Cutting edge advertising: how to create the world's best print for brands in the 21st century
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Singapore
Pearson Prentice Hall
2004
|
Ausgabe: | 2nd ed. |
Schlagworte: | |
Beschreibung: | Includes bibliographical references (p. 394) and index |
Beschreibung: | xv, 402 p. ill. (some col.) 23 cm |
ISBN: | 9812445579 |
Internformat
MARC
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245 | 1 | 0 | |a Cutting edge advertising |b how to create the world's best print for brands in the 21st century |c Jim Aitchison |
246 | 1 | 3 | |a How to create the world's best print for brands in the 21st century |
250 | |a 2nd ed. | ||
264 | 1 | |a Singapore |b Pearson Prentice Hall |c 2004 | |
300 | |a xv, 402 p. |b ill. (some col.) |c 23 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references (p. 394) and index | ||
650 | 7 | |a Advertenties |2 gtt | |
650 | 4 | |a Art publicitaire | |
650 | 7 | |a Merken |2 gtt | |
650 | 4 | |a Publicité | |
650 | 4 | |a Advertising |v Handbooks, manuals, etc | |
650 | 0 | 7 | |a Anzeigenwerbung |0 (DE-588)4112549-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Anzeigengestaltung |0 (DE-588)4219007-1 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-015490267 |
Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Aitchison, Jim |
author_facet | Aitchison, Jim |
author_role | aut |
author_sort | Aitchison, Jim |
author_variant | j a ja |
building | Verbundindex |
bvnumber | BV022279940 |
callnumber-first | H - Social Science |
callnumber-label | HF5823 |
callnumber-raw | HF5823 |
callnumber-search | HF5823 |
callnumber-sort | HF 45823 |
callnumber-subject | HF - Commerce |
ctrlnum | (OCoLC)55210512 (DE-599)BVBBV022279940 |
dewey-full | 659.132 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.132 |
dewey-search | 659.132 |
dewey-sort | 3659.132 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 2nd ed. |
format | Book |
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id | DE-604.BV022279940 |
illustrated | Illustrated |
index_date | 2024-07-02T16:49:03Z |
indexdate | 2024-07-09T20:54:01Z |
institution | BVB |
isbn | 9812445579 |
language | English |
lccn | 2004474029 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015490267 |
oclc_num | 55210512 |
open_access_boolean | |
owner | DE-19 DE-BY-UBM |
owner_facet | DE-19 DE-BY-UBM |
physical | xv, 402 p. ill. (some col.) 23 cm |
publishDate | 2004 |
publishDateSearch | 2004 |
publishDateSort | 2004 |
publisher | Pearson Prentice Hall |
record_format | marc |
spelling | Aitchison, Jim Verfasser aut Cutting edge advertising how to create the world's best print for brands in the 21st century Jim Aitchison How to create the world's best print for brands in the 21st century 2nd ed. Singapore Pearson Prentice Hall 2004 xv, 402 p. ill. (some col.) 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. 394) and index Advertenties gtt Art publicitaire Merken gtt Publicité Advertising Handbooks, manuals, etc Anzeigenwerbung (DE-588)4112549-6 gnd rswk-swf Anzeigengestaltung (DE-588)4219007-1 gnd rswk-swf Markenartikel (DE-588)4037584-5 gnd rswk-swf Markenartikel (DE-588)4037584-5 s Anzeigenwerbung (DE-588)4112549-6 s Anzeigengestaltung (DE-588)4219007-1 s DE-604 |
spellingShingle | Aitchison, Jim Cutting edge advertising how to create the world's best print for brands in the 21st century Advertenties gtt Art publicitaire Merken gtt Publicité Advertising Handbooks, manuals, etc Anzeigenwerbung (DE-588)4112549-6 gnd Anzeigengestaltung (DE-588)4219007-1 gnd Markenartikel (DE-588)4037584-5 gnd |
subject_GND | (DE-588)4112549-6 (DE-588)4219007-1 (DE-588)4037584-5 |
title | Cutting edge advertising how to create the world's best print for brands in the 21st century |
title_alt | How to create the world's best print for brands in the 21st century |
title_auth | Cutting edge advertising how to create the world's best print for brands in the 21st century |
title_exact_search | Cutting edge advertising how to create the world's best print for brands in the 21st century |
title_exact_search_txtP | Cutting edge advertising how to create the world's best print for brands in the 21st century |
title_full | Cutting edge advertising how to create the world's best print for brands in the 21st century Jim Aitchison |
title_fullStr | Cutting edge advertising how to create the world's best print for brands in the 21st century Jim Aitchison |
title_full_unstemmed | Cutting edge advertising how to create the world's best print for brands in the 21st century Jim Aitchison |
title_short | Cutting edge advertising |
title_sort | cutting edge advertising how to create the world s best print for brands in the 21st century |
title_sub | how to create the world's best print for brands in the 21st century |
topic | Advertenties gtt Art publicitaire Merken gtt Publicité Advertising Handbooks, manuals, etc Anzeigenwerbung (DE-588)4112549-6 gnd Anzeigengestaltung (DE-588)4219007-1 gnd Markenartikel (DE-588)4037584-5 gnd |
topic_facet | Advertenties Art publicitaire Merken Publicité Advertising Handbooks, manuals, etc Anzeigenwerbung Anzeigengestaltung Markenartikel |
work_keys_str_mv | AT aitchisonjim cuttingedgeadvertisinghowtocreatetheworldsbestprintforbrandsinthe21stcentury AT aitchisonjim howtocreatetheworldsbestprintforbrandsinthe21stcentury |