Cable: an advertiser's guide to the new electronic media
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago, Ill.
Crain Books
1982
|
| Ausgabe: | 1. print. |
| Schlagworte: | |
| Beschreibung: | Ab 2. Aufl. u.d.T.: Kaatz, Ronald B.: Cable advertiser's handbook |
| Beschreibung: | 209 S. |
| ISBN: | 087251076X |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV021920510 | ||
| 003 | DE-604 | ||
| 005 | 20040301000000.0 | ||
| 007 | t | ||
| 008 | 940926s1982 |||| 00||| eng d | ||
| 020 | |a 087251076X |9 0-87251-076-X | ||
| 035 | |a (OCoLC)9532012 | ||
| 035 | |a (DE-599)BVBBV021920510 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-706 | ||
| 050 | 0 | |a HF6146.T42 | |
| 082 | 0 | |a 384.55/56/024659 |2 19 | |
| 100 | 1 | |a Kaatz, Ronald B. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Cable |b an advertiser's guide to the new electronic media |
| 250 | |a 1. print. | ||
| 264 | 1 | |a Chicago, Ill. |b Crain Books |c 1982 | |
| 300 | |a 209 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Ab 2. Aufl. u.d.T.: Kaatz, Ronald B.: Cable advertiser's handbook | ||
| 650 | 4 | |a Publicité télévisée (Télédistribution) - États-Unis | |
| 650 | 4 | |a Télédistribution - États-Unis | |
| 650 | 4 | |a Cable television advertising |z United States | |
| 650 | 4 | |a Cable television |z United States | |
| 650 | 0 | 7 | |a Werbeplanung |0 (DE-588)4130474-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kabelfernsehen |0 (DE-588)4029109-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 651 | 4 | |a USA | |
| 651 | 7 | |a USA |0 (DE-588)4078704-7 |2 gnd |9 rswk-swf | |
| 689 | 0 | 0 | |a Werbeplanung |0 (DE-588)4130474-3 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a USA |0 (DE-588)4078704-7 |D g |
| 689 | 1 | 1 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 1 | 2 | |a Kabelfernsehen |0 (DE-588)4029109-1 |D s |
| 689 | 1 | |8 1\p |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-015135672 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804135873524006912 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Kaatz, Ronald B. |
| author_facet | Kaatz, Ronald B. |
| author_role | aut |
| author_sort | Kaatz, Ronald B. |
| author_variant | r b k rb rbk |
| building | Verbundindex |
| bvnumber | BV021920510 |
| callnumber-first | H - Social Science |
| callnumber-label | HF6146 |
| callnumber-raw | HF6146.T42 |
| callnumber-search | HF6146.T42 |
| callnumber-sort | HF 46146 T42 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)9532012 (DE-599)BVBBV021920510 |
| dewey-full | 384.55/56/024659 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 384 - Communications |
| dewey-raw | 384.55/56/024659 |
| dewey-search | 384.55/56/024659 |
| dewey-sort | 3384.55 256 524659 |
| dewey-tens | 380 - Commerce, communications, transportation |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 1. print. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01679nam a2200493zc 4500</leader><controlfield tag="001">BV021920510</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20040301000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">940926s1982 |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">087251076X</subfield><subfield code="9">0-87251-076-X</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)9532012</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV021920510</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-706</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF6146.T42</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">384.55/56/024659</subfield><subfield code="2">19</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Kaatz, Ronald B.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Cable</subfield><subfield code="b">an advertiser's guide to the new electronic media</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. print.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chicago, Ill.</subfield><subfield code="b">Crain Books</subfield><subfield code="c">1982</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">209 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Ab 2. Aufl. u.d.T.: Kaatz, Ronald B.: Cable advertiser's handbook</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Publicité télévisée (Télédistribution) - États-Unis</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Télédistribution - États-Unis</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Cable television advertising</subfield><subfield code="z">United States</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Cable television</subfield><subfield code="z">United States</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbeplanung</subfield><subfield code="0">(DE-588)4130474-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kabelfernsehen</subfield><subfield code="0">(DE-588)4029109-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">USA</subfield></datafield><datafield tag="651" ind1=" " ind2="7"><subfield code="a">USA</subfield><subfield code="0">(DE-588)4078704-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Werbeplanung</subfield><subfield code="0">(DE-588)4130474-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">USA</subfield><subfield code="0">(DE-588)4078704-7</subfield><subfield code="D">g</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="2"><subfield code="a">Kabelfernsehen</subfield><subfield code="0">(DE-588)4029109-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015135672</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| geographic | USA USA (DE-588)4078704-7 gnd |
| geographic_facet | USA |
| id | DE-604.BV021920510 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:05:43Z |
| indexdate | 2024-07-09T20:47:25Z |
| institution | BVB |
| isbn | 087251076X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015135672 |
| oclc_num | 9532012 |
| open_access_boolean | |
| owner | DE-706 |
| owner_facet | DE-706 |
| physical | 209 S. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | Crain Books |
| record_format | marc |
| spelling | Kaatz, Ronald B. Verfasser aut Cable an advertiser's guide to the new electronic media 1. print. Chicago, Ill. Crain Books 1982 209 S. txt rdacontent n rdamedia nc rdacarrier Ab 2. Aufl. u.d.T.: Kaatz, Ronald B.: Cable advertiser's handbook Publicité télévisée (Télédistribution) - États-Unis Télédistribution - États-Unis Cable television advertising United States Cable television United States Werbeplanung (DE-588)4130474-3 gnd rswk-swf Kabelfernsehen (DE-588)4029109-1 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf Werbeplanung (DE-588)4130474-3 s DE-604 USA (DE-588)4078704-7 g Werbung (DE-588)4065541-6 s Kabelfernsehen (DE-588)4029109-1 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kaatz, Ronald B. Cable an advertiser's guide to the new electronic media Publicité télévisée (Télédistribution) - États-Unis Télédistribution - États-Unis Cable television advertising United States Cable television United States Werbeplanung (DE-588)4130474-3 gnd Kabelfernsehen (DE-588)4029109-1 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4130474-3 (DE-588)4029109-1 (DE-588)4065541-6 (DE-588)4078704-7 |
| title | Cable an advertiser's guide to the new electronic media |
| title_auth | Cable an advertiser's guide to the new electronic media |
| title_exact_search | Cable an advertiser's guide to the new electronic media |
| title_exact_search_txtP | Cable an advertiser's guide to the new electronic media |
| title_full | Cable an advertiser's guide to the new electronic media |
| title_fullStr | Cable an advertiser's guide to the new electronic media |
| title_full_unstemmed | Cable an advertiser's guide to the new electronic media |
| title_short | Cable |
| title_sort | cable an advertiser s guide to the new electronic media |
| title_sub | an advertiser's guide to the new electronic media |
| topic | Publicité télévisée (Télédistribution) - États-Unis Télédistribution - États-Unis Cable television advertising United States Cable television United States Werbeplanung (DE-588)4130474-3 gnd Kabelfernsehen (DE-588)4029109-1 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Publicité télévisée (Télédistribution) - États-Unis Télédistribution - États-Unis Cable television advertising United States Cable television United States Werbeplanung Kabelfernsehen Werbung USA |
| work_keys_str_mv | AT kaatzronaldb cableanadvertisersguidetothenewelectronicmedia |