Marketing government and social services:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Wiley
1986
|
| Ausgabe: | 1. print |
| Schriftenreihe: | Wiley series on marketing management
|
| Schlagworte: | |
| Beschreibung: | XX, 485 S. |
| ISBN: | 0471093653 |
Internformat
MARC
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| 490 | 0 | |a Wiley series on marketing management | |
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| 650 | 4 | |a Marketing - Gestion | |
| 650 | 4 | |a Service social - Commercialisation | |
| 650 | 4 | |a Government publicity | |
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| 650 | 4 | |a Social service |x Marketing | |
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Datensatz im Suchindex
| _version_ | 1804135812856545280 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Crompton, John L. 1944- Lamb, Charles W. 1944- |
| author_GND | (DE-588)137931751 (DE-588)137931328 |
| author_facet | Crompton, John L. 1944- Lamb, Charles W. 1944- |
| author_role | aut aut |
| author_sort | Crompton, John L. 1944- |
| author_variant | j l c jl jlc c w l cw cwl |
| building | Verbundindex |
| bvnumber | BV021873898 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 690 QQ 000 |
| ctrlnum | (OCoLC)12314182 (DE-599)BVBBV021873898 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 1. print |
| format | Book |
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| geographic | USA (DE-588)4078704-7 gnd |
| geographic_facet | USA |
| id | DE-604.BV021873898 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:03:30Z |
| indexdate | 2024-07-09T20:46:27Z |
| institution | BVB |
| isbn | 0471093653 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015089645 |
| oclc_num | 12314182 |
| open_access_boolean | |
| owner | DE-706 |
| owner_facet | DE-706 |
| physical | XX, 485 S. |
| publishDate | 1986 |
| publishDateSearch | 1986 |
| publishDateSort | 1986 |
| publisher | Wiley |
| record_format | marc |
| series2 | Wiley series on marketing management |
| spelling | Crompton, John L. 1944- Verfasser (DE-588)137931751 aut Marketing government and social services John L. Crompton ; Charles W. Lamb 1. print New York [u.a.] Wiley 1986 XX, 485 S. txt rdacontent n rdamedia nc rdacarrier Wiley series on marketing management Information d'État Marketing - Gestion Service social - Commercialisation Government publicity Marketing Management Social service Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Politik (DE-588)4046514-7 gnd rswk-swf Verwaltung (DE-588)4063317-2 gnd rswk-swf Sozialdienst (DE-588)4077559-8 gnd rswk-swf Sozialeinrichtung (DE-588)4077579-3 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf Verwaltung (DE-588)4063317-2 s DE-604 USA (DE-588)4078704-7 g Marketing (DE-588)4037589-4 s Sozialdienst (DE-588)4077559-8 s 1\p DE-604 Politik (DE-588)4046514-7 s Öffentlichkeitsarbeit (DE-588)4043188-5 s 2\p DE-604 Sozialeinrichtung (DE-588)4077579-3 s 3\p DE-604 Lamb, Charles W. 1944- Verfasser (DE-588)137931328 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Crompton, John L. 1944- Lamb, Charles W. 1944- Marketing government and social services Information d'État Marketing - Gestion Service social - Commercialisation Government publicity Marketing Management Social service Marketing Marketing (DE-588)4037589-4 gnd Politik (DE-588)4046514-7 gnd Verwaltung (DE-588)4063317-2 gnd Sozialdienst (DE-588)4077559-8 gnd Sozialeinrichtung (DE-588)4077579-3 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4046514-7 (DE-588)4063317-2 (DE-588)4077559-8 (DE-588)4077579-3 (DE-588)4043188-5 (DE-588)4078704-7 |
| title | Marketing government and social services |
| title_auth | Marketing government and social services |
| title_exact_search | Marketing government and social services |
| title_exact_search_txtP | Marketing government and social services |
| title_full | Marketing government and social services John L. Crompton ; Charles W. Lamb |
| title_fullStr | Marketing government and social services John L. Crompton ; Charles W. Lamb |
| title_full_unstemmed | Marketing government and social services John L. Crompton ; Charles W. Lamb |
| title_short | Marketing government and social services |
| title_sort | marketing government and social services |
| topic | Information d'État Marketing - Gestion Service social - Commercialisation Government publicity Marketing Management Social service Marketing Marketing (DE-588)4037589-4 gnd Politik (DE-588)4046514-7 gnd Verwaltung (DE-588)4063317-2 gnd Sozialdienst (DE-588)4077559-8 gnd Sozialeinrichtung (DE-588)4077579-3 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Information d'État Marketing - Gestion Service social - Commercialisation Government publicity Marketing Management Social service Marketing Marketing Politik Verwaltung Sozialdienst Sozialeinrichtung Öffentlichkeitsarbeit USA |
| work_keys_str_mv | AT cromptonjohnl marketinggovernmentandsocialservices AT lambcharlesw marketinggovernmentandsocialservices |