Consumer-centric category management: how to increase profits by managing categories based on consumer needs
Gespeichert in:
| Körperschaft: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
John Wiley & Sons, Inc.
c2006
|
| Schlagworte: | |
| Online-Zugang: | Table of contents only |
| Beschreibung: | Includes index. |
| Beschreibung: | IX, 356 S. graph. Darst. 24 cm |
| ISBN: | 0471703591 |
Internformat
MARC
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| 245 | 1 | 0 | |a Consumer-centric category management |b how to increase profits by managing categories based on consumer needs |c AC Nielsen, with John Karolefski and Al Heller |
| 264 | 1 | |a Hoboken, N.J. |b John Wiley & Sons, Inc. |c c2006 | |
| 300 | |a IX, 356 S. |b graph. Darst. |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 650 | 4 | |a Retail trade |x Management | |
| 650 | 4 | |a Consumers' preferences | |
| 650 | 0 | 7 | |a Kategorienmanagement |0 (DE-588)4500887-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundenorientierung |0 (DE-588)4316837-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Kategorienmanagement |0 (DE-588)4500887-5 |D s |
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| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Karolefski, John |e Sonstige |4 oth | |
| 700 | 1 | |a Heller, Al |e Sonstige |4 oth | |
| 856 | 4 | |u http://www.loc.gov/catdir/toc/ecip0516/2005021556.html |3 Table of contents only | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-014998188 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
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| index_date | 2024-07-02T15:42:50Z |
| indexdate | 2024-07-09T20:44:02Z |
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| isbn | 0471703591 |
| language | English |
| lccn | 2005021556 |
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| physical | IX, 356 S. graph. Darst. 24 cm |
| publishDate | 2006 |
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| publisher | John Wiley & Sons, Inc. |
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| spelling | A. C. Nielsen Company (Northbrook, Ill.) Verfasser (DE-588)130422-7 aut Consumer-centric category management how to increase profits by managing categories based on consumer needs AC Nielsen, with John Karolefski and Al Heller Hoboken, N.J. John Wiley & Sons, Inc. c2006 IX, 356 S. graph. Darst. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes index. Retail trade Management Consumers' preferences Kategorienmanagement (DE-588)4500887-5 gnd rswk-swf Kundenorientierung (DE-588)4316837-1 gnd rswk-swf Kategorienmanagement (DE-588)4500887-5 s Kundenorientierung (DE-588)4316837-1 s 1\p DE-604 Karolefski, John Sonstige oth Heller, Al Sonstige oth http://www.loc.gov/catdir/toc/ecip0516/2005021556.html Table of contents only 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Consumer-centric category management how to increase profits by managing categories based on consumer needs Retail trade Management Consumers' preferences Kategorienmanagement (DE-588)4500887-5 gnd Kundenorientierung (DE-588)4316837-1 gnd |
| subject_GND | (DE-588)4500887-5 (DE-588)4316837-1 |
| title | Consumer-centric category management how to increase profits by managing categories based on consumer needs |
| title_auth | Consumer-centric category management how to increase profits by managing categories based on consumer needs |
| title_exact_search | Consumer-centric category management how to increase profits by managing categories based on consumer needs |
| title_exact_search_txtP | Consumer-centric category management how to increase profits by managing categories based on consumer needs |
| title_full | Consumer-centric category management how to increase profits by managing categories based on consumer needs AC Nielsen, with John Karolefski and Al Heller |
| title_fullStr | Consumer-centric category management how to increase profits by managing categories based on consumer needs AC Nielsen, with John Karolefski and Al Heller |
| title_full_unstemmed | Consumer-centric category management how to increase profits by managing categories based on consumer needs AC Nielsen, with John Karolefski and Al Heller |
| title_short | Consumer-centric category management |
| title_sort | consumer centric category management how to increase profits by managing categories based on consumer needs |
| title_sub | how to increase profits by managing categories based on consumer needs |
| topic | Retail trade Management Consumers' preferences Kategorienmanagement (DE-588)4500887-5 gnd Kundenorientierung (DE-588)4316837-1 gnd |
| topic_facet | Retail trade Management Consumers' preferences Kategorienmanagement Kundenorientierung |
| url | http://www.loc.gov/catdir/toc/ecip0516/2005021556.html |
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