Strategic management in the global economy:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York [u.a.]
Wiley
1997
|
Ausgabe: | 3. ed. |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Literaturangaben |
Beschreibung: | IX, 582 S. Ill., graph. Darst. |
ISBN: | 0471158739 |
Internformat
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245 | 1 | 0 | |a Strategic management in the global economy |c Heidi Vernon-Wortzel ; Lawrence H. Wortzel |
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650 | 4 | |a Weltwirtschaft | |
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Datensatz im Suchindex
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---|---|
adam_text | CONTENTS
SECTION 1 GLOBAL FIRMS AND THE GLOBAL ENVIRONMENT 1
INTRODUCTION 1
1 Vernon: Where Are the Multinationals Headed? 3
2 Yeung: Transnational Corporations from Asian Developing Countries: Their
Characteristics and Competitive Edge 22
3 Morss: The New Global Players: How They Compete and Collaborate 45
4 Stopford: The Growing Interdependence Between Transnational Corporations
and Governments 56
SECTION 2 THE GLOBALIZATION PROCESS 71
INTRODUCTION 71
5 Melin: Internationalization as a Strategy Process 72
6 Campbell and Verbeke: The Globalization of Service Multinationals 93
7 Ayal and Izraeli: International Market Expansion of High Technology
Firms 102
8 Oviatt and McDougall: Toward a Theory of International New Ventures 110
SECTION 3A COMPETlf IVE ANALYSIS AND STRATEGIC PLANNING:
THE CORPORATE VIEW 125
INTRODUCTION 125
9 Porter: Changing Patterns of International Competition 127
10 Fladmoe Lindquist and Tallman: Resource Based Strategy and Competitive
Advantage Among Multinationals 149
11 Hitt, Tyler, Hardee, and Park: Understanding Strategic Intent in the Global
Marketplace 168
12 Baird, Lyles, and Orris: The Choice of International Strategies
by Small Businesses 175
Zii
Viii CONTENTS
SECTION 3B COMPETITIVE ANALYSIS AND STRATEGIC PLANNING:
THE COUNTRY VIEW 185
INTRODUCTION 185
13 Dunning: The Competitive Advantage of Countries and MNE Activity 186
14 Murtha and Lenway: Country Capabilities and the Strategic Stage: How
National Political Institutions Affect Multinational Corporations
Strategies 205
15 Brahm: National Targeting Policies, High Technology Industries,
and Excessive Competition 223
SECTION 4 STRATEGIC ALLIANCES 245
INTRODUCTION 245
16 Tallman and Shenkar: A Managerial Decision Model of International
Cooperative Venture Formation 246
17 Lei: Offensive and Defensive Uses of Alliances 263
18 Parkhe: Interfirm Diversity, Organizational Learning, and Longevity in Global
Strategic Alliances 276
19 Gulati, Khanna, and Nohria: Unilateral Commitments and the Importance of
Process in Alliances 290
SECTION 5 MARKETING 301
INTRODUCTION 301
20 Ohmae: The Rise of the Region State 303
21 Jain: Standardization of International Marketing Strategy:
Some Research Hypotheses 308
22 Samiee: Customer Evaluation of Products in a Global Market 320
23 Benito and Welch: Foreign Market Servicing: Beyond Choice
of Entry Mode 339
SECTION 6 PRODUCTION 353
INTRODUCTION 353
24 MacCormack, Newman, and Rosenfield: The New Dynamics of Global
Manufacturing Site Location 354
25 Johnston: Global Work Force 2000: The New World Labor Market 368
26 Cavusgil, Yaprak, and Yeoh: A Decision making Framework
for Global Sourcing 381
CONTENTS ix
SECTION 7 R D AND TECHNOLOGY MANAGEMENT 393
INTRODUCTION 393
27 Contractor and Narayanan: Technology in the Multinational Firm:
A Framework for Planning and Strategy 394
28 Ogbuehi and Bellas: Decentralized R D for Global Product Development:
Strategic Implications for the Multinational Corporation 410
29 De Meyer: Management of International R D Operations 419
SECTION 8 FINANCE 431
INTRODUCTION 431
30 Lessard: Global Competition and Corporate Finance in the 1990s 433
31 Moffett and Karlsen: Managing Foreign Exchange Rate
Economic Exposure 448
32 Glen and Pinto: Emerging Capital Markets and Corporate Finance 460
33 Holland: Capital Budgeting for International Business: A Framework
for Analysis 472
SECTION 9 ORGANIZATION AND HUMAN RESOURCES
MANAGEMENT 481
INTRODUCTION 481
34 Hofstede: The Business of International Business Is Culture 483
35 Bartlett and Ghoshal: What Is a Global Manager? 494
36 Lachman, Nedd, and Hinings: Analyzing Cross national Management and
Organizations: A Theoretical Framework 503
37 Doz and Prahalad: Managing DMNCs: A Search for a New Paradigm 521
SECTION 10 INFORMATION AND INFORMATION
PROCESSING 541
INTRODUCTION 541
38 Babbar and Rai: Competitive Intelligence for International Business 543
39 Egelhoff: Information Processing Theory and the Multinational
Enterprise 556
|
adam_txt |
CONTENTS
SECTION 1 GLOBAL FIRMS AND THE GLOBAL ENVIRONMENT 1
INTRODUCTION 1
1 Vernon: Where Are the Multinationals Headed? 3
2 Yeung: Transnational Corporations from Asian Developing Countries: Their
Characteristics and Competitive Edge 22
3 Morss: The New Global Players: How They Compete and Collaborate 45
4 Stopford: The Growing Interdependence Between Transnational Corporations
and Governments 56
SECTION 2 THE GLOBALIZATION PROCESS 71
INTRODUCTION 71
5 Melin: Internationalization as a Strategy Process 72
6 Campbell and Verbeke: The Globalization of Service Multinationals 93
7 Ayal and Izraeli: International Market Expansion of High Technology
Firms 102
8 Oviatt and McDougall: Toward a Theory of International New Ventures 110
SECTION 3A COMPETlf IVE ANALYSIS AND STRATEGIC PLANNING:
THE CORPORATE VIEW 125
INTRODUCTION 125
9 Porter: Changing Patterns of International Competition 127
10 Fladmoe Lindquist and Tallman: Resource Based Strategy and Competitive
Advantage Among Multinationals 149
11 Hitt, Tyler, Hardee, and Park: Understanding Strategic Intent in the Global
Marketplace 168
12 Baird, Lyles, and Orris: The Choice of International Strategies
by Small Businesses 175
Zii
Viii CONTENTS
SECTION 3B COMPETITIVE ANALYSIS AND STRATEGIC PLANNING:
THE COUNTRY VIEW 185
INTRODUCTION 185
13 Dunning: The Competitive Advantage of Countries and MNE Activity 186
14 Murtha and Lenway: Country Capabilities and the Strategic Stage: How
National Political Institutions Affect Multinational Corporations'
Strategies 205
15 Brahm: National Targeting Policies, High Technology Industries,
and Excessive Competition 223
SECTION 4 STRATEGIC ALLIANCES 245
INTRODUCTION 245
16 Tallman and Shenkar: A Managerial Decision Model of International
Cooperative Venture Formation 246
17 Lei: Offensive and Defensive Uses of Alliances 263
18 Parkhe: Interfirm Diversity, Organizational Learning, and Longevity in Global
Strategic Alliances 276
19 Gulati, Khanna, and Nohria: Unilateral Commitments and the Importance of
Process in Alliances 290
SECTION 5 MARKETING 301
INTRODUCTION 301
20 Ohmae: The Rise of the Region State 303
21 Jain: Standardization of International Marketing Strategy:
Some Research Hypotheses 308
22 Samiee: Customer Evaluation of Products in a Global Market 320
23 Benito and Welch: Foreign Market Servicing: Beyond Choice
of Entry Mode 339
SECTION 6 PRODUCTION 353
INTRODUCTION 353
24 MacCormack, Newman, and Rosenfield: The New Dynamics of Global
Manufacturing Site Location 354
25 Johnston: Global Work Force 2000: The New World Labor Market 368
26 Cavusgil, Yaprak, and Yeoh: A Decision making Framework
for Global Sourcing 381
CONTENTS ix
SECTION 7 R D AND TECHNOLOGY MANAGEMENT 393
INTRODUCTION 393
27 Contractor and Narayanan: Technology in the Multinational Firm:
A Framework for Planning and Strategy 394
28 Ogbuehi and Bellas: Decentralized R D for Global Product Development:
Strategic Implications for the Multinational Corporation 410
29 De Meyer: Management of International R D Operations 419
SECTION 8 FINANCE 431
INTRODUCTION 431
30 Lessard: Global Competition and Corporate Finance in the 1990s 433
31 Moffett and Karlsen: Managing Foreign Exchange Rate
Economic Exposure 448
32 Glen and Pinto: Emerging Capital Markets and Corporate Finance 460
33 Holland: Capital Budgeting for International Business: A Framework
for Analysis 472
SECTION 9 ORGANIZATION AND HUMAN RESOURCES
MANAGEMENT 481
INTRODUCTION 481
34 Hofstede: The Business of International Business Is Culture 483
35 Bartlett and Ghoshal: What Is a Global Manager? 494
36 Lachman, Nedd, and Hinings: Analyzing Cross national Management and
Organizations: A Theoretical Framework 503
37 Doz and Prahalad: Managing DMNCs: A Search for a New Paradigm 521
SECTION 10 INFORMATION AND INFORMATION
PROCESSING 541
INTRODUCTION 541
38 Babbar and Rai: Competitive Intelligence for International Business 543
39 Egelhoff: Information Processing Theory and the Multinational
Enterprise 556 |
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callnumber-first | H - Social Science |
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discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 3. ed. |
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publisher | Wiley |
record_format | marc |
spelling | Vernon-Wortzel, Heidi Verfasser aut Strategic management in the global economy Heidi Vernon-Wortzel ; Lawrence H. Wortzel 3. ed. New York [u.a.] Wiley 1997 IX, 582 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Literaturangaben Empresas internacionales - Administración Internationaal bedrijfsleven gtt Relaciones económicas internacionales Strategisch management gtt Multinationales Unternehmen Weltwirtschaft International business enterprises Management International business enterprises Planning International economic relations Strategic planning Weltwirtschaft (DE-588)4065468-0 gnd rswk-swf Internationales Management (DE-588)4114040-0 gnd rswk-swf Forschung und Entwicklung (DE-588)4017897-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Finanzierung (DE-588)4017182-6 gnd rswk-swf Produktion (DE-588)4047347-8 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Finanzierung (DE-588)4017182-6 s DE-604 Forschung und Entwicklung (DE-588)4017897-3 s Marketing (DE-588)4037589-4 s Produktion (DE-588)4047347-8 s Weltwirtschaft (DE-588)4065468-0 s Multinationales Unternehmen (DE-588)4075092-9 s Strategisches Management (DE-588)4124261-0 s 2\p DE-604 Internationales Management (DE-588)4114040-0 s 3\p DE-604 Wortzel, Lawrence H. Verfasser (DE-588)170246515 aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015154406&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Vernon-Wortzel, Heidi Wortzel, Lawrence H. Strategic management in the global economy Empresas internacionales - Administración Internationaal bedrijfsleven gtt Relaciones económicas internacionales Strategisch management gtt Multinationales Unternehmen Weltwirtschaft International business enterprises Management International business enterprises Planning International economic relations Strategic planning Weltwirtschaft (DE-588)4065468-0 gnd Internationales Management (DE-588)4114040-0 gnd Forschung und Entwicklung (DE-588)4017897-3 gnd Marketing (DE-588)4037589-4 gnd Finanzierung (DE-588)4017182-6 gnd Produktion (DE-588)4047347-8 gnd Strategisches Management (DE-588)4124261-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
subject_GND | (DE-588)4065468-0 (DE-588)4114040-0 (DE-588)4017897-3 (DE-588)4037589-4 (DE-588)4017182-6 (DE-588)4047347-8 (DE-588)4124261-0 (DE-588)4075092-9 (DE-588)4143413-4 |
title | Strategic management in the global economy |
title_auth | Strategic management in the global economy |
title_exact_search | Strategic management in the global economy |
title_exact_search_txtP | Strategic management in the global economy |
title_full | Strategic management in the global economy Heidi Vernon-Wortzel ; Lawrence H. Wortzel |
title_fullStr | Strategic management in the global economy Heidi Vernon-Wortzel ; Lawrence H. Wortzel |
title_full_unstemmed | Strategic management in the global economy Heidi Vernon-Wortzel ; Lawrence H. Wortzel |
title_short | Strategic management in the global economy |
title_sort | strategic management in the global economy |
topic | Empresas internacionales - Administración Internationaal bedrijfsleven gtt Relaciones económicas internacionales Strategisch management gtt Multinationales Unternehmen Weltwirtschaft International business enterprises Management International business enterprises Planning International economic relations Strategic planning Weltwirtschaft (DE-588)4065468-0 gnd Internationales Management (DE-588)4114040-0 gnd Forschung und Entwicklung (DE-588)4017897-3 gnd Marketing (DE-588)4037589-4 gnd Finanzierung (DE-588)4017182-6 gnd Produktion (DE-588)4047347-8 gnd Strategisches Management (DE-588)4124261-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
topic_facet | Empresas internacionales - Administración Internationaal bedrijfsleven Relaciones económicas internacionales Strategisch management Multinationales Unternehmen Weltwirtschaft International business enterprises Management International business enterprises Planning International economic relations Strategic planning Internationales Management Forschung und Entwicklung Marketing Finanzierung Produktion Strategisches Management Aufsatzsammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015154406&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT vernonwortzelheidi strategicmanagementintheglobaleconomy AT wortzellawrenceh strategicmanagementintheglobaleconomy |