APA-Zitierstil (7. Ausg.)

Walters, R. G., & Wingate, J. W. (1948). Fundamentals of selling: Meeting consumer demand (5. ed.). South-Western Publ. Co.

Chicago-Zitierstil (17. Ausg.)

Walters, Rea G., und John W. Wingate. Fundamentals of Selling: Meeting Consumer Demand. 5. ed. Cincinnati [u.a.]: South-Western Publ. Co, 1948.

MLA-Zitierstil (9. Ausg.)

Walters, Rea G., und John W. Wingate. Fundamentals of Selling: Meeting Consumer Demand. 5. ed. South-Western Publ. Co, 1948.