Guerilla-Marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Köln
Rheinische Fachhochschule
2006
|
| Schriftenreihe: | Kölner Beiträge zur Medienwirtschaft
7 |
| Schlagworte: | |
| Online-Zugang: | Inhaltstext |
| Beschreibung: | 84 Bl. Ill., graph. Darst. 297 mm x 210 mm, 400 gr. |
| ISBN: | 9783937610009 3937610006 3937610065 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1805088819627687936 |
|---|---|
| adam_text | |
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| author | Toedter, Carolin |
| author_facet | Toedter, Carolin |
| author_role | aut |
| author_sort | Toedter, Carolin |
| author_variant | c t ct |
| building | Verbundindex |
| bvnumber | BV022363703 |
| classification_rvk | AP 17400 QP 600 |
| ctrlnum | (OCoLC)180972742 (DE-599)BVBBV022363703 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| discipline_str_mv | Allgemeines Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV022363703 |
| illustrated | Illustrated |
| index_date | 2024-07-02T17:04:22Z |
| indexdate | 2024-07-20T09:14:05Z |
| institution | BVB |
| isbn | 9783937610009 3937610006 3937610065 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015572999 |
| oclc_num | 180972742 |
| open_access_boolean | |
| owner | DE-N2 |
| owner_facet | DE-N2 |
| physical | 84 Bl. Ill., graph. Darst. 297 mm x 210 mm, 400 gr. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Rheinische Fachhochschule |
| record_format | marc |
| series | Kölner Beiträge zur Medienwirtschaft |
| series2 | Kölner Beiträge zur Medienwirtschaft |
| spelling | Toedter, Carolin Verfasser aut Guerilla-Marketing Carolin Toedter Guerilla Marketing Köln Rheinische Fachhochschule 2006 84 Bl. Ill., graph. Darst. 297 mm x 210 mm, 400 gr. txt rdacontent n rdamedia nc rdacarrier Kölner Beiträge zur Medienwirtschaft 7 Marketing (DE-588)4037589-4 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 gnd rswk-swf Angriffsstrategie (DE-588)4391587-5 gnd rswk-swf Marktkommunikation (DE-588)4131075-5 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 s Marktkommunikation (DE-588)4131075-5 s Marketing (DE-588)4037589-4 s Angriffsstrategie (DE-588)4391587-5 s DE-604 Kölner Beiträge zur Medienwirtschaft 7 (DE-604)BV022389928 7 text/html http://deposit.dnb.de/cgi-bin/dokserv?id=2876782&prov=M&dok_var=1&dok_ext=htm Inhaltstext |
| spellingShingle | Toedter, Carolin Guerilla-Marketing Kölner Beiträge zur Medienwirtschaft Marketing (DE-588)4037589-4 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Angriffsstrategie (DE-588)4391587-5 gnd Marktkommunikation (DE-588)4131075-5 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4031031-0 (DE-588)4391587-5 (DE-588)4131075-5 |
| title | Guerilla-Marketing |
| title_alt | Guerilla Marketing |
| title_auth | Guerilla-Marketing |
| title_exact_search | Guerilla-Marketing |
| title_exact_search_txtP | Guerilla-Marketing |
| title_full | Guerilla-Marketing Carolin Toedter |
| title_fullStr | Guerilla-Marketing Carolin Toedter |
| title_full_unstemmed | Guerilla-Marketing Carolin Toedter |
| title_short | Guerilla-Marketing |
| title_sort | guerilla marketing |
| topic | Marketing (DE-588)4037589-4 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Angriffsstrategie (DE-588)4391587-5 gnd Marktkommunikation (DE-588)4131075-5 gnd |
| topic_facet | Marketing Klein- und Mittelbetrieb Angriffsstrategie Marktkommunikation |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=2876782&prov=M&dok_var=1&dok_ext=htm |
| volume_link | (DE-604)BV022389928 |
| work_keys_str_mv | AT toedtercarolin guerillamarketing |