Einführung in die Marketing-Lehre:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
München
Vahlen
1982
|
| Ausgabe: | 2., völlig neubearb. u. stark erw. Aufl. |
| Schlagworte: | |
| Beschreibung: | 302 S. |
| ISBN: | 3800609479 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV021901469 | ||
| 003 | DE-604 | ||
| 005 | 20040301000000.0 | ||
| 007 | t | ||
| 008 | 911212s1982 |||| 00||| ger d | ||
| 020 | |a 3800609479 |9 3-8006-0947-9 | ||
| 035 | |a (OCoLC)9729568 | ||
| 035 | |a (DE-599)BVBBV021901469 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-706 |a DE-B170 | ||
| 050 | 0 | |a HF5415 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Bänsch, Axel |d 1941- |e Verfasser |0 (DE-588)106342525 |4 aut | |
| 245 | 1 | 0 | |a Einführung in die Marketing-Lehre |c von Axel Bänsch |
| 250 | |a 2., völlig neubearb. u. stark erw. Aufl. | ||
| 264 | 1 | |a München |b Vahlen |c 1982 | |
| 300 | |a 302 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing |x Study and teaching | |
| 650 | 0 | 7 | |a Marketingtheorie |0 (DE-588)4168911-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketingtheorie |0 (DE-588)4168911-2 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-015116650 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804135847941898240 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Bänsch, Axel 1941- |
| author_GND | (DE-588)106342525 |
| author_facet | Bänsch, Axel 1941- |
| author_role | aut |
| author_sort | Bänsch, Axel 1941- |
| author_variant | a b ab |
| building | Verbundindex |
| bvnumber | BV021901469 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)9729568 (DE-599)BVBBV021901469 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 2., völlig neubearb. u. stark erw. Aufl. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01394nam a2200409zc 4500</leader><controlfield tag="001">BV021901469</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20040301000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">911212s1982 |||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3800609479</subfield><subfield code="9">3-8006-0947-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)9729568</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV021901469</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-706</subfield><subfield code="a">DE-B170</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Bänsch, Axel</subfield><subfield code="d">1941-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)106342525</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Einführung in die Marketing-Lehre</subfield><subfield code="c">von Axel Bänsch</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2., völlig neubearb. u. stark erw. Aufl.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">München</subfield><subfield code="b">Vahlen</subfield><subfield code="c">1982</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">302 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Study and teaching</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingtheorie</subfield><subfield code="0">(DE-588)4168911-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4151278-9</subfield><subfield code="a">Einführung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketingtheorie</subfield><subfield code="0">(DE-588)4168911-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015116650</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| genre | 1\p (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV021901469 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:04:42Z |
| indexdate | 2024-07-09T20:47:01Z |
| institution | BVB |
| isbn | 3800609479 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015116650 |
| oclc_num | 9729568 |
| open_access_boolean | |
| owner | DE-706 DE-B170 |
| owner_facet | DE-706 DE-B170 |
| physical | 302 S. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | Vahlen |
| record_format | marc |
| spelling | Bänsch, Axel 1941- Verfasser (DE-588)106342525 aut Einführung in die Marketing-Lehre von Axel Bänsch 2., völlig neubearb. u. stark erw. Aufl. München Vahlen 1982 302 S. txt rdacontent n rdamedia nc rdacarrier Marketing Study and teaching Marketingtheorie (DE-588)4168911-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingtheorie (DE-588)4168911-2 s 2\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bänsch, Axel 1941- Einführung in die Marketing-Lehre Marketing Study and teaching Marketingtheorie (DE-588)4168911-2 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4168911-2 (DE-588)4037589-4 (DE-588)4151278-9 |
| title | Einführung in die Marketing-Lehre |
| title_auth | Einführung in die Marketing-Lehre |
| title_exact_search | Einführung in die Marketing-Lehre |
| title_exact_search_txtP | Einführung in die Marketing-Lehre |
| title_full | Einführung in die Marketing-Lehre von Axel Bänsch |
| title_fullStr | Einführung in die Marketing-Lehre von Axel Bänsch |
| title_full_unstemmed | Einführung in die Marketing-Lehre von Axel Bänsch |
| title_short | Einführung in die Marketing-Lehre |
| title_sort | einfuhrung in die marketing lehre |
| topic | Marketing Study and teaching Marketingtheorie (DE-588)4168911-2 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Study and teaching Marketingtheorie Marketing Einführung |
| work_keys_str_mv | AT banschaxel einfuhrungindiemarketinglehre |