Marketing research: Marketing engineering applications
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Upper Saddle River, NJ.
Prentice Hall
2003
|
Ausgabe: | 2nd ed. |
Schlagworte: | |
Beschreibung: | 39 S. Ill. |
ISBN: | 0130084557 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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035 | |a (OCoLC)51892043 | ||
035 | |a (DE-599)BVBBV021772837 | ||
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041 | 0 | |a eng | |
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082 | 0 | |a 658.83028 |2 21 | |
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100 | 1 | |a Lilien, Gary L. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing research |b Marketing engineering applications |c Gary L. Lilien ; Arving Rangaswamy |
250 | |a 2nd ed. | ||
264 | 1 | |a Upper Saddle River, NJ. |b Prentice Hall |c 2003 | |
300 | |a 39 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Datenverarbeitung | |
650 | 4 | |a Marketing research |x Data processing | |
650 | 4 | |a Marketing |v Case studies | |
650 | 4 | |a Marketing |x Data processing | |
650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
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689 | 1 | |8 1\p |5 DE-604 | |
700 | 1 | |a Rangaswamy, Arvind |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-014985746 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Lilien, Gary L. Rangaswamy, Arvind |
author_facet | Lilien, Gary L. Rangaswamy, Arvind |
author_role | aut aut |
author_sort | Lilien, Gary L. |
author_variant | g l l gl gll a r ar |
building | Verbundindex |
bvnumber | BV021772837 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.125 |
callnumber-search | HF5415.125 |
callnumber-sort | HF 45415.125 |
callnumber-subject | HF - Commerce |
classification_tum | WIR 803f |
ctrlnum | (OCoLC)51892043 (DE-599)BVBBV021772837 |
dewey-full | 658.83028 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.83028 |
dewey-search | 658.83028 |
dewey-sort | 3658.83028 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 2nd ed. |
format | Book |
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genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
id | DE-604.BV021772837 |
illustrated | Illustrated |
index_date | 2024-07-02T15:39:02Z |
indexdate | 2024-07-09T20:43:44Z |
institution | BVB |
isbn | 0130084557 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014985746 |
oclc_num | 51892043 |
open_access_boolean | |
owner | DE-91 DE-BY-TUM DE-706 |
owner_facet | DE-91 DE-BY-TUM DE-706 |
physical | 39 S. Ill. |
publishDate | 2003 |
publishDateSearch | 2003 |
publishDateSort | 2003 |
publisher | Prentice Hall |
record_format | marc |
spelling | Lilien, Gary L. Verfasser aut Marketing research Marketing engineering applications Gary L. Lilien ; Arving Rangaswamy 2nd ed. Upper Saddle River, NJ. Prentice Hall 2003 39 S. Ill. txt rdacontent n rdamedia nc rdacarrier Datenverarbeitung Marketing research Data processing Marketing Case studies Marketing Data processing Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Marktforschung (DE-588)4037630-8 s DE-604 Marketingforschung (DE-588)4200055-5 s 1\p DE-604 Rangaswamy, Arvind Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Lilien, Gary L. Rangaswamy, Arvind Marketing research Marketing engineering applications Datenverarbeitung Marketing research Data processing Marketing Case studies Marketing Data processing Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 (DE-588)4037589-4 (DE-588)4522595-3 |
title | Marketing research Marketing engineering applications |
title_auth | Marketing research Marketing engineering applications |
title_exact_search | Marketing research Marketing engineering applications |
title_exact_search_txtP | Marketing research Marketing engineering applications |
title_full | Marketing research Marketing engineering applications Gary L. Lilien ; Arving Rangaswamy |
title_fullStr | Marketing research Marketing engineering applications Gary L. Lilien ; Arving Rangaswamy |
title_full_unstemmed | Marketing research Marketing engineering applications Gary L. Lilien ; Arving Rangaswamy |
title_short | Marketing research |
title_sort | marketing research marketing engineering applications |
title_sub | Marketing engineering applications |
topic | Datenverarbeitung Marketing research Data processing Marketing Case studies Marketing Data processing Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Datenverarbeitung Marketing research Data processing Marketing Case studies Marketing Data processing Marktforschung Marketingforschung Marketing Fallstudiensammlung |
work_keys_str_mv | AT liliengaryl marketingresearchmarketingengineeringapplications AT rangaswamyarvind marketingresearchmarketingengineeringapplications |