Qualitative research methods in public relations and marketing communications:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London
Routledge
2002
|
| Schlagworte: | |
| Beschreibung: | Ciando e-book project |
| Beschreibung: | 1 Online-Ressource (301 S.) |
| ISBN: | 0203996402 |
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Datensatz im Suchindex
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| dewey-search | 659.2/07/2 |
| dewey-sort | 3659.2 17 12 |
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| discipline | Soziologie Wirtschaftswissenschaften |
| discipline_str_mv | Soziologie Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV021794304 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T15:45:35Z |
| indexdate | 2024-07-09T20:44:46Z |
| institution | BVB |
| isbn | 0203996402 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015006903 |
| open_access_boolean | |
| physical | 1 Online-Ressource (301 S.) |
| psigel | ZDB-22-CAN |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | Routledge |
| record_format | marc |
| spelling | Qualitative research methods in public relations and marketing communications Christine Daymon and Immy Holloway London Routledge 2002 1 Online-Ressource (301 S.) txt rdacontent c rdamedia cr rdacarrier Ciando e-book project Corporations Public relations Research Methodology Public relations Research Methodology Marketing research Methodology Qualitative research Marktkommunikation (DE-588)4131075-5 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Qualitative Methode (DE-588)4137346-7 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s Marktkommunikation (DE-588)4131075-5 s Qualitative Methode (DE-588)4137346-7 s DE-188 Daymon, Christine Sonstige oth Holloway, Immy Sonstige oth |
| spellingShingle | Qualitative research methods in public relations and marketing communications Corporations Public relations Research Methodology Public relations Research Methodology Marketing research Methodology Qualitative research Marktkommunikation (DE-588)4131075-5 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Qualitative Methode (DE-588)4137346-7 gnd |
| subject_GND | (DE-588)4131075-5 (DE-588)4043188-5 (DE-588)4137346-7 |
| title | Qualitative research methods in public relations and marketing communications |
| title_auth | Qualitative research methods in public relations and marketing communications |
| title_exact_search | Qualitative research methods in public relations and marketing communications |
| title_exact_search_txtP | Qualitative research methods in public relations and marketing communications |
| title_full | Qualitative research methods in public relations and marketing communications Christine Daymon and Immy Holloway |
| title_fullStr | Qualitative research methods in public relations and marketing communications Christine Daymon and Immy Holloway |
| title_full_unstemmed | Qualitative research methods in public relations and marketing communications Christine Daymon and Immy Holloway |
| title_short | Qualitative research methods in public relations and marketing communications |
| title_sort | qualitative research methods in public relations and marketing communications |
| topic | Corporations Public relations Research Methodology Public relations Research Methodology Marketing research Methodology Qualitative research Marktkommunikation (DE-588)4131075-5 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Qualitative Methode (DE-588)4137346-7 gnd |
| topic_facet | Corporations Public relations Research Methodology Public relations Research Methodology Marketing research Methodology Qualitative research Marktkommunikation Öffentlichkeitsarbeit Qualitative Methode |
| work_keys_str_mv | AT daymonchristine qualitativeresearchmethodsinpublicrelationsandmarketingcommunications AT hollowayimmy qualitativeresearchmethodsinpublicrelationsandmarketingcommunications |