Creating value for the customer through competence-based marketing:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York, NY [u.a.]
Elsevier
2006
|
| Schriftenreihe: | Industrial marketing management
35,8 : Special issue |
| Schlagworte: | |
| Beschreibung: | S. 901 - 1036 graph. Darst. |
Internformat
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| id | DE-604.BV021707528 |
| illustrated | Illustrated |
| index_date | 2024-07-02T15:19:24Z |
| indexdate | 2024-07-09T20:42:09Z |
| institution | BVB |
| language | English |
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| physical | S. 901 - 1036 graph. Darst. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
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| publisher | Elsevier |
| record_format | marc |
| series | Industrial marketing management |
| series2 | Industrial marketing management |
| spelling | Creating value for the customer through competence-based marketing ed. by Michael Gibbert ... New York, NY [u.a.] Elsevier 2006 S. 901 - 1036 graph. Darst. txt rdacontent n rdamedia nc rdacarrier Industrial marketing management 35,8 : Special issue Kundenorientierung (DE-588)4316837-1 gnd rswk-swf Sozialkompetenz (DE-588)4077606-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kundenwert (DE-588)4515875-7 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Kundenwert (DE-588)4515875-7 s Marketing (DE-588)4037589-4 s DE-604 Kundenorientierung (DE-588)4316837-1 s Sozialkompetenz (DE-588)4077606-2 s Gibbert, Michael Sonstige oth Industrial marketing management 35,8 : Special issue (DE-604)BV002662699 35,8 |
| spellingShingle | Creating value for the customer through competence-based marketing Industrial marketing management Kundenorientierung (DE-588)4316837-1 gnd Sozialkompetenz (DE-588)4077606-2 gnd Marketing (DE-588)4037589-4 gnd Kundenwert (DE-588)4515875-7 gnd |
| subject_GND | (DE-588)4316837-1 (DE-588)4077606-2 (DE-588)4037589-4 (DE-588)4515875-7 (DE-588)4143413-4 |
| title | Creating value for the customer through competence-based marketing |
| title_auth | Creating value for the customer through competence-based marketing |
| title_exact_search | Creating value for the customer through competence-based marketing |
| title_exact_search_txtP | Creating value for the customer through competence-based marketing |
| title_full | Creating value for the customer through competence-based marketing ed. by Michael Gibbert ... |
| title_fullStr | Creating value for the customer through competence-based marketing ed. by Michael Gibbert ... |
| title_full_unstemmed | Creating value for the customer through competence-based marketing ed. by Michael Gibbert ... |
| title_short | Creating value for the customer through competence-based marketing |
| title_sort | creating value for the customer through competence based marketing |
| topic | Kundenorientierung (DE-588)4316837-1 gnd Sozialkompetenz (DE-588)4077606-2 gnd Marketing (DE-588)4037589-4 gnd Kundenwert (DE-588)4515875-7 gnd |
| topic_facet | Kundenorientierung Sozialkompetenz Marketing Kundenwert Aufsatzsammlung |
| volume_link | (DE-604)BV002662699 |
| work_keys_str_mv | AT gibbertmichael creatingvalueforthecustomerthroughcompetencebasedmarketing |