Manage for profit, not for market share: a guide to greater profits in highly contested markets
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston, Mass.
Harvard Business School Press
2006
|
| Schlagworte: | |
| Online-Zugang: | Table of contents Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | 232 S. graph. Darst. |
| ISBN: | 1591395267 |
Internformat
MARC
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| 245 | 1 | 0 | |a Manage for profit, not for market share |b a guide to greater profits in highly contested markets |c Hermann Simon ; Frank F. Bilstein ; Frank Luby |
| 264 | 1 | |a Boston, Mass. |b Harvard Business School Press |c 2006 | |
| 300 | |a 232 S. |b graph. Darst. | ||
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| 500 | |a Includes bibliographical references | ||
| 650 | 4 | |a Gestion d'entreprise - Cas, Études de | |
| 650 | 4 | |a Profit | |
| 650 | 4 | |a Profit - Cas, Études de | |
| 650 | 4 | |a Profit | |
| 650 | 4 | |a Profit |v Case studies | |
| 650 | 4 | |a Industrial management |v Case studies | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
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Datensatz im Suchindex
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| adam_text | MANAGE FOR PROFIT, NOT FOR SHARE / SIMON, HERMANN : 2006
TABLE OF CONTENTS / INHALTSVERZEICHNIS
CHOOSE PROFIT OVER MARKET SHARE
LEARN TO COMPETE PEACEFULLY
CHANGE THE WAY YOU FORM YOUR ASSUMPTIONS
USE YOUR OWN INTERNAL DATA TO FIND PROFIT OPPORTUNITIES
USE EXTERNAL RESEARCH TO REVEAL CUSTOMERS PREFERENCES AND WILLINGNESS TO PAY
OPTIMIZE YOUR MARKETING MIX IN ORDER TO CAPTURE THE HIGHEST ADDITIONAL PROFIT
RAISE YOUR PRICES TO GET THE PROFIT YOU DESERVE
DON T INGRATIATE YOURSELF TO CUSTOMERS
ALIGN YOUR INCENTIVES TO FOCUS ON PROFIT
GET YOUR MARKET COMMUNICATION UNDER CONTROL.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| adam_txt |
MANAGE FOR PROFIT, NOT FOR SHARE / SIMON, HERMANN : 2006
TABLE OF CONTENTS / INHALTSVERZEICHNIS
CHOOSE PROFIT OVER MARKET SHARE
LEARN TO COMPETE PEACEFULLY
CHANGE THE WAY YOU FORM YOUR ASSUMPTIONS
USE YOUR OWN INTERNAL DATA TO FIND PROFIT OPPORTUNITIES
USE EXTERNAL RESEARCH TO REVEAL CUSTOMERS PREFERENCES AND WILLINGNESS TO PAY
OPTIMIZE YOUR MARKETING MIX IN ORDER TO CAPTURE THE HIGHEST ADDITIONAL PROFIT
RAISE YOUR PRICES TO GET THE PROFIT YOU DESERVE
DON'T INGRATIATE YOURSELF TO CUSTOMERS
ALIGN YOUR INCENTIVES TO FOCUS ON PROFIT
GET YOUR MARKET COMMUNICATION UNDER CONTROL.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. |
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| author | Simon, Hermann 1947- Bilstein, Frank F. Luby, Frank |
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| dewey-full | 658.15/5 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.15/5 |
| dewey-sort | 3658.15 15 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
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| index_date | 2024-07-02T14:48:25Z |
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| spelling | Simon, Hermann 1947- Verfasser (DE-588)130217727 aut Manage for profit, not for market share a guide to greater profits in highly contested markets Hermann Simon ; Frank F. Bilstein ; Frank Luby Boston, Mass. Harvard Business School Press 2006 232 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references Gestion d'entreprise - Cas, Études de Profit Profit - Cas, Études de Profit Case studies Industrial management Case studies (DE-588)4522595-3 Fallstudiensammlung gnd-content Bilstein, Frank F. Verfasser aut Luby, Frank Verfasser aut http://www.loc.gov/catdir/toc/ecip066/2005037019.html Table of contents LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014818492&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Simon, Hermann 1947- Bilstein, Frank F. Luby, Frank Manage for profit, not for market share a guide to greater profits in highly contested markets Gestion d'entreprise - Cas, Études de Profit Profit - Cas, Études de Profit Case studies Industrial management Case studies |
| subject_GND | (DE-588)4522595-3 |
| title | Manage for profit, not for market share a guide to greater profits in highly contested markets |
| title_auth | Manage for profit, not for market share a guide to greater profits in highly contested markets |
| title_exact_search | Manage for profit, not for market share a guide to greater profits in highly contested markets |
| title_exact_search_txtP | Manage for profit, not for market share a guide to greater profits in highly contested markets |
| title_full | Manage for profit, not for market share a guide to greater profits in highly contested markets Hermann Simon ; Frank F. Bilstein ; Frank Luby |
| title_fullStr | Manage for profit, not for market share a guide to greater profits in highly contested markets Hermann Simon ; Frank F. Bilstein ; Frank Luby |
| title_full_unstemmed | Manage for profit, not for market share a guide to greater profits in highly contested markets Hermann Simon ; Frank F. Bilstein ; Frank Luby |
| title_short | Manage for profit, not for market share |
| title_sort | manage for profit not for market share a guide to greater profits in highly contested markets |
| title_sub | a guide to greater profits in highly contested markets |
| topic | Gestion d'entreprise - Cas, Études de Profit Profit - Cas, Études de Profit Case studies Industrial management Case studies |
| topic_facet | Gestion d'entreprise - Cas, Études de Profit Profit - Cas, Études de Profit Case studies Industrial management Case studies Fallstudiensammlung |
| url | http://www.loc.gov/catdir/toc/ecip066/2005037019.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014818492&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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