Marketing: an integrated approach
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Harper & Row
1979
|
| Schriftenreihe: | Harper international edition
|
| Schlagworte: | |
| Beschreibung: | 544 S. |
| ISBN: | 0060443553 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
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| author | McDaniel, Carl D. 1941- |
| author_GND | (DE-588)128647450 |
| author_facet | McDaniel, Carl D. 1941- |
| author_role | aut |
| author_sort | McDaniel, Carl D. 1941- |
| author_variant | c d m cd cdm |
| building | Verbundindex |
| bvnumber | BV021983356 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1 |
| callnumber-search | HF5415.1 |
| callnumber-sort | HF 45415.1 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 690 |
| ctrlnum | (OCoLC)4493192 (DE-599)BVBBV021983356 |
| dewey-full | 658.8/00973 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/00973 |
| dewey-search | 658.8/00973 |
| dewey-sort | 3658.8 3973 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:10:05Z |
| indexdate | 2024-07-09T20:48:45Z |
| institution | BVB |
| isbn | 0060443553 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015198400 |
| oclc_num | 4493192 |
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| physical | 544 S. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Harper & Row |
| record_format | marc |
| series2 | Harper international edition |
| spelling | McDaniel, Carl D. 1941- Verfasser (DE-588)128647450 aut Marketing an integrated approach New York [u.a.] Harper & Row 1979 544 S. txt rdacontent n rdamedia nc rdacarrier Harper international edition Marketing United States Marketing United States Case studies Marketing (DE-588)4037589-4 gnd rswk-swf USA (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 |
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| subject_GND | (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Marketing an integrated approach |
| title_auth | Marketing an integrated approach |
| title_exact_search | Marketing an integrated approach |
| title_exact_search_txtP | Marketing an integrated approach |
| title_full | Marketing an integrated approach |
| title_fullStr | Marketing an integrated approach |
| title_full_unstemmed | Marketing an integrated approach |
| title_short | Marketing |
| title_sort | marketing an integrated approach |
| title_sub | an integrated approach |
| topic | Marketing United States Marketing United States Case studies Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing United States Marketing United States Case studies Marketing USA Fallstudiensammlung |
| work_keys_str_mv | AT mcdanielcarld marketinganintegratedapproach |