Airport-Marketing: strategies to cope with the new millennium environment
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Aldershot [u.a.]
Ashgate
2006
|
| Ausgabe: | Reprinted |
| Schlagworte: | |
| Online-Zugang: | Table of contents Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references (p. [135]-136) and index |
| Beschreibung: | XII, 140 S. Ill., graph. Darst. 24 cm |
| ISBN: | 075464085X 9780754640851 |
Internformat
MARC
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| 245 | 1 | 0 | |a Airport-Marketing |b strategies to cope with the new millennium environment |c David Jarach |
| 246 | 1 | 3 | |a Airport marketing |
| 250 | |a Reprinted | ||
| 264 | 1 | |a Aldershot [u.a.] |b Ashgate |c 2006 | |
| 300 | |a XII, 140 S. |b Ill., graph. Darst. |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references (p. [135]-136) and index | ||
| 650 | 4 | |a Airports |x Economic aspects | |
| 650 | 4 | |a Airports |x Management | |
| 650 | 4 | |a Aeronautics, Commercial |x Economic aspects | |
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Datensatz im Suchindex
| _version_ | 1804135525792088064 |
|---|---|
| adam_text | AIRPORT MARKETING / JARACH, DAVID : C2005
TABLE OF CONTENTS / INHALTSVERZEICHNIS
THE AIRPORT ENTERPRISE : ROLE AND SCOPE OF ACTION
THE AIR TRANSPORT VALUE CHAIN
THE AVIATION-RELATED SBU : THE AIRPORT ENTERPRISE S TECHNICAL CORE BUSINESS
NEW MARKETING-DRIVEN PARADIGMS FOR THE AIRPORT ENTERPRISE S AVIATION-RELATED BUSINESS
THE DEVELOPMENT OF THE NON-AVIATION RELATED VALUE PROPOSITION
ACHIEVING SUSTAINABLE GROWTH FOR THE COMMERCIAL AIRPORT CONCEPT : THE ROLE OF LOYALTY SCHEMES
HOW TO BUILD-UP AN AIRPORT MARKETING PLAN
SEPTEMBER 11 ATTACKS
THE AIRPORT INDUSTRY : AN INTERNATIONAL PICTURE.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| adam_txt |
AIRPORT MARKETING / JARACH, DAVID : C2005
TABLE OF CONTENTS / INHALTSVERZEICHNIS
THE AIRPORT ENTERPRISE : ROLE AND SCOPE OF ACTION
THE AIR TRANSPORT VALUE CHAIN
THE AVIATION-RELATED SBU : THE AIRPORT ENTERPRISE'S TECHNICAL CORE BUSINESS
NEW MARKETING-DRIVEN PARADIGMS FOR THE AIRPORT ENTERPRISE'S AVIATION-RELATED BUSINESS
THE DEVELOPMENT OF THE NON-AVIATION RELATED VALUE PROPOSITION
ACHIEVING SUSTAINABLE GROWTH FOR THE 'COMMERCIAL AIRPORT' CONCEPT : THE ROLE OF LOYALTY SCHEMES
HOW TO BUILD-UP AN AIRPORT MARKETING PLAN
SEPTEMBER 11 ATTACKS
THE AIRPORT INDUSTRY : AN INTERNATIONAL PICTURE.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. |
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| classification_rvk | QQ 932 |
| ctrlnum | (OCoLC)613056513 (DE-599)BVBBV021696958 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Reprinted |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-02T15:15:59Z |
| indexdate | 2024-07-09T20:41:54Z |
| institution | BVB |
| isbn | 075464085X 9780754640851 |
| language | English |
| lccn | 2005011793 |
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| physical | XII, 140 S. Ill., graph. Darst. 24 cm |
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| spelling | Jarach, David Verfasser aut Airport-Marketing strategies to cope with the new millennium environment David Jarach Airport marketing Reprinted Aldershot [u.a.] Ashgate 2006 XII, 140 S. Ill., graph. Darst. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. [135]-136) and index Airports Economic aspects Airports Management Aeronautics, Commercial Economic aspects Marketing (DE-588)4037589-4 gnd rswk-swf Flughafenbetrieb (DE-588)4113586-6 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Flughafenbetrieb (DE-588)4113586-6 s Management (DE-588)4037278-9 s DE-604 Marketing (DE-588)4037589-4 s http://www.loc.gov/catdir/toc/ecip0511/2005011793.html Table of contents LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014910946&sequence=000009&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Jarach, David Airport-Marketing strategies to cope with the new millennium environment Airports Economic aspects Airports Management Aeronautics, Commercial Economic aspects Marketing (DE-588)4037589-4 gnd Flughafenbetrieb (DE-588)4113586-6 gnd Management (DE-588)4037278-9 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4113586-6 (DE-588)4037278-9 |
| title | Airport-Marketing strategies to cope with the new millennium environment |
| title_alt | Airport marketing |
| title_auth | Airport-Marketing strategies to cope with the new millennium environment |
| title_exact_search | Airport-Marketing strategies to cope with the new millennium environment |
| title_exact_search_txtP | Airport-Marketing strategies to cope with the new millennium environment |
| title_full | Airport-Marketing strategies to cope with the new millennium environment David Jarach |
| title_fullStr | Airport-Marketing strategies to cope with the new millennium environment David Jarach |
| title_full_unstemmed | Airport-Marketing strategies to cope with the new millennium environment David Jarach |
| title_short | Airport-Marketing |
| title_sort | airport marketing strategies to cope with the new millennium environment |
| title_sub | strategies to cope with the new millennium environment |
| topic | Airports Economic aspects Airports Management Aeronautics, Commercial Economic aspects Marketing (DE-588)4037589-4 gnd Flughafenbetrieb (DE-588)4113586-6 gnd Management (DE-588)4037278-9 gnd |
| topic_facet | Airports Economic aspects Airports Management Aeronautics, Commercial Economic aspects Marketing Flughafenbetrieb Management |
| url | http://www.loc.gov/catdir/toc/ecip0511/2005011793.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014910946&sequence=000009&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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