Integrated marketing communication:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Claremont
New Africa Books
2005
|
| Ausgabe: | 2. ed. |
| Schriftenreihe: | New Africa marketing series
|
| Schlagworte: | |
| Beschreibung: | VIII, 425 S. Ill., graph. Darst. |
| ISBN: | 1869285689 |
Internformat
MARC
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| 300 | |a VIII, 425 S. |b Ill., graph. Darst. | ||
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| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
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| dewey-search | 658.802 |
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| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 2. ed. |
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| id | DE-604.BV021706720 |
| illustrated | Illustrated |
| index_date | 2024-07-02T15:19:08Z |
| indexdate | 2024-07-09T20:42:08Z |
| institution | BVB |
| isbn | 1869285689 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014920600 |
| oclc_num | 64661670 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | VIII, 425 S. Ill., graph. Darst. |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | New Africa Books |
| record_format | marc |
| series2 | New Africa marketing series |
| spelling | Integrated marketing communication contrib.: Neels Bothma ... 2. ed. Claremont New Africa Books 2005 VIII, 425 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier New Africa marketing series Communication in marketing Marketing (DE-588)4037589-4 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Marketing (DE-588)4037589-4 s Kommunikation (DE-588)4031883-7 s DE-604 Bothma, Neels 1959- Sonstige (DE-588)1053043872 oth |
| spellingShingle | Integrated marketing communication Communication in marketing Marketing (DE-588)4037589-4 gnd Kommunikation (DE-588)4031883-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4031883-7 |
| title | Integrated marketing communication |
| title_auth | Integrated marketing communication |
| title_exact_search | Integrated marketing communication |
| title_exact_search_txtP | Integrated marketing communication |
| title_full | Integrated marketing communication contrib.: Neels Bothma ... |
| title_fullStr | Integrated marketing communication contrib.: Neels Bothma ... |
| title_full_unstemmed | Integrated marketing communication contrib.: Neels Bothma ... |
| title_short | Integrated marketing communication |
| title_sort | integrated marketing communication |
| topic | Communication in marketing Marketing (DE-588)4037589-4 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Communication in marketing Marketing Kommunikation |
| work_keys_str_mv | AT bothmaneels integratedmarketingcommunication |