Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix: Milan, Italy, 6.-8.Nov.1985
Gespeichert in:
| Körperschaft: | |
|---|---|
| Format: | Tagungsbericht Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Amsterdam
[ca.1986]
|
| Schlagworte: | |
| Beschreibung: | VI, 270 S. |
| ISBN: | 9283111079 |
Internformat
MARC
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Datensatz im Suchindex
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| author_sort | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Mailand |
| building | Verbundindex |
| bvnumber | BV021880954 |
| ctrlnum | (OCoLC)634189716 (DE-599)BVBBV021880954 |
| format | Conference Proceeding Book |
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| genre_facet | Konferenzschrift |
| id | DE-604.BV021880954 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:03:46Z |
| indexdate | 2024-07-09T20:46:36Z |
| institution | BVB |
| institution_GND | (DE-588)1223019-4 (DE-588)1256-7 |
| isbn | 9283111079 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015096361 |
| oclc_num | 634189716 |
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| owner | DE-706 |
| owner_facet | DE-706 |
| physical | VI, 270 S. |
| publishDate | 1986 |
| publishDateSearch | 1986 |
| publishDateSort | 1986 |
| record_format | marc |
| spelling | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix 1985 Mailand Verfasser (DE-588)1223019-4 aut Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 Amsterdam [ca.1986] VI, 270 S. txt rdacontent n rdamedia nc rdacarrier Mäzenatentum (DE-588)4074442-5 gnd rswk-swf Sales-promotion (DE-588)4076968-9 gnd rswk-swf Sponsoring (DE-588)4207431-9 gnd rswk-swf Marketing-Mix (DE-588)4168908-2 gnd rswk-swf (DE-588)1071861417 Konferenzschrift gnd-content Mäzenatentum (DE-588)4074442-5 s DE-604 Sales-promotion (DE-588)4076968-9 s Sponsoring (DE-588)4207431-9 s Marketing-Mix (DE-588)4168908-2 s 1\p DE-604 European Society for Opinion and Marketing Research Sonstige (DE-588)1256-7 oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 Mäzenatentum (DE-588)4074442-5 gnd Sales-promotion (DE-588)4076968-9 gnd Sponsoring (DE-588)4207431-9 gnd Marketing-Mix (DE-588)4168908-2 gnd |
| subject_GND | (DE-588)4074442-5 (DE-588)4076968-9 (DE-588)4207431-9 (DE-588)4168908-2 (DE-588)1071861417 |
| title | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_auth | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_exact_search | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_exact_search_txtP | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_full | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_fullStr | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_full_unstemmed | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix Milan, Italy, 6.-8.Nov.1985 |
| title_short | Seminar on Below-the-Line and Sponsoring: the Use of Promotion and Sponsorship in the Marketing Mix |
| title_sort | seminar on below the line and sponsoring the use of promotion and sponsorship in the marketing mix milan italy 6 8 nov 1985 |
| title_sub | Milan, Italy, 6.-8.Nov.1985 |
| topic | Mäzenatentum (DE-588)4074442-5 gnd Sales-promotion (DE-588)4076968-9 gnd Sponsoring (DE-588)4207431-9 gnd Marketing-Mix (DE-588)4168908-2 gnd |
| topic_facet | Mäzenatentum Sales-promotion Sponsoring Marketing-Mix Konferenzschrift |
| work_keys_str_mv | AT seminaronbelowthelineandsponsoringtheuseofpromotionandsponsorshipinthemarketingmixmailand seminaronbelowthelineandsponsoringtheuseofpromotionandsponsorshipinthemarketingmixmilanitaly68nov1985 AT europeansocietyforopinionandmarketingresearch seminaronbelowthelineandsponsoringtheuseofpromotionandsponsorshipinthemarketingmixmilanitaly68nov1985 |