Einführung in das Image-Marketing: feldtheoretische Forschung
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Stuttgart, Berlin, Köln, Mainz
Kohlhammer
1977
|
| Schriftenreihe: | Urban-Taschenbücher
513 : Sozioökonomie |
| Schlagworte: | |
| Beschreibung: | 112 S. graph. Darst. |
| ISBN: | 3170027840 |
Internformat
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Datensatz im Suchindex
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| author | Richter, Hans Jürgen |
| author_facet | Richter, Hans Jürgen |
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| author_sort | Richter, Hans Jürgen |
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| callnumber-subject | HM - Sociology |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)3707217 (DE-599)BVBBV022174423 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV022174423 |
| illustrated | Illustrated |
| index_date | 2024-07-02T16:20:05Z |
| indexdate | 2024-07-09T20:51:49Z |
| institution | BVB |
| isbn | 3170027840 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015389141 |
| oclc_num | 3707217 |
| open_access_boolean | |
| owner | DE-706 |
| owner_facet | DE-706 |
| physical | 112 S. graph. Darst. |
| publishDate | 1977 |
| publishDateSearch | 1977 |
| publishDateSort | 1977 |
| publisher | Kohlhammer |
| record_format | marc |
| series | Urban-Taschenbücher |
| series2 | Urban-Taschenbücher |
| spelling | Richter, Hans Jürgen Verfasser aut Einführung in das Image-Marketing feldtheoretische Forschung Stuttgart, Berlin, Köln, Mainz Kohlhammer 1977 112 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Urban-Taschenbücher 513 : Sozioökonomie Field theory (Social psychology) Influence (Psychology) Feldtheorie (DE-588)4016698-3 gnd rswk-swf Sozialwissenschaften (DE-588)4055916-6 gnd rswk-swf Produktimage (DE-588)4125196-9 gnd rswk-swf Feldtheorie Sozialpsychologie (DE-588)4016699-5 gnd rswk-swf Imagepflege (DE-588)4161289-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Sozialwissenschaften (DE-588)4055916-6 s DE-604 Imagepflege (DE-588)4161289-9 s Marketing (DE-588)4037589-4 s Produktimage (DE-588)4125196-9 s 1\p DE-604 Feldtheorie (DE-588)4016698-3 s 2\p DE-604 Feldtheorie Sozialpsychologie (DE-588)4016699-5 s 3\p DE-604 Urban-Taschenbücher 513 : Sozioökonomie (DE-604)BV040234519 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Richter, Hans Jürgen Einführung in das Image-Marketing feldtheoretische Forschung Urban-Taschenbücher Field theory (Social psychology) Influence (Psychology) Feldtheorie (DE-588)4016698-3 gnd Sozialwissenschaften (DE-588)4055916-6 gnd Produktimage (DE-588)4125196-9 gnd Feldtheorie Sozialpsychologie (DE-588)4016699-5 gnd Imagepflege (DE-588)4161289-9 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4016698-3 (DE-588)4055916-6 (DE-588)4125196-9 (DE-588)4016699-5 (DE-588)4161289-9 (DE-588)4037589-4 |
| title | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_auth | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_exact_search | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_exact_search_txtP | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_full | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_fullStr | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_full_unstemmed | Einführung in das Image-Marketing feldtheoretische Forschung |
| title_short | Einführung in das Image-Marketing |
| title_sort | einfuhrung in das image marketing feldtheoretische forschung |
| title_sub | feldtheoretische Forschung |
| topic | Field theory (Social psychology) Influence (Psychology) Feldtheorie (DE-588)4016698-3 gnd Sozialwissenschaften (DE-588)4055916-6 gnd Produktimage (DE-588)4125196-9 gnd Feldtheorie Sozialpsychologie (DE-588)4016699-5 gnd Imagepflege (DE-588)4161289-9 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Field theory (Social psychology) Influence (Psychology) Feldtheorie Sozialwissenschaften Produktimage Feldtheorie Sozialpsychologie Imagepflege Marketing |
| volume_link | (DE-604)BV040234519 |
| work_keys_str_mv | AT richterhansjurgen einfuhrungindasimagemarketingfeldtheoretischeforschung |