Perspectives in consumer behavior:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1991
|
| Ausgabe: | 4. ed., 1. print. |
| Schlagworte: | |
| Beschreibung: | VIII, 616 S. |
| ISBN: | 0136604404 |
Internformat
MARC
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| 245 | 1 | 0 | |a Perspectives in consumer behavior |c Harold H. Kassarjian ; Thomas S. Robertson |
| 250 | |a 4. ed., 1. print. | ||
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice Hall |c 1991 | |
| 300 | |a VIII, 616 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Consumentengedrag |2 gtt | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Motivatie |2 gtt | |
| 650 | 4 | |a Consumer behavior | |
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Kaufverhalten |0 (DE-588)4073331-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Theorie |0 (DE-588)4059787-8 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Robertson, Thomas S. |d 1942- |e Sonstige |0 (DE-588)122308921 |4 oth | |
| 700 | 1 | |a Kassarjian, Harold H. |e Sonstige |4 oth | |
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Datensatz im Suchindex
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| callnumber-search | HF5415.32 |
| callnumber-sort | HF 45415.32 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QC 110 QW 300 |
| ctrlnum | (OCoLC)21910333 (DE-599)BVBBV021901453 |
| dewey-full | 658.8/342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 |
| dewey-search | 658.8/342 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 4. ed., 1. print. |
| format | Book |
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| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:04:42Z |
| indexdate | 2024-07-09T20:47:01Z |
| institution | BVB |
| isbn | 0136604404 |
| language | English |
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| physical | VIII, 616 S. |
| publishDate | 1991 |
| publishDateSearch | 1991 |
| publishDateSort | 1991 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Perspectives in consumer behavior Harold H. Kassarjian ; Thomas S. Robertson 4. ed., 1. print. Englewood Cliffs, NJ Prentice Hall 1991 VIII, 616 S. txt rdacontent n rdamedia nc rdacarrier Consumentengedrag gtt Marketing gtt Motivatie gtt Consumer behavior Marketing Kaufverhalten (DE-588)4073331-2 gnd rswk-swf Theorie (DE-588)4059787-8 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Theorie (DE-588)4059787-8 s 1\p DE-604 Kaufverhalten (DE-588)4073331-2 s 2\p DE-604 Robertson, Thomas S. 1942- Sonstige (DE-588)122308921 oth Kassarjian, Harold H. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Perspectives in consumer behavior Consumentengedrag gtt Marketing gtt Motivatie gtt Consumer behavior Marketing Kaufverhalten (DE-588)4073331-2 gnd Theorie (DE-588)4059787-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4073331-2 (DE-588)4059787-8 (DE-588)4062644-1 |
| title | Perspectives in consumer behavior |
| title_auth | Perspectives in consumer behavior |
| title_exact_search | Perspectives in consumer behavior |
| title_exact_search_txtP | Perspectives in consumer behavior |
| title_full | Perspectives in consumer behavior Harold H. Kassarjian ; Thomas S. Robertson |
| title_fullStr | Perspectives in consumer behavior Harold H. Kassarjian ; Thomas S. Robertson |
| title_full_unstemmed | Perspectives in consumer behavior Harold H. Kassarjian ; Thomas S. Robertson |
| title_short | Perspectives in consumer behavior |
| title_sort | perspectives in consumer behavior |
| topic | Consumentengedrag gtt Marketing gtt Motivatie gtt Consumer behavior Marketing Kaufverhalten (DE-588)4073331-2 gnd Theorie (DE-588)4059787-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consumentengedrag Marketing Motivatie Consumer behavior Kaufverhalten Theorie Verbraucherverhalten |
| work_keys_str_mv | AT robertsonthomass perspectivesinconsumerbehavior AT kassarjianharoldh perspectivesinconsumerbehavior |