Holdings: Electronic customer relationship management

Electronic customer relationship management:

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Bibliographic Details
Main Author:	Fjermestad, Jerry (Author)
Format:	Book
Language:	English
Published:	Armonk, NY [u.a.] Sharpe 2006
Series:	Advances in management information systems 3
Subjects:	Commerce électronique Relations avec la clientèle - Gestion Customer relations > Management Electronic commerce Betriebliches Informationssystem Electronic Commerce Kundenmanagement Aufsatzsammlung
Online Access:	Inhaltsverzeichnis
Physical Description:	XIII, 210 S. graph. Darst.
ISBN:	0765613271

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MARC


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Record in the Search Index

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adam_text	CONTENTS Series Editor s Introduction Vladimir Zwass Acknowledgments 1. Nicholas C. Romano, Jr. and Jerry Fjermestad Part I. The Role of CRM and eCRM 2. Relationship Management Michael R. Bartolacci and Mary Meixell 3. Customer Satisfaction/Dissatisfaction Yoon Cho and Jerry Fjermestad Part II. Organizational Success Factors of CRM 4. A Case Study Carl-Erik Wikström 5. Benchmarking Study Rainer 6. Malte Geib, Part III. Enhancing Performance of CRM 7. Adrian Bueren, 8. Technology on Customer Relationship Management and Customer Lock-In Ja-Shen Chen and Russell K.H. Ching vi Part IV. 9. Na Li and Ping Zhang 10. Lessons Learned from Australian and Swiss Cases Sherah Kurnia and Editors and Contributors Series Editor Index
adam_txt	CONTENTS Series Editor's Introduction Vladimir Zwass Acknowledgments 1. Nicholas C. Romano, Jr. and Jerry Fjermestad Part I. The Role of CRM and eCRM 2. Relationship Management Michael R. Bartolacci and Mary Meixell 3. Customer Satisfaction/Dissatisfaction Yoon Cho and Jerry Fjermestad Part II. Organizational Success Factors of CRM 4. A Case Study Carl-Erik Wikström 5. Benchmarking Study Rainer 6. Malte Geib, Part III. Enhancing Performance of CRM 7. Adrian Bueren, 8. Technology on Customer Relationship Management and Customer Lock-In Ja-Shen Chen and Russell K.H. Ching vi Part IV. 9. Na Li and Ping Zhang 10. Lessons Learned from Australian and Swiss Cases Sherah Kurnia and Editors and Contributors Series Editor Index
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index_date	2024-07-02T16:47:24Z
indexdate	2024-07-09T20:53:54Z
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isbn	0765613271
language	English
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spelling	Fjermestad, Jerry Verfasser aut Electronic customer relationship management Jerry Fjermestad ... ed. Armonk, NY [u.a.] Sharpe 2006 XIII, 210 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advances in management information systems 3 Commerce électronique Relations avec la clientèle - Gestion Customer relations Management Electronic commerce Betriebliches Informationssystem (DE-588)4069386-7 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Betriebliches Informationssystem (DE-588)4069386-7 s Electronic Commerce (DE-588)4592128-3 s Kundenmanagement (DE-588)4236865-0 s b DE-604 Advances in management information systems 3 (DE-604)BV021816487 3 Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015485326&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis
spellingShingle	Fjermestad, Jerry Electronic customer relationship management Advances in management information systems Commerce électronique Relations avec la clientèle - Gestion Customer relations Management Electronic commerce Betriebliches Informationssystem (DE-588)4069386-7 gnd Electronic Commerce (DE-588)4592128-3 gnd Kundenmanagement (DE-588)4236865-0 gnd
subject_GND	(DE-588)4069386-7 (DE-588)4592128-3 (DE-588)4236865-0 (DE-588)4143413-4
title	Electronic customer relationship management
title_auth	Electronic customer relationship management
title_exact_search	Electronic customer relationship management
title_exact_search_txtP	Electronic customer relationship management
title_full	Electronic customer relationship management Jerry Fjermestad ... ed.
title_fullStr	Electronic customer relationship management Jerry Fjermestad ... ed.
title_full_unstemmed	Electronic customer relationship management Jerry Fjermestad ... ed.
title_short	Electronic customer relationship management
title_sort	electronic customer relationship management
topic	Commerce électronique Relations avec la clientèle - Gestion Customer relations Management Electronic commerce Betriebliches Informationssystem (DE-588)4069386-7 gnd Electronic Commerce (DE-588)4592128-3 gnd Kundenmanagement (DE-588)4236865-0 gnd
topic_facet	Commerce électronique Relations avec la clientèle - Gestion Customer relations Management Electronic commerce Betriebliches Informationssystem Electronic Commerce Kundenmanagement Aufsatzsammlung
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015485326&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
volume_link	(DE-604)BV021816487
work_keys_str_mv	AT fjermestadjerry electroniccustomerrelationshipmanagement

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