Transfer, and Cultural Identity
Yuxin Jia
. 413
Hispanic Ad Agencies: Taking the Pulse of Their Market
Felipe
Korzenny,
Maria Garcia Inglessis
. 435
Brand-building in the Chinese Social and Cultural Contexts:
Characteristics, Trends, and Problems
Junhao Hong, Xianhong Chen
. 443
Is the Chinese Self-Construal in Transition?
Nagesh Rao, Arvind Singhal, Li Ren, Jianying Zhang
. 453
Touring Culture(s): Intercultural Communication Principles and
International Tourism
Sundae R. Bean, Judith
N.
Martin
. 485 |
| adam_txt |
Table
of
Contents
General
Introduction:
Cultural
Adaptation in
Mergers and Acquisitions
Michael B. Hinner . 15
Intercultural
Communication for
a
Global Society
D.
Ray Heisey . 45
Understanding
Global
Relations through Local Motivations
Bradford
J.
Hall
. 73
A Review of the Concept of Intercultural Effectiveness
Guo-Ming Chen
. 95
Adapting to a New Culture: An
Integrative
Communication Theory
Young Yun Kim
. 117
Managing Intercultural Conflict:
Applying the Culture-based Situational Conflict Model
John G. Oetzel,
Adolfo
Jose Garcia
. 157
Cultural Constraints in Management Theories
Geert Hofstede .
185
Contrastive
prototypes of Communication Styles in Decision-Making:
Mawashi Style vs. Tooshi Style
Teruyuki
Kume
. 109
Assertiveness as Communication Competence: A Comparison of the
Communication Styles of American and Japanese Students
Arvind Singhal, Motoko Nagao
. 229
The Practice of Transformational Leadership in Chinese Cultures:
Constraints and Promises
Vivian Sheer
. 249
The Effect of Intercultural Sensitivity on Employee Performance in
Cross-Cultural Service Encounters in London and Florida
Steve Sizoo
. 271
Gender-related differences in Intercultural Communication
Andrea Graf
. 297
Advertising to the Bottom of the Pyramid: Communicating with Consumers
in Developing Markets
Barbara Mueller
. 317
The Reflection of Culture in Global Business and Marketing Strategy
Marieke
de Mooij
. 341
Visual Advertising across Culture
Paul Messaris
. 357
The Role of Culture in Persuasive Presentations:
An Israeli and New Zealand Student Video Exchange
Prue
Holmes, Nurit Zaidman
. 391
Pragmatic Diversity, Pragmatic Transfer, and Cultural Identity
Yuxin Jia
. 413
Hispanic Ad Agencies: Taking the Pulse of Their Market
Felipe
Korzenny,
Maria Garcia Inglessis
. 435
Brand-building in the Chinese Social and Cultural Contexts:
Characteristics, Trends, and Problems
Junhao Hong, Xianhong Chen
. 443
Is the Chinese Self-Construal in Transition?
Nagesh Rao, Arvind Singhal, Li Ren, Jianying Zhang
. 453
Touring Culture(s): Intercultural Communication Principles and
International Tourism
Sundae R. Bean, Judith
N.
Martin
. 485 |
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| physical | 514 S. Ill., graph. Darst. |
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| spelling | The influence of culture in the world of business Michael B. Hinner (ed.) Frankfurt am Main [u.a.] Lang 2007 514 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Freiberger Beiträge zur interkulturellen und Wirtschaftskommunikation 4 Literaturangaben Bedrijfskunde gtt Interculturele communicatie gtt Interkulturelle Kommunikation Business communication Cross-cultural studies Communication in management Intercultural communication Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Kulturkontakt (DE-588)4033569-0 gnd rswk-swf Geschäftsverbindung (DE-588)4314530-9 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Geschäftsverbindung (DE-588)4314530-9 s Kulturkontakt (DE-588)4033569-0 s Beziehungsmanagement (DE-588)4326109-7 s DE-604 Hinner, Michael B. Sonstige (DE-588)120333058 oth Freiberger Beiträge zur interkulturellen und Wirtschaftskommunikation 4 (DE-604)BV020041189 4 Digitalisierung UB Augsburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015600751&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | The influence of culture in the world of business Freiberger Beiträge zur interkulturellen und Wirtschaftskommunikation Bedrijfskunde gtt Interculturele communicatie gtt Interkulturelle Kommunikation Business communication Cross-cultural studies Communication in management Intercultural communication Beziehungsmanagement (DE-588)4326109-7 gnd Kulturkontakt (DE-588)4033569-0 gnd Geschäftsverbindung (DE-588)4314530-9 gnd |
| subject_GND | (DE-588)4326109-7 (DE-588)4033569-0 (DE-588)4314530-9 (DE-588)4143413-4 |
| title | The influence of culture in the world of business |
| title_auth | The influence of culture in the world of business |
| title_exact_search | The influence of culture in the world of business |
| title_exact_search_txtP | The influence of culture in the world of business |
| title_full | The influence of culture in the world of business Michael B. Hinner (ed.) |
| title_fullStr | The influence of culture in the world of business Michael B. Hinner (ed.) |
| title_full_unstemmed | The influence of culture in the world of business Michael B. Hinner (ed.) |
| title_short | The influence of culture in the world of business |
| title_sort | the influence of culture in the world of business |
| topic | Bedrijfskunde gtt Interculturele communicatie gtt Interkulturelle Kommunikation Business communication Cross-cultural studies Communication in management Intercultural communication Beziehungsmanagement (DE-588)4326109-7 gnd Kulturkontakt (DE-588)4033569-0 gnd Geschäftsverbindung (DE-588)4314530-9 gnd |
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