Classics in marketing:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Santa Monica, Calif.
Goodyear Publ. Co.
1978
|
| Subjects: | |
| Physical Description: | XV, 511 S. Ill. |
| ISBN: | 0876201915 |
Staff View
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| 245 | 1 | 0 | |a Classics in marketing |c ed. by C. Glenn Walters ; Donald P. Robin |
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| 300 | |a XV, 511 S. |b Ill. | ||
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| 700 | 1 | |a Walters, Charles G. |e Sonstige |4 oth | |
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Record in the Search Index
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV021975143 |
| illustrated | Illustrated |
| index_date | 2024-07-02T16:09:39Z |
| indexdate | 2024-07-09T20:48:36Z |
| institution | BVB |
| isbn | 0876201915 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015190289 |
| oclc_num | 3541357 |
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| owner_facet | DE-706 DE-188 |
| physical | XV, 511 S. Ill. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | Goodyear Publ. Co. |
| record_format | marc |
| spelling | Classics in marketing ed. by C. Glenn Walters ; Donald P. Robin Santa Monica, Calif. Goodyear Publ. Co. 1978 XV, 511 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Walters, Charles G. Sonstige oth Robin, Donald P. Sonstige oth |
| spellingShingle | Classics in marketing Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4143413-4 |
| title | Classics in marketing |
| title_auth | Classics in marketing |
| title_exact_search | Classics in marketing |
| title_exact_search_txtP | Classics in marketing |
| title_full | Classics in marketing ed. by C. Glenn Walters ; Donald P. Robin |
| title_fullStr | Classics in marketing ed. by C. Glenn Walters ; Donald P. Robin |
| title_full_unstemmed | Classics in marketing ed. by C. Glenn Walters ; Donald P. Robin |
| title_short | Classics in marketing |
| title_sort | classics in marketing |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Aufsatzsammlung |
| work_keys_str_mv | AT walterscharlesg classicsinmarketing AT robindonaldp classicsinmarketing |