Attitude measurement for marketing strategies:
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Glenview, Ill.
Scott, Foresman
1971
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Schlagworte: | |
Beschreibung: | XI, 177 S. |
Internformat
MARC
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245 | 1 | 0 | |a Attitude measurement for marketing strategies |c G. David Hughes |
264 | 1 | |a Glenview, Ill. |b Scott, Foresman |c 1971 | |
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Hughes, George David |
author_facet | Hughes, George David |
author_role | aut |
author_sort | Hughes, George David |
author_variant | g d h gd gdh |
building | Verbundindex |
bvnumber | BV021980121 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.3 |
callnumber-search | HF5415.3 |
callnumber-sort | HF 45415.3 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 611 |
ctrlnum | (OCoLC)195159 (DE-599)BVBBV021980121 |
dewey-full | 658.83/4 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.83/4 |
dewey-search | 658.83/4 |
dewey-sort | 3658.83 14 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV021980121 |
illustrated | Not Illustrated |
index_date | 2024-07-02T16:09:55Z |
indexdate | 2024-07-09T20:48:41Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015195221 |
oclc_num | 195159 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | XI, 177 S. |
publishDate | 1971 |
publishDateSearch | 1971 |
publishDateSort | 1971 |
publisher | Scott, Foresman |
record_format | marc |
spelling | Hughes, George David Verfasser aut Attitude measurement for marketing strategies G. David Hughes Glenview, Ill. Scott, Foresman 1971 XI, 177 S. txt rdacontent n rdamedia nc rdacarrier Attitude (Psychology) Testing Marketing Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Verbraucher (DE-588)4062632-5 gnd rswk-swf Einstellungsforschung (DE-588)4151419-1 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Messung (DE-588)4038852-9 gnd rswk-swf Messung (DE-588)4038852-9 s DE-604 Verbraucher (DE-588)4062632-5 s Verbraucherverhalten (DE-588)4062644-1 s Einstellungsforschung (DE-588)4151419-1 s Marketingmanagement (DE-588)4168907-0 s Marktforschung (DE-588)4037630-8 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Hughes, George David Attitude measurement for marketing strategies Attitude (Psychology) Testing Marketing Verbraucherverhalten (DE-588)4062644-1 gnd Marketingmanagement (DE-588)4168907-0 gnd Verbraucher (DE-588)4062632-5 gnd Einstellungsforschung (DE-588)4151419-1 gnd Marktforschung (DE-588)4037630-8 gnd Messung (DE-588)4038852-9 gnd |
subject_GND | (DE-588)4062644-1 (DE-588)4168907-0 (DE-588)4062632-5 (DE-588)4151419-1 (DE-588)4037630-8 (DE-588)4038852-9 |
title | Attitude measurement for marketing strategies |
title_auth | Attitude measurement for marketing strategies |
title_exact_search | Attitude measurement for marketing strategies |
title_exact_search_txtP | Attitude measurement for marketing strategies |
title_full | Attitude measurement for marketing strategies G. David Hughes |
title_fullStr | Attitude measurement for marketing strategies G. David Hughes |
title_full_unstemmed | Attitude measurement for marketing strategies G. David Hughes |
title_short | Attitude measurement for marketing strategies |
title_sort | attitude measurement for marketing strategies |
topic | Attitude (Psychology) Testing Marketing Verbraucherverhalten (DE-588)4062644-1 gnd Marketingmanagement (DE-588)4168907-0 gnd Verbraucher (DE-588)4062632-5 gnd Einstellungsforschung (DE-588)4151419-1 gnd Marktforschung (DE-588)4037630-8 gnd Messung (DE-588)4038852-9 gnd |
topic_facet | Attitude (Psychology) Testing Marketing Verbraucherverhalten Marketingmanagement Verbraucher Einstellungsforschung Marktforschung Messung |
work_keys_str_mv | AT hughesgeorgedavid attitudemeasurementformarketingstrategies |