APA-Zitierstil (7. Ausg.)

Homburg, C., Hoyer, W. D., & Stock-Homburg, R. (2006). How to get lost customers back?: A study of antecedents of relationship revival. IMU.

Chicago-Zitierstil (17. Ausg.)

Homburg, Christian, Wayne D. Hoyer, und Ruth Stock-Homburg. How to Get Lost Customers Back?: A Study of Antecedents of Relationship Revival. Mannheim: IMU, 2006.

MLA-Zitierstil (9. Ausg.)

Homburg, Christian, et al. How to Get Lost Customers Back?: A Study of Antecedents of Relationship Revival. IMU, 2006.