Strategic marketing for educational institutions:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Englewood Cliffs, NJ.[u.a.]
Prentice-Hall
1985
|
| Ausgabe: | 1. print. |
| Schlagworte: | |
| Beschreibung: | XV, 396 S. |
| ISBN: | 0138514038 |
Internformat
MARC
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| 041 | 0 | |a eng | |
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| 245 | 1 | 0 | |a Strategic marketing for educational institutions |c Philip Kotler ; Karen F. A. Fox |
| 250 | |a 1. print. | ||
| 264 | 1 | |a Englewood Cliffs, NJ.[u.a.] |b Prentice-Hall |c 1985 | |
| 300 | |a XV, 396 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Fondsenverwerving |2 gtt | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Onderwijsmanagement |2 gtt | |
| 650 | 7 | |a Public relations |2 gtt | |
| 650 | 4 | |a Écoles - Relations publiques | |
| 650 | 4 | |a Éducation - Collecte de fonds | |
| 650 | 4 | |a Éducation - Marketing | |
| 650 | 4 | |a Éducation - Planification | |
| 650 | 4 | |a Erziehung | |
| 650 | 4 | |a Education |x Marketing | |
| 650 | 4 | |a Educational fund raising | |
| 650 | 4 | |a Educational planning | |
| 650 | 4 | |a Schools |x Public relations | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Bildungseinrichtung |0 (DE-588)4145467-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Schule |0 (DE-588)4053474-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Bildungswesen |0 (DE-588)4006681-2 |2 gnd |9 rswk-swf |
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| 689 | 3 | 1 | |a Bildungswesen |0 (DE-588)4006681-2 |D s |
| 689 | 3 | |8 3\p |5 DE-604 | |
| 700 | 1 | |a Fox, Karen F. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-015214408 | ||
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Datensatz im Suchindex
| _version_ | 1804135974984220672 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Kotler, Philip 1931- Fox, Karen F. |
| author_GND | (DE-588)121409600 |
| author_facet | Kotler, Philip 1931- Fox, Karen F. |
| author_role | aut aut |
| author_sort | Kotler, Philip 1931- |
| author_variant | p k pk k f f kf kff |
| building | Verbundindex |
| bvnumber | BV021999848 |
| callnumber-first | L - Education |
| callnumber-label | LB2806 |
| callnumber-raw | LB2806 |
| callnumber-search | LB2806 |
| callnumber-sort | LB 42806 |
| callnumber-subject | LB - Theory and Practice of Education |
| classification_rvk | DI 2000 |
| ctrlnum | (OCoLC)11371177 (DE-599)BVBBV021999848 |
| dewey-full | 370/.68/8 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 370 - Education |
| dewey-raw | 370/.68/8 |
| dewey-search | 370/.68/8 |
| dewey-sort | 3370 268 18 |
| dewey-tens | 370 - Education |
| discipline | Pädagogik |
| discipline_str_mv | Pädagogik |
| edition | 1. print. |
| format | Book |
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| id | DE-604.BV021999848 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:11:20Z |
| indexdate | 2024-07-09T20:49:02Z |
| institution | BVB |
| isbn | 0138514038 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015214408 |
| oclc_num | 11371177 |
| open_access_boolean | |
| owner | DE-706 |
| owner_facet | DE-706 |
| physical | XV, 396 S. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Prentice-Hall |
| record_format | marc |
| spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox 1. print. Englewood Cliffs, NJ.[u.a.] Prentice-Hall 1985 XV, 396 S. txt rdacontent n rdamedia nc rdacarrier Fondsenverwerving gtt Marketing gtt Onderwijsmanagement gtt Public relations gtt Écoles - Relations publiques Éducation - Collecte de fonds Éducation - Marketing Éducation - Planification Erziehung Education Marketing Educational fund raising Educational planning Schools Public relations Marketing (DE-588)4037589-4 gnd rswk-swf Bildungseinrichtung (DE-588)4145467-4 gnd rswk-swf Schule (DE-588)4053474-1 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Bildungswesen (DE-588)4006681-2 gnd rswk-swf Bildungseinrichtung (DE-588)4145467-4 s DE-604 Öffentlichkeitsarbeit (DE-588)4043188-5 s Schule (DE-588)4053474-1 s 1\p DE-604 Bildungswesen (DE-588)4006681-2 s Marketing (DE-588)4037589-4 s 2\p DE-604 3\p DE-604 Fox, Karen F. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kotler, Philip 1931- Fox, Karen F. Strategic marketing for educational institutions Fondsenverwerving gtt Marketing gtt Onderwijsmanagement gtt Public relations gtt Écoles - Relations publiques Éducation - Collecte de fonds Éducation - Marketing Éducation - Planification Erziehung Education Marketing Educational fund raising Educational planning Schools Public relations Marketing (DE-588)4037589-4 gnd Bildungseinrichtung (DE-588)4145467-4 gnd Schule (DE-588)4053474-1 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Bildungswesen (DE-588)4006681-2 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4145467-4 (DE-588)4053474-1 (DE-588)4043188-5 (DE-588)4006681-2 |
| title | Strategic marketing for educational institutions |
| title_auth | Strategic marketing for educational institutions |
| title_exact_search | Strategic marketing for educational institutions |
| title_exact_search_txtP | Strategic marketing for educational institutions |
| title_full | Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox |
| title_fullStr | Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox |
| title_full_unstemmed | Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox |
| title_short | Strategic marketing for educational institutions |
| title_sort | strategic marketing for educational institutions |
| topic | Fondsenverwerving gtt Marketing gtt Onderwijsmanagement gtt Public relations gtt Écoles - Relations publiques Éducation - Collecte de fonds Éducation - Marketing Éducation - Planification Erziehung Education Marketing Educational fund raising Educational planning Schools Public relations Marketing (DE-588)4037589-4 gnd Bildungseinrichtung (DE-588)4145467-4 gnd Schule (DE-588)4053474-1 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Bildungswesen (DE-588)4006681-2 gnd |
| topic_facet | Fondsenverwerving Marketing Onderwijsmanagement Public relations Écoles - Relations publiques Éducation - Collecte de fonds Éducation - Marketing Éducation - Planification Erziehung Education Marketing Educational fund raising Educational planning Schools Public relations Bildungseinrichtung Schule Öffentlichkeitsarbeit Bildungswesen |
| work_keys_str_mv | AT kotlerphilip strategicmarketingforeducationalinstitutions AT foxkarenf strategicmarketingforeducationalinstitutions |