Fundamentals of modern marketing:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Englewood Cliffs, NJ
Prentice-Hall
1985
|
Ausgabe: | 4. ed., 1. print. |
Schlagworte: | |
Beschreibung: | XI, 482 S. Ill. |
ISBN: | 0133414396 |
Internformat
MARC
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080 | |a 658.8 | ||
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100 | 1 | |a Cundiff, Edward W. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Fundamentals of modern marketing |c Edward W. Cundiff ; Richard R. Still ; Norman A. P. Govoni |
250 | |a 4. ed., 1. print. | ||
264 | 1 | |a Englewood Cliffs, NJ |b Prentice-Hall |c 1985 | |
300 | |a XI, 482 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 7 | |a Marketing |2 gtt | |
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650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
700 | 1 | |a Still, Richard R. |e Verfasser |4 aut | |
700 | 1 | |a Govoni, Norman A. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-015085913 |
Datensatz im Suchindex
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author | Cundiff, Edward W. Still, Richard R. Govoni, Norman A. |
author_facet | Cundiff, Edward W. Still, Richard R. Govoni, Norman A. |
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building | Verbundindex |
bvnumber | BV021869962 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415 |
callnumber-search | HF5415 |
callnumber-sort | HF 45415 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)10998704 (DE-599)BVBBV021869962 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 4. ed., 1. print. |
format | Book |
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id | DE-604.BV021869962 |
illustrated | Illustrated |
index_date | 2024-07-02T16:03:21Z |
indexdate | 2024-07-09T20:46:23Z |
institution | BVB |
isbn | 0133414396 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015085913 |
oclc_num | 10998704 |
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owner | DE-706 |
owner_facet | DE-706 |
physical | XI, 482 S. Ill. |
publishDate | 1985 |
publishDateSearch | 1985 |
publishDateSort | 1985 |
publisher | Prentice-Hall |
record_format | marc |
spelling | Cundiff, Edward W. Verfasser aut Fundamentals of modern marketing Edward W. Cundiff ; Richard R. Still ; Norman A. P. Govoni 4. ed., 1. print. Englewood Cliffs, NJ Prentice-Hall 1985 XI, 482 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Still, Richard R. Verfasser aut Govoni, Norman A. Verfasser aut |
spellingShingle | Cundiff, Edward W. Still, Richard R. Govoni, Norman A. Fundamentals of modern marketing Marketing gtt Marketing Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 |
title | Fundamentals of modern marketing |
title_auth | Fundamentals of modern marketing |
title_exact_search | Fundamentals of modern marketing |
title_exact_search_txtP | Fundamentals of modern marketing |
title_full | Fundamentals of modern marketing Edward W. Cundiff ; Richard R. Still ; Norman A. P. Govoni |
title_fullStr | Fundamentals of modern marketing Edward W. Cundiff ; Richard R. Still ; Norman A. P. Govoni |
title_full_unstemmed | Fundamentals of modern marketing Edward W. Cundiff ; Richard R. Still ; Norman A. P. Govoni |
title_short | Fundamentals of modern marketing |
title_sort | fundamentals of modern marketing |
topic | Marketing gtt Marketing Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing |
work_keys_str_mv | AT cundiffedwardw fundamentalsofmodernmarketing AT stillrichardr fundamentalsofmodernmarketing AT govoninormana fundamentalsofmodernmarketing |