Experiential exercises in marketing research:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Englewood Cliffs, NJ [u.a.]
Prentice-Hall
1980
|
Ausgabe: | 1. printing |
Schlagworte: | |
Beschreibung: | 181 S. |
ISBN: | 0132952203 |
Internformat
MARC
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082 | 0 | |a 658.8/3/076 |2 18 | |
084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
100 | 1 | |a Luck, David J. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Experiential exercises in marketing research |c David J. Luck ; Ronald S. Rubin ; Donald A. Taylor |
250 | |a 1. printing | ||
264 | 1 | |a Englewood Cliffs, NJ [u.a.] |b Prentice-Hall |c 1980 | |
300 | |a 181 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Marketing research |x Study and teaching | |
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4143389-0 |a Aufgabensammlung |2 gnd-content | |
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689 | 0 | |5 DE-604 | |
700 | 1 | |a Rubin, Ronald S. |e Verfasser |4 aut | |
700 | 1 | |a Taylor, Donald A. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-015198178 |
Datensatz im Suchindex
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adam_txt | |
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any_adam_object_boolean | |
author | Luck, David J. Rubin, Ronald S. Taylor, Donald A. |
author_facet | Luck, David J. Rubin, Ronald S. Taylor, Donald A. |
author_role | aut aut aut |
author_sort | Luck, David J. |
author_variant | d j l dj djl r s r rs rsr d a t da dat |
building | Verbundindex |
bvnumber | BV021983131 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.2 |
callnumber-search | HF5415.2 |
callnumber-sort | HF 45415.2 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 611 |
ctrlnum | (OCoLC)7017431 (DE-599)BVBBV021983131 |
dewey-full | 658.8/3/076 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/3/076 |
dewey-search | 658.8/3/076 |
dewey-sort | 3658.8 13 276 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 1. printing |
format | Book |
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genre_facet | Aufgabensammlung |
id | DE-604.BV021983131 |
illustrated | Not Illustrated |
index_date | 2024-07-02T16:10:05Z |
indexdate | 2024-07-09T20:48:45Z |
institution | BVB |
isbn | 0132952203 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015198178 |
oclc_num | 7017431 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | 181 S. |
publishDate | 1980 |
publishDateSearch | 1980 |
publishDateSort | 1980 |
publisher | Prentice-Hall |
record_format | marc |
spelling | Luck, David J. Verfasser aut Experiential exercises in marketing research David J. Luck ; Ronald S. Rubin ; Donald A. Taylor 1. printing Englewood Cliffs, NJ [u.a.] Prentice-Hall 1980 181 S. txt rdacontent n rdamedia nc rdacarrier Marketing research Study and teaching Marktforschung (DE-588)4037630-8 gnd rswk-swf (DE-588)4143389-0 Aufgabensammlung gnd-content Marktforschung (DE-588)4037630-8 s DE-604 Rubin, Ronald S. Verfasser aut Taylor, Donald A. Verfasser aut |
spellingShingle | Luck, David J. Rubin, Ronald S. Taylor, Donald A. Experiential exercises in marketing research Marketing research Study and teaching Marktforschung (DE-588)4037630-8 gnd |
subject_GND | (DE-588)4037630-8 (DE-588)4143389-0 |
title | Experiential exercises in marketing research |
title_auth | Experiential exercises in marketing research |
title_exact_search | Experiential exercises in marketing research |
title_exact_search_txtP | Experiential exercises in marketing research |
title_full | Experiential exercises in marketing research David J. Luck ; Ronald S. Rubin ; Donald A. Taylor |
title_fullStr | Experiential exercises in marketing research David J. Luck ; Ronald S. Rubin ; Donald A. Taylor |
title_full_unstemmed | Experiential exercises in marketing research David J. Luck ; Ronald S. Rubin ; Donald A. Taylor |
title_short | Experiential exercises in marketing research |
title_sort | experiential exercises in marketing research |
topic | Marketing research Study and teaching Marktforschung (DE-588)4037630-8 gnd |
topic_facet | Marketing research Study and teaching Marktforschung Aufgabensammlung |
work_keys_str_mv | AT luckdavidj experientialexercisesinmarketingresearch AT rubinronalds experientialexercisesinmarketingresearch AT taylordonalda experientialexercisesinmarketingresearch |