Special issue on brand management:
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | English |
Veröffentlicht: |
Chicago, Ill.
American Marketing Assoc.
1994
|
Schlagworte: | |
Beschreibung: | In: Journal of marketing research ; 31 (1994), 2 |
Beschreibung: | S. 149 - 324 graph. Darst. |
Internformat
MARC
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Datensatz im Suchindex
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id | DE-604.BV021930981 |
illustrated | Illustrated |
index_date | 2024-07-02T16:06:19Z |
indexdate | 2024-07-09T20:47:39Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015146137 |
oclc_num | 312393262 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | S. 149 - 324 graph. Darst. |
publishDate | 1994 |
publishDateSearch | 1994 |
publishDateSort | 1994 |
publisher | American Marketing Assoc. |
record_format | marc |
spelling | Special issue on brand management Chicago, Ill. American Marketing Assoc. 1994 S. 149 - 324 graph. Darst. txt rdacontent n rdamedia nc rdacarrier In: Journal of marketing research ; 31 (1994), 2 Markenartikel (DE-588)4037584-5 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Management (DE-588)4037278-9 s DE-604 Markenartikel (DE-588)4037584-5 s Markenpolitik (DE-588)4144679-3 s |
spellingShingle | Special issue on brand management Markenartikel (DE-588)4037584-5 gnd Markenpolitik (DE-588)4144679-3 gnd Management (DE-588)4037278-9 gnd |
subject_GND | (DE-588)4037584-5 (DE-588)4144679-3 (DE-588)4037278-9 |
title | Special issue on brand management |
title_auth | Special issue on brand management |
title_exact_search | Special issue on brand management |
title_exact_search_txtP | Special issue on brand management |
title_full | Special issue on brand management |
title_fullStr | Special issue on brand management |
title_full_unstemmed | Special issue on brand management |
title_short | Special issue on brand management |
title_sort | special issue on brand management |
topic | Markenartikel (DE-588)4037584-5 gnd Markenpolitik (DE-588)4144679-3 gnd Management (DE-588)4037278-9 gnd |
topic_facet | Markenartikel Markenpolitik Management |