Marketing research and information systems: text and cases
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York [u.a.]
McGraw-Hill
1969
|
| Subjects: | |
| Physical Description: | XII, 788 S. |
Staff View
MARC
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Record in the Search Index
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| genre | Bibliographie |
| genre_facet | Bibliographie |
| id | DE-604.BV021970082 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:09:15Z |
| indexdate | 2024-07-09T20:48:29Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015185231 |
| oclc_num | 299760212 |
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| owner | DE-706 |
| owner_facet | DE-706 |
| physical | XII, 788 S. |
| publishDate | 1969 |
| publishDateSearch | 1969 |
| publishDateSort | 1969 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Buzzell, Robert Dow 1933- Verfasser (DE-588)170036006 aut Marketing research and information systems text and cases New York [u.a.] McGraw-Hill 1969 XII, 788 S. txt rdacontent n rdamedia nc rdacarrier Gestion Marketing - Gestion Marketing - Recherche Marketing - Recherche ram Systèmes d'information de gestion ram Marketinginformationssystem (DE-588)4140243-1 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Bibliographie Marketinginformationssystem (DE-588)4140243-1 s DE-604 Marketingforschung (DE-588)4200055-5 s Cox, Donald F. Verfasser aut |
| spellingShingle | Buzzell, Robert Dow 1933- Cox, Donald F. Marketing research and information systems text and cases Gestion Marketing - Gestion Marketing - Recherche Marketing - Recherche ram Systèmes d'information de gestion ram Marketinginformationssystem (DE-588)4140243-1 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4140243-1 (DE-588)4200055-5 |
| title | Marketing research and information systems text and cases |
| title_auth | Marketing research and information systems text and cases |
| title_exact_search | Marketing research and information systems text and cases |
| title_exact_search_txtP | Marketing research and information systems text and cases |
| title_full | Marketing research and information systems text and cases |
| title_fullStr | Marketing research and information systems text and cases |
| title_full_unstemmed | Marketing research and information systems text and cases |
| title_short | Marketing research and information systems |
| title_sort | marketing research and information systems text and cases |
| title_sub | text and cases |
| topic | Gestion Marketing - Gestion Marketing - Recherche Marketing - Recherche ram Systèmes d'information de gestion ram Marketinginformationssystem (DE-588)4140243-1 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Gestion Marketing - Gestion Marketing - Recherche Systèmes d'information de gestion Marketinginformationssystem Marketingforschung Bibliographie |
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