Sports marketing: a strategic perspective
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ
Prentice Hall
c 1999
|
| Edition: | [Nachdr.] |
| Subjects: | |
| Item Description: | Literaturangaben |
| Physical Description: | XXII, 553 S. Ill. |
| ISBN: | 0136218717 |
Staff View
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Record in the Search Index
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| discipline | Sport Wirtschaftswissenschaften |
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| isbn | 0136218717 |
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| publishDate | 1999 |
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| spelling | Shank, Matthew D. Verfasser aut Sports marketing a strategic perspective [Nachdr.] Upper Saddle River, NJ Prentice Hall c 1999 XXII, 553 S. Ill. txt rdacontent n rdamedia nc rdacarrier Literaturangaben Marketing gtt Sport gtt Sports - Aspect économique - États-Unis Sports - États-Unis - Marketing Strategische planning gtt Sports Economic aspects United States Sports United States Marketing Sportsponsoring (DE-588)4207428-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Sport (DE-588)4056366-2 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content USA (DE-588)4078704-7 g DE-604 Sportsponsoring (DE-588)4207428-9 s Marketing (DE-588)4037589-4 s Sport (DE-588)4056366-2 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Shank, Matthew D. Sports marketing a strategic perspective Marketing gtt Sport gtt Sports - Aspect économique - États-Unis Sports - États-Unis - Marketing Strategische planning gtt Sports Economic aspects United States Sports United States Marketing Sportsponsoring (DE-588)4207428-9 gnd Marketing (DE-588)4037589-4 gnd Sport (DE-588)4056366-2 gnd |
| subject_GND | (DE-588)4207428-9 (DE-588)4037589-4 (DE-588)4056366-2 (DE-588)4078704-7 (DE-588)4123623-3 |
| title | Sports marketing a strategic perspective |
| title_auth | Sports marketing a strategic perspective |
| title_exact_search | Sports marketing a strategic perspective |
| title_exact_search_txtP | Sports marketing a strategic perspective |
| title_full | Sports marketing a strategic perspective |
| title_fullStr | Sports marketing a strategic perspective |
| title_full_unstemmed | Sports marketing a strategic perspective |
| title_short | Sports marketing |
| title_sort | sports marketing a strategic perspective |
| title_sub | a strategic perspective |
| topic | Marketing gtt Sport gtt Sports - Aspect économique - États-Unis Sports - États-Unis - Marketing Strategische planning gtt Sports Economic aspects United States Sports United States Marketing Sportsponsoring (DE-588)4207428-9 gnd Marketing (DE-588)4037589-4 gnd Sport (DE-588)4056366-2 gnd |
| topic_facet | Marketing Sport Sports - Aspect économique - États-Unis Sports - États-Unis - Marketing Strategische planning Sports Economic aspects United States Sports United States Marketing Sportsponsoring USA Lehrbuch |
| work_keys_str_mv | AT shankmatthewd sportsmarketingastrategicperspective |