The great American blow-up: puffery in advertising and selling
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Madison, Wis.
Univ. of Wisconsin Press
1977
|
| Schlagworte: | |
| Beschreibung: | XVI, 368 S. |
| ISBN: | 0299067343 |
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Datensatz im Suchindex
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| index_date | 2024-07-02T14:47:47Z |
| indexdate | 2024-07-09T20:39:38Z |
| institution | BVB |
| isbn | 0299067343 |
| language | English |
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| physical | XVI, 368 S. |
| publishDate | 1977 |
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| spelling | Preston, Ivan L. Verfasser aut The great American blow-up puffery in advertising and selling Ivan L. Preston Madison, Wis. Univ. of Wisconsin Press 1977 XVI, 368 S. txt rdacontent n rdamedia nc rdacarrier Publicité (droit) - États-Unis ram Publicité - États-Unis ram Vente ram Advertising laws United States Advertising United States Selling Recht (DE-588)4048737-4 gnd rswk-swf Geschichte (DE-588)4020517-4 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Werbung (DE-588)4065541-6 s Recht (DE-588)4048737-4 s Geschichte (DE-588)4020517-4 s DE-604 |
| spellingShingle | Preston, Ivan L. The great American blow-up puffery in advertising and selling Publicité (droit) - États-Unis ram Publicité - États-Unis ram Vente ram Advertising laws United States Advertising United States Selling Recht (DE-588)4048737-4 gnd Geschichte (DE-588)4020517-4 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4048737-4 (DE-588)4020517-4 (DE-588)4065541-6 (DE-588)4078704-7 |
| title | The great American blow-up puffery in advertising and selling |
| title_auth | The great American blow-up puffery in advertising and selling |
| title_exact_search | The great American blow-up puffery in advertising and selling |
| title_exact_search_txtP | The great American blow-up puffery in advertising and selling |
| title_full | The great American blow-up puffery in advertising and selling Ivan L. Preston |
| title_fullStr | The great American blow-up puffery in advertising and selling Ivan L. Preston |
| title_full_unstemmed | The great American blow-up puffery in advertising and selling Ivan L. Preston |
| title_short | The great American blow-up |
| title_sort | the great american blow up puffery in advertising and selling |
| title_sub | puffery in advertising and selling |
| topic | Publicité (droit) - États-Unis ram Publicité - États-Unis ram Vente ram Advertising laws United States Advertising United States Selling Recht (DE-588)4048737-4 gnd Geschichte (DE-588)4020517-4 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Publicité (droit) - États-Unis Publicité - États-Unis Vente Advertising laws United States Advertising United States Selling Recht Geschichte Werbung USA |
| work_keys_str_mv | AT prestonivanl thegreatamericanblowuppufferyinadvertisingandselling |