The science business: the promise, the reality, and the future of biotech

"Why has the biotechnology industry fallen so short of expectations - despite its grand promise? In Science Business, Gary Pisano answers this question by providing an incisive critique of the industry. Pisano not only reveals biotech's most daunting challenges, he offers the most sophisti...

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Bibliographische Detailangaben
1. Verfasser: Pisano, Gary P. 1961- (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Boston, Mass. Harvard Business School Press 2006
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Zusammenfassung:"Why has the biotechnology industry fallen so short of expectations - despite its grand promise? In Science Business, Gary Pisano answers this question by providing an incisive critique of the industry. Pisano not only reveals biotech's most daunting challenges, he offers the most sophisticated analysis yet of how the industry works. And he provides clear prescriptions for companies, investors, and policymakers seeking ways to improve the industry's performance."--BOOK JACKET.
Beschreibung:XVI, 237 S. graph. Darst.
ISBN:9781591398400
1591398401

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