Marketing communications and promotion:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Columbus, Ohio
Grid
c 1976
|
Ausgabe: | 2. print. |
Schlagworte: | |
Beschreibung: | XII, 502 S. Ill. |
ISBN: | 0882440934 |
Internformat
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
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035 | |a (OCoLC)2120985 | ||
035 | |a (DE-599)BVBBV021884795 | ||
040 | |a DE-604 |b ger | ||
041 | 0 | |a eng | |
049 | |a DE-706 | ||
050 | 0 | |a HF5415.125.N53 | |
082 | 0 | |a 658.8 | |
084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
100 | 1 | |a Nickels, William G. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing communications and promotion |
250 | |a 2. print. | ||
264 | 1 | |a Columbus, Ohio |b Grid |c c 1976 | |
300 | |a XII, 502 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Communication in marketing | |
650 | 4 | |a Marketing | |
650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Kommunikation |0 (DE-588)4031883-7 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |D s |
689 | 2 | |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-015100086 |
Datensatz im Suchindex
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---|---|
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Nickels, William G. |
author_facet | Nickels, William G. |
author_role | aut |
author_sort | Nickels, William G. |
author_variant | w g n wg wgn |
building | Verbundindex |
bvnumber | BV021884795 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.125.N53 |
callnumber-search | HF5415.125.N53 |
callnumber-sort | HF 45415.125 N53 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 630 |
ctrlnum | (OCoLC)2120985 (DE-599)BVBBV021884795 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 2. print. |
format | Book |
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id | DE-604.BV021884795 |
illustrated | Illustrated |
index_date | 2024-07-02T16:03:55Z |
indexdate | 2024-07-09T20:46:40Z |
institution | BVB |
isbn | 0882440934 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015100086 |
oclc_num | 2120985 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | XII, 502 S. Ill. |
publishDate | 1976 |
publishDateSearch | 1976 |
publishDateSort | 1976 |
publisher | Grid |
record_format | marc |
spelling | Nickels, William G. Verfasser aut Marketing communications and promotion 2. print. Columbus, Ohio Grid c 1976 XII, 502 S. Ill. txt rdacontent n rdamedia nc rdacarrier Communication in marketing Marketing Kommunikation (DE-588)4031883-7 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kommunikation (DE-588)4031883-7 s DE-604 Marketing (DE-588)4037589-4 s Verbraucherverhalten (DE-588)4062644-1 s |
spellingShingle | Nickels, William G. Marketing communications and promotion Communication in marketing Marketing Kommunikation (DE-588)4031883-7 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4031883-7 (DE-588)4062644-1 (DE-588)4037589-4 |
title | Marketing communications and promotion |
title_auth | Marketing communications and promotion |
title_exact_search | Marketing communications and promotion |
title_exact_search_txtP | Marketing communications and promotion |
title_full | Marketing communications and promotion |
title_fullStr | Marketing communications and promotion |
title_full_unstemmed | Marketing communications and promotion |
title_short | Marketing communications and promotion |
title_sort | marketing communications and promotion |
topic | Communication in marketing Marketing Kommunikation (DE-588)4031883-7 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Communication in marketing Marketing Kommunikation Verbraucherverhalten |
work_keys_str_mv | AT nickelswilliamg marketingcommunicationsandpromotion |