Marketing strategy and management:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Dallas, Tex.
Business Publ. [u.a.]
1976
|
Ausgabe: | 1. printing |
Schlagworte: | |
Beschreibung: | 524 S. |
ISBN: | 0256016941 |
Internformat
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
001 | BV021975544 | ||
003 | DE-604 | ||
005 | 20060202000000.0 | ||
007 | t | ||
008 | 040312s1976 |||| 00||| eng d | ||
020 | |a 0256016941 |9 0-256-01694-1 | ||
035 | |a (OCoLC)2296807 | ||
035 | |a (DE-599)BVBBV021975544 | ||
040 | |a DE-604 |b ger | ||
041 | 0 | |a eng | |
049 | |a DE-706 | ||
050 | 0 | |a HF5415.13 | |
082 | 0 | |a 658.8 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Constantin, James A. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing strategy and management |c James A. Constantin ; Rodney E. Evans ; Malcolm L. Morris |
250 | |a 1. printing | ||
264 | 1 | |a Dallas, Tex. |b Business Publ. [u.a.] |c 1976 | |
300 | |a 524 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Marketing | |
650 | 4 | |a Marketing |x Management | |
650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
689 | 1 | |5 DE-604 | |
700 | 1 | |a Evans, Rodney E. |e Verfasser |4 aut | |
700 | 1 | |a Morris, Malcolm L. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-015190689 |
Datensatz im Suchindex
_version_ | 1804135947796742144 |
---|---|
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Constantin, James A. Evans, Rodney E. Morris, Malcolm L. |
author_facet | Constantin, James A. Evans, Rodney E. Morris, Malcolm L. |
author_role | aut aut aut |
author_sort | Constantin, James A. |
author_variant | j a c ja jac r e e re ree m l m ml mlm |
building | Verbundindex |
bvnumber | BV021975544 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)2296807 (DE-599)BVBBV021975544 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 1. printing |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01320nam a2200421zc 4500</leader><controlfield tag="001">BV021975544</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20060202000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">040312s1976 |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0256016941</subfield><subfield code="9">0-256-01694-1</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)2296807</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV021975544</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-706</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.13</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Constantin, James A.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing strategy and management</subfield><subfield code="c">James A. Constantin ; Rodney E. Evans ; Malcolm L. Morris</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. printing</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Dallas, Tex.</subfield><subfield code="b">Business Publ. [u.a.]</subfield><subfield code="c">1976</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">524 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Management</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Evans, Rodney E.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Morris, Malcolm L.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015190689</subfield></datafield></record></collection> |
id | DE-604.BV021975544 |
illustrated | Not Illustrated |
index_date | 2024-07-02T16:09:40Z |
indexdate | 2024-07-09T20:48:36Z |
institution | BVB |
isbn | 0256016941 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015190689 |
oclc_num | 2296807 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | 524 S. |
publishDate | 1976 |
publishDateSearch | 1976 |
publishDateSort | 1976 |
publisher | Business Publ. [u.a.] |
record_format | marc |
spelling | Constantin, James A. Verfasser aut Marketing strategy and management James A. Constantin ; Rodney E. Evans ; Malcolm L. Morris 1. printing Dallas, Tex. Business Publ. [u.a.] 1976 524 S. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing Management Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s DE-604 Marketingmanagement (DE-588)4168907-0 s Evans, Rodney E. Verfasser aut Morris, Malcolm L. Verfasser aut |
spellingShingle | Constantin, James A. Evans, Rodney E. Morris, Malcolm L. Marketing strategy and management Marketing Marketing Management Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4120697-6 (DE-588)4168907-0 |
title | Marketing strategy and management |
title_auth | Marketing strategy and management |
title_exact_search | Marketing strategy and management |
title_exact_search_txtP | Marketing strategy and management |
title_full | Marketing strategy and management James A. Constantin ; Rodney E. Evans ; Malcolm L. Morris |
title_fullStr | Marketing strategy and management James A. Constantin ; Rodney E. Evans ; Malcolm L. Morris |
title_full_unstemmed | Marketing strategy and management James A. Constantin ; Rodney E. Evans ; Malcolm L. Morris |
title_short | Marketing strategy and management |
title_sort | marketing strategy and management |
topic | Marketing Marketing Management Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Marketing Marketing Management Marketingstrategie Marketingmanagement |
work_keys_str_mv | AT constantinjamesa marketingstrategyandmanagement AT evansrodneye marketingstrategyandmanagement AT morrismalcolml marketingstrategyandmanagement |