Wirkung interaktiver Markenauftritte im Internet:
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Berlin
Logos
2005
|
Schlagworte: | |
Beschreibung: | Zugl.: Gießen, Univ., Diss., 2005 |
Beschreibung: | XIII, 256 S. Ill., graph. Darst. |
ISBN: | 3832508333 |
Internformat
MARC
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007 | t | ||
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035 | |a (DE-599)BVBBV021986162 | ||
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041 | 0 | |a ger | |
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082 | 0 | |a 330 | |
084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
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100 | 1 | |a Kiss, Greg |e Verfasser |4 aut | |
245 | 1 | 0 | |a Wirkung interaktiver Markenauftritte im Internet |c Greg Kiss |
264 | 1 | |a Berlin |b Logos |c 2005 | |
300 | |a XIII, 256 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
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650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Positionierung |g Marketing |0 (DE-588)4503311-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Markenimage |0 (DE-588)4136439-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Internet |0 (DE-588)4308416-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Werbewirkung |0 (DE-588)4189647-6 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4113937-9 |a Hochschulschrift |2 gnd-content | |
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689 | 0 | 2 | |a Markenpolitik |0 (DE-588)4144679-3 |D s |
689 | 0 | 3 | |a Markenimage |0 (DE-588)4136439-9 |D s |
689 | 0 | 4 | |a Werbewirkung |0 (DE-588)4189647-6 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
689 | 1 | 0 | |a Markenpolitik |0 (DE-588)4144679-3 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Werbewirkung |0 (DE-588)4189647-6 |D s |
689 | 2 | |5 DE-604 | |
689 | 3 | 0 | |a Internet |0 (DE-588)4308416-3 |D s |
689 | 3 | |5 DE-604 | |
689 | 4 | 0 | |a Positionierung |g Marketing |0 (DE-588)4503311-0 |D s |
689 | 4 | |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-015201093 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Kiss, Greg |
author_facet | Kiss, Greg |
author_role | aut |
author_sort | Kiss, Greg |
author_variant | g k gk |
building | Verbundindex |
bvnumber | BV021986162 |
classification_rvk | QP 624 QP 650 |
ctrlnum | (OCoLC)76726621 (DE-599)BVBBV021986162 |
dewey-full | 330 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 330 - Economics |
dewey-raw | 330 |
dewey-search | 330 |
dewey-sort | 3330 |
dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Book |
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genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
genre_facet | Hochschulschrift |
id | DE-604.BV021986162 |
illustrated | Illustrated |
index_date | 2024-07-02T16:10:15Z |
indexdate | 2024-07-09T20:48:48Z |
institution | BVB |
isbn | 3832508333 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015201093 |
oclc_num | 76726621 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | XIII, 256 S. Ill., graph. Darst. |
publishDate | 2005 |
publishDateSearch | 2005 |
publishDateSort | 2005 |
publisher | Logos |
record_format | marc |
spelling | Kiss, Greg Verfasser aut Wirkung interaktiver Markenauftritte im Internet Greg Kiss Berlin Logos 2005 XIII, 256 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Zugl.: Gießen, Univ., Diss., 2005 Markenpolitik (DE-588)4144679-3 gnd rswk-swf Positionierung Marketing (DE-588)4503311-0 gnd rswk-swf Markenimage (DE-588)4136439-9 gnd rswk-swf Internet (DE-588)4308416-3 gnd rswk-swf Werbewirkung (DE-588)4189647-6 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Internet (DE-588)4308416-3 s Positionierung Marketing (DE-588)4503311-0 s Markenpolitik (DE-588)4144679-3 s Markenimage (DE-588)4136439-9 s Werbewirkung (DE-588)4189647-6 s 1\p DE-604 DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Kiss, Greg Wirkung interaktiver Markenauftritte im Internet Markenpolitik (DE-588)4144679-3 gnd Positionierung Marketing (DE-588)4503311-0 gnd Markenimage (DE-588)4136439-9 gnd Internet (DE-588)4308416-3 gnd Werbewirkung (DE-588)4189647-6 gnd |
subject_GND | (DE-588)4144679-3 (DE-588)4503311-0 (DE-588)4136439-9 (DE-588)4308416-3 (DE-588)4189647-6 (DE-588)4113937-9 |
title | Wirkung interaktiver Markenauftritte im Internet |
title_auth | Wirkung interaktiver Markenauftritte im Internet |
title_exact_search | Wirkung interaktiver Markenauftritte im Internet |
title_exact_search_txtP | Wirkung interaktiver Markenauftritte im Internet |
title_full | Wirkung interaktiver Markenauftritte im Internet Greg Kiss |
title_fullStr | Wirkung interaktiver Markenauftritte im Internet Greg Kiss |
title_full_unstemmed | Wirkung interaktiver Markenauftritte im Internet Greg Kiss |
title_short | Wirkung interaktiver Markenauftritte im Internet |
title_sort | wirkung interaktiver markenauftritte im internet |
topic | Markenpolitik (DE-588)4144679-3 gnd Positionierung Marketing (DE-588)4503311-0 gnd Markenimage (DE-588)4136439-9 gnd Internet (DE-588)4308416-3 gnd Werbewirkung (DE-588)4189647-6 gnd |
topic_facet | Markenpolitik Positionierung Marketing Markenimage Internet Werbewirkung Hochschulschrift |
work_keys_str_mv | AT kissgreg wirkunginteraktivermarkenauftritteiminternet |