Management information systems:
Focusing on the role of the manager within an organisation, this text emphasises the development of computer-based information systems to support an organisation's objectives and strategic plans.
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Upper Saddle River, NJ
Pearson/Prentice Hall
2007
|
| Ausgabe: | 10. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | Focusing on the role of the manager within an organisation, this text emphasises the development of computer-based information systems to support an organisation's objectives and strategic plans. |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XXIX, 447 S. Ill., graph. Darst. |
| ISBN: | 0131889184 |
Internformat
MARC
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| 245 | 1 | 0 | |a Management information systems |c Raymond McLeod, George Schell |
| 250 | |a 10. ed. | ||
| 264 | 1 | |a Upper Saddle River, NJ |b Pearson/Prentice Hall |c 2007 | |
| 300 | |a XXIX, 447 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 520 | 3 | |a Focusing on the role of the manager within an organisation, this text emphasises the development of computer-based information systems to support an organisation's objectives and strategic plans. | |
| 650 | 4 | |a Yönetim bilişim sistemleri | |
| 650 | 4 | |a Yönetim bilişim sistemleri - Ders kitapları | |
| 650 | 4 | |a Management information systems | |
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Datensatz im Suchindex
| _version_ | 1804135369769222144 |
|---|---|
| adam_text | Brief Contents
Part One Organizations, Management, and the Networked
Enterprise 1
Chapter 1 Information Systems in Global Business Today 2
Chapter 2 Global E Business: How Businesses Use Information Systems 38
Chapter 3 Information Systems, Organizations, and Strategy 80
Chapter 4 Ethical and Social Issues in Information Systems 124
Part One Project Analyzing Business Processes for an Enterprise System 165
Part Two Information Technology Infrastructure 167
Chapter 5 IT Infrastructure and Emerging Technologies 168
Chapter 6 Foundations of Business Intelligence: Databases and Information
Management 222
Chapter 7 Telecommunications, the Internet, and Wireless Technology 260
Chapter 8 Securing Information Systems 312
Part Two Project Creating a New Internet Business 351
Part Three Key System Applications for the Digital Age 353
Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise
Applications 354
Chapter 10 E Commerce: Digital Markets, Digital Goods 388
Chapter 11 Managing Knowledge 428
Chapter 12 Enhancing Decision Making 470
Part Three Project Designing an Enterprise Information Portal 508
Part Four Building and Managing Systems 509
Chapter 13 Building Systems 510
Chapter 14 Project Management: Establishing the Business Value of Systems and
Managing Change 552
Chapter 15 Managing Global Systems 592
Part Four Project Redesigning Business Processes for Healthlite Yogurt Company 629
International Case Study 631
Your Digital Portfolio 645
References R 1
Glossary G 1
Photo and Screen Shot Credits P 1
Indexes I 1
iv
Complete Contents
Part One Organizations, Management, and the Networked
Enterprise 1
Chapter 1 Information Systems in Global Business Today 2
Opening Case: Smart Systems and Smart Ways of Working Help Toyota Become
Number One 3
1.1 The Role of Information Systems in Business Today 5
Globalization Opportunities 7 • The Emerging Digital Firm 7 • Strategic
Business Objectives of Information Systems 8
?Interactive Session: Organizations virtual Management at Accenture 9
1.2 Perspectives on Information Systems 13
What is an Information System? 14 • Dimensions of Information
Systems 16
?Interactive Session: Technology UPS Competes Globally with Information
Technology 20
It Isn t Just Technology: A Business Perspective on Information Systems 22 •
Complementary Assets: Organizational Capital and the Right Business
Model 24
1.3 Contemporary Approaches to Information Systems 26
Technical Approach 26 • Behavioral Approach 27 • Approach of This Text:
Sociotechnical Systems 27
1.4 Hands on MIS 29
Understanding Information Systems Requirements: Dirt Bikes USA 29 •
Improving Decision Making: Using Databases to Analyze Sales Trends 30 •
Achieving Operational Excellence: Using Internet Software to Budget for
Shipping Costs 31
Learning TYack Module: How Much Does IT Matter? 31
Summary 32 • Key Terms 33 • Review Questions 33 • Discussion Questions 33 •
Video Case 33 • Teamwork: Analyzing a Business System 34
? Case Study: Morgan Stanley s Return on System Noninvestment 35
Chapter 2 Global E Business: How Businesses Use Information
Systems 38
Opening Case: Information Systems Join the Tupperware Party 39
2.1 Business Processes and Information Systems 41
Business Processes 41 • How Information Technology Enhances Business
Processes: Efficiency and Transformation 43
2.2 Types of Business Information Systems 44
Systems from a Functional Perspective 44
v
* I VVIIkblHJ
?Interactive Session: Organizations information Systems Help Kia Solve its
Quality Problems 48
Systems from a Constituency Perspective 52
?Interactive Session: Management Managing Travel Expenses: New Tools, New
Savings 55
Relationship of Systems to One Another 58
2.3 Systems That Span the Enterprise 59
Enterprise Applications 59 • Intranets and Extranets 66 • E Business,
E Commerce, and E Government 67
2.4 The Information Systems Function in Business 67
The Information Systems Department 68 • Organizing the Information
Systems Function 68
2.5 Hands on MIS 70
Analyzing Financial Performance: Dirt Bikes USA 71 • Improving
Decision Making: Using a Spreadsheet to Select Suppliers 72 • Achieving
Operational Excellence: Using Internet Software to Plan Efficient
Transportation Routes 73
Learning Track Module: Challenges of Using Business Information Systems 73
Summary 74 • Key Terms 75 • Review Questions 75 • Discussion Questions 76 •
Video Case 76 • Teamwork: Describing Management Decisions and Systems 76
? Case Study: Can Information Systems Help Prevent a Public Health Crisis? 77
Chapter 3 Information Systems, Organizations, and Strategy 80
Opening Case: Will the New US Airways Be Able to Fly? 81
3.1 Organizations and Information Systems 83
What Is an Organization? 84 • Features of Organizations 86
3.2 How Information Systems Impact Organizations and Business Firms 90
Economic Impacts 90 • Organizational and Behavioral Impacts 92 • The
Internet and Organizations 95 • Implications for the Design and
Understanding of Information Systems 95
3.3 Using Information Systems to Achieve Competitive Advantage 95
Porter s Competitive Forces Model 96 • Information System Strategies for
Dealing with Competitive Forces 97
?Interactive Session: Technology 7 Eleven Stores Ask the Customer by Asking the
Data 101
The Internet s Impact on Competitive Advantage 103 • The Business Value
Chain Model 104
?Interactive Session: Organizations Amazon.com: An Internet Giant Fine Tunes
Its Strategy 107
Synergies, Core Competencies, and Network Based Strategies 109
3.4 Using Systems for Competitive Advantage: Management Issues 113
Sustaining Competitive Advantage 113 • Performing a Strategic Systems
Analysis 114 • Managing Strategic Transitions 114
Contents vii
3.5 Hands on MIS 115
Analyzing Competitive Strategy: Dirt Bikes USA 115 • Improving Decision
Making: Using a Database to Clarify Business Strategy 115 • Improving
Decision Making: Using Web Tools to Configure and Price an Automobile
117
Learning Track Module: The Changing Business Environment for Information
Technology 117
Summary 118 • Key Terms 119 • Review Questions 119 • Discussion
Questions 120 • Video Case 120 • Teamwork: Identifying Opportunities for
Strategic Information Systems 120
? Case Study: Blockbuster vs. Netflix: Which Will Win Out? 121
Chapter 4 Ethical and Social Issues in Information Systems 124
Opening Case: Does Location Tracking Threaten Privacy? 125
4.1 Understanding Ethical and Social Issues Related to Systems 127
A Model for Thinking About Ethical, Social, and Political Issues 129 • Five
Moral Dimensions of the Information Age 130 • Key Technology Trends
That Raise Ethical Issues 130
?Interactive Session: Management Data for Sale 133
4.2 Ethics in an Information Society 135
Basic Concepts: Responsibility, Accountability, and Liability 135 • Ethical
Analysis 136 • Candidate Ethical Principles 137 • Professional Codes of
Conduct 137 • Some Real World Ethical Dilemmas 138
4.3 The Moral Dimensions of Information Systems 139
Information Rights: Privacy and Freedom in the Internet Age 139 •
Property Rights: Intellectual Property 145 • Accountability, Liability, and
Control 148 • System Quality: Data Quality and System Errors 149*
Quality of Life: Equity, Access, and Boundaries 149
?Interactive Session: Organizations The Internet: Friend or Foe to Children? 151
4.4 Hands on MIS 157
Developing a Web Site Privacy Policy: Dirt Bikes USA 157 • Improving
Operational Excellence: Creating a Simple Web Site Using Web Page
Development Tools 158 • Improving Decision Making: Using Internet
Newsgroups for Online Market Research 158
Learning Track Module: Developing a Corporate Code of Ethics for Information
Systems 159
Summary 159* Key Terms 160 • Review Questions 160 • Discussion
Questions 161 • Video Case 161 • Teamwork: Developing a Corporate Ethics
Code 161
? Case Study: Is the Telephone Company Violating Your Privacy? 162
? Part One Project: Analyzing Business Processes for an Enterprise System 165
viii Contents
Part TWO Information Technology Infrastructure 167
Chapter 5 IT Infrastructure and Emerging Technologies 168
Opening Case: DreamWorks Animation TUrns to Technology for Production
Support 169
5.1 IT Infrastructure 171
Defining IT Infrastructure 171 • Evolution of IT Infrastructure: 1950
2007 173 • Technology Drivers of Infrastructure Evolution 177
5.2 Infrastructure Components 183
Computer Hardware Platforms 184 • Computer Software Platforms 186 •
Data Management and Storage 187 • Networking/Telecommunications
Platforms 188 • Internet Platforms 188 • Consulting and System
Integration Services 189
5.3 Hardware Platform Trends and Emerging Technologies 189
The Integration of Computing and Telecommunications Platforms 189 •
Grid Computing 190 • On Demand Computing (Utility Computing) 191 •
Autonomic Computing and Edge Computing 191 • Virtualization and
Multicore Processors 193
5.4 Software Platform Trends and Emerging Technologies 194
The Rise of Linux and Open Source Software 195
?Interactive Session: Technology is it Time for Open Source? 196
Java Is Everywhere 197 • Software for Enterprise Integration 198»Ajax,
Mashups, Web 2.0, and Web Based Software Applications 202 • Software
Outsourcing 204
?Interactive Session: Technology Application Service Providers: Two Tales 207
5.5 Management Issues 208
Dealing with Infrastructure Change 208 • Management and
Governance 209 • Making Wise Infrastructure Investments 209
5.6 Hands on MIS 212
Improving Decision Making: Making the Rent vs. Buy Decision for
Hardware and Software: Dirt Bikes USA 212 • Improving Decision Making:
Using a Spreadsheet to Evaluate Hardware and Software Options 213 •
Improving Decision Making: Using Web Research to Budget for a Sales
Conference 214
Learning Track Modules: How Computer Hardware and Software Work; The
Open Source Software Initiative 214
Summary 215 • Key Terms 216 • Review Questions 217 • Discussion
Questions 217 • Video Case 217 • Teamwork: Evaluating Server Operating
Systems 217
? Case Study: Merrill Lynch Connects Past and Future Technology 218
Chapter 6 Foundations of Business Intelligence: Databases and
Information Management 222
Opening Case: NASCAR Races to Manage Its Data 223
6.1 Organizing Data in a Traditional File Environment 225
Contents ix
File Organization Concepts 226 • Problems with the Traditional File
Environment 227
6.2 The Database Approach to Data Management 229
Database Management Systems 229 • Capabilities of Database Management
Systems 233 • Designing Databases 236
6.3 Using Databases to Improve Business Performance and Decision
Making 238
Data Warehouses 239 • Business Intelligence, Multidimensional Data
Analysis, and Data Mining 240
?Interactive Session: Organizations dna Databases: crime Fighting Weapon or
Threat to Privacy? 244
Databases and the Web 245
6.4 Managing Data Resources 247
Establishing an Information Policy 247 • Ensuring Data Quality 247
?Interactive Session: Management What Can Be Done About Data Quality? 249
6.5 Hands on MIS 250
Improving Decision Making: Redesigning the Customer Database: Dirt Bikes
USA 250 • Achieving Operational Excellence: Building a Relational
Database for Inventory Management 251 • Improving Decision Making:
Searching Online Databases for Overseas Business Resources 252
Learning Track Modules: Database Design, Normalization, and Entity
Relationship Diagramming; Introduction to SQL; Hierarchical and Network Data
Models 253
Summary 254 • Key Terms 255 • Review Questions 255 • Discussion
Questions 256 • Video Case 256 • Teamwork: Identifying Entities and Attributes in
an Online Database 256
? Case Study: Panasonic Creates a Single Version of the Truth from Its Data 257
Chapter 7 Telecommunications, the Internet, and Wireless
Technology 260
Opening Case: Hyatt Regency Osaka Uses Wireless Networking for High Touch
Service 261
7.1 Telecommunications and Networking in Today s Business World 263
Networking and Communication Trends 263 • What Is a Computer
Network? 264 • Key Digital Networking Technologies 266
7.2 Communications Networks 269
Signals: Digital vs. Analog 269 • Types of Networks 269 • Physical
Transmission Media 272 • Broadband Network Services and
Technologies 274
7.3 The Internet 276
What Is the Internet? 277 • Internet Addressing and Architecture 277 •
Internet Services 280 • The World Wide Web 281 • Intranets and
Extranets 286 • Technologies and Tools for Communication and
E Business 286
?Interactive Session: Management Monitoring Employees on Networks:
Unethical or Good Business? 288
x Contents
7.4 The Wireless Revolution 291
Wireless Devices 291 • Cellular Systems 292 • Wireless Computer
Networks and Internet Access 294 • RFID and Wireless Sensor
Networks 297
?Interactive Session: Organizations Wal Mart Grapples with rfid 300
7.5 Hands on MIS 302
Achieving Operational Excellence: Using Internet Tools to Increase
Efficiency and Productivity: Dirt Bikes USA 302 • Improving Decision
Making: Using Spreadsheet Software to Evaluate Wireless Services 302 •
Achieving Operational Excellence: Using Web Search Engines for Business
Research 303
Learning Track Modules: Computing and Communications Services Provided by
Commercial Telecommunications Vendors; Cellular System Generations; Wireless
Applications for CRM, SCM, and Healthcare 303
Summary 304 • Key Terms 306 • Review Questions 307 • Discussion
Questions 307 • Video Case 307 • Teamwork: Comparing Mobile Internet Access
Devices 307
?Case Study: Google Takes On the World 308
Chapter 8 Securing Information Systems 312
Opening Case: Phishing: A Costly New Sport for Internet Users 313
8.1 System Vulnerability and Abuse 315
Why Systems Are Vulnerable 316 • Malicious Software: Viruses, Worms,
Trojan Horses, and Spyware 319 • Hackers and Cybervandalism 321
?Interactive Session: Technology Bot Armies and Network Zombies 323
Computer Crime and Cyberterrorism 324 • Internal Threats:
Employees 327 • Software Vulnerability 327
8.2 Business Value of Security and Control 328
Legal and Regulatory Requirements for Electronic Records
Management 328 • Electronic Evidence and Computer Forensics 329
8.3 Establishing a Framework for Security and Control 330
Risk Assessment 330 • Security Policy 331 • Ensuring Business
Continuity 332 • The Role of Auditing 334
8.4 Technologies and Tools for Security 335
Access Control 335 • Firewalls, Intrusion Detection Systems, and Antivirus
Software 337 • Securing Wireless Networks 339 • Encryption and Public
Key Infrastructure 339
?Interactive Session: Management Unilever Secures Its Mobile Devices 340
8.5 Hands on MIS 343
Achieving Operational Excellence: Developing a Disaster Recovery Plan:
Dirt Bikes USA 343 • Improving Decision Making: Using Spreadsheet
Software to Perform a Security Risk Assessment 343 • Improving Decision
Making: Evaluating Security Outsourcing Services 344
Learning Track Modules: General and Application Controls for Information
Systems; Management Challenges of Security and Control; Software Vulnerability
and Reliability 344
Contents xi
Summary 345 • Key Terms 346 • Review Questions 346 • Discussion
Questions 347 • Video Case 347 • Teamwork: Evaluating Security Software
Tools 347
? Case Study: A Stolen Laptop at the Department of Veteran Affairs: The Worst
Data Theft Ever? 348
? Part Two Project: Creating a New Internet Business 351
Part Three Key System Applications for the Digital Age 353
Chapter 9 Achieving Operational Excellence and Customer Intimacy:
Enterprise Applications 354
Opening Case: Whirlpool Fixes Its Supply Chain 355
9.1 Enterprise Systems 357
What Are Enterprise Systems? 357 • Enterprise Software 359 • Business
Value of Enterprise Systems 360
9.2 Supply Chain Management Systems 360
The Supply Chain 360 • Information and Supply Chain Management 361 •
Supply Chain Management Applications 364 • Supply Chain Management
and the Internet 365 • Business Value of Supply Chain Management
Systems 368
9.3 Customer Relationship Management Systems 368
What Is Customer Relationship Management? 368
?Interactive Session: Technology IHOP Cooks Customer Data to Order 370
Customer Relationship Management Software 371 • Operational and
Analytical CRM 374 • Business Value of Customer Relationship
Management Systems 375
9.4 Enterprise Applications: New Opportunities and Challenges 376
Enterprise Application Challenges 376 • Extending Enterprise
Software 377
?Interactive Session: Organizations Invacare Struggles with Its Enterprise System
Implementation 378
9.5 Hands on MIS 380
Achieving Operational Excellence: Identifying Supply Chain Management
Solutions: Dirt Bikes USA 380 • Improving Decision Making: Using
Database Software to Manage Customer Service Requests 380 • Achieving
Operational Excellence: Evaluating Supply Chain Management Services 381
Learning Track Modules: SAP Business Process Map; Best Practices Business
Processes in CRM Software 382
Summary 382 • Key Terms 383 • Review Questions 384 • Discussion
Questions 384 • Video Case 384 • Teamwork: Analyzing Enterprise Application
Vendors 384
? Case Study: Limited Brands Consolidates Its Supply Chain Management 385
xii Contents
Chapter 10 E Commerce: Digital Markets, Digital Goods 388
Opening Case: Major League Baseball Hits a Home Run with Information
Systems 389
10.1 Electronic Commerce and the Internet 391
E Commerce Today 392 • Why E Commerce Is Different 393 • Key
Concepts in E Commerce: Digital Markets and Digital Goods 396 • Internet
Business Models 399
?Interactive Session: Management The Allure of MySpace 402
10.2 Electronic Commerce 404
Types of Electronic Commerce 404 • Achieving Customer Intimacy:
Interactive Marketing, Personalization, and Self Service 405
?Interactive Session: Organizations stonyfield Farm Blogs for Organic
Communication 408
Business to Business (B2B) Electronic Commerce: New Efficiencies and
Relationships 410
10.3 M Commerce 413
M Commerce Services and Applications 413 • Accessing Information from
the Wireless Web 415 • M Commerce Challenges 415
10.4 Electronic Commerce Payment Systems 416
Types of Electronic Payment Systems 416 • Digital Payment Systems for M
Commerce 417
10.5 Hands on MIS 418
Achieving Operational Excellence: Developing an E Commerce Strategy:
Dirt Bikes USA 418 • Improving Decision Making: Using Spreadsheet
Software to Analyze a Dot Com Business 419 • Achieving Operational
Excellence: Evaluating E Commerce Hosting Services 419
Learning Track Modules: E Commerce Challenges: The Story of Online
Groceries; Build an E Commerce Business Plan 420
Summary 421 • Key Terms 422 • Review Questions 423 • Discussion
Questions 423 • Video Case 423 • Teamwork: Performing a Competitive Analysis
of E Commerce Sites 423
?Case Study: Can eBay Continue Growing? 424
Chapter 11 Managing Knowledge 428
Opening Case: Content Management Makes Southern Company a Top Utility
Performer 429
11.1 The Knowledge Management Landscape 431
Important Dimensions of Knowledge 432 • The Knowledge Management
Value Chain 434 • Types of Knowledge Management Systems 436
11.2 Enterprise Wide Knowledge Management Systems 437
Structured Knowledge Systems 439 • Semistructured Knowledge Systems
440
?Interactive Session: Organizations stikeman Elliott Computerizes its
Brainpower 442
Knowledge Network Systems 444 • Supporting Technologies: Portals,
Collaboration Tools, and Learning Management Systems 445
Contents xiii
?Interactive Session: Technology Sharing Knowledge with Social Bookmarking 446
11.3 Knowledge Work Systems 448
Knowledge Workers and Knowledge Work 448 • Requirements of
Knowledge Work Systems 448 • Examples of Knowledge Work Systems 449
11.4 Intelligent Techniques 451
Capturing Knowledge: Expert Systems 452 • Organizational Intelligence:
Case Based Reasoning 455 • Fuzzy Logic Systems 455 • Neural
Networks 457 • Genetic Algorithms 458 • Hybrid AI Systems 460 •
Intelligent Agents 460
11.5 Hands on MIS 461
Achieving Operational Excellence: Identifying Opportunities for Knowledge
Management: Dirt Bikes USA 461 • Improving Decision Making: Building a
Simple Expert System for Retirement Planning 462 • Improving Decision
Making: Using Intelligent Agents for Comparison Shopping 463
Learning Track Module: Challenges of Knowledge Management Systems 463
Summary 463 • Key Terms 464 • Review Questions 465 • Discussion
Questions 465 • Video Case 465 • Teamwork: Rating Knowledge Network
Systems 465
?Case Study: Can Knowledge Systems Help Boeing Trounce Airbus? 466
Chapter 12 Enhancing Decision Making 470
Opening Case: Procter Gamble Restructures Its Supply Chain 471
12.1 Decision Making and Information Systems 473
Business Value of Improved Decision Making 474 • Types of Decisions 474 •
The Decision Making Process 476 • Managers and Decision Making in the
Real World 477
12.2 Systems for Decision Support 480
Management Information Systems (MIS) 480 • Decision Support Systems
(DSS) 480 • Business Value of DSS 486
?Interactive Session: Technology Renault Speeds Up Delivery with a New
DSS 488
Data Visualization and Geographic Information Systems 490 • Web Based
Customer Decision Support Systems 491
?Interactive Session: Management Does CompStat Reduce Crime? 492
12.3 Executive Support Systems (ESS) 493
The Role of Executive Support Systems in the Firm 493 • Business Value of
Executive Support Systems 494 • Executive Support Systems and the
Digital Firm 495
12.4 Group Decision Support Systems (GDSS) 496
What Is a GDSS? 496 • Overview of a GDSS Meeting 497 • Business Value
of GDSS 498
12.5 Hands on MIS 499
Improving Decision Making: Analyzing the Impact of Component Price
Changes: Dirt Bikes USA 499 • Improving Decision Making: Using Pivot
Tables to Analyze Sales Data 500 • Improving Decision Making: Using a
Web Based DSS for Retirement Planning 501
xiv Contents
Learning Track Module: Building and Using Pivot Tables 501
Summary 502 • Key Terms 503 • Review Questions 503 • Discussion
Questions 504 • Video Case 504 • Teamwork: Designing a University GDSS 504
? Case Study: Can Information Systems Make Your Doctor Better? 505
?Part Three Project: Designing an Enterprise Information Portal 508
Part Four Building and Managing Systems 509
Chapter 13 Building Systems 510
Opening Case: A New Ordering System for Girl Scout Cookies 511
13.1 Systems as Planned Organizational Change 514
Systems Development and Organizational Change 514 • Business Process
Reengineering 515
?Interactive Session: Organizations Business Process Redesign at the Small
Business Administration 518
Process Improvement: Business Process Management, Total Quality
Management, and Six Sigma 522
13.2 Overview of Systems Development 524
Systems Analysis 524 • Systems Design 525 • Completing the Systems
Development Process 526 • Modeling and Designing Systems: Structured
and Object Oriented Methodologies 529
13.3 Alternative Systems Building Approaches 534
Traditional Systems Life Cycle 534 • Prototyping 534 • End User
Development 536 • Application Software Packages and Outsourcing 537
13.4 Application Development for the Digital Firm 539
Rapid Application Development (RAD) 539
?Interactive Session: Management How to Get Outsourcing Right: Avoid Getting
It Wrong 540
Component Based Development and Web Services 541
13.5 Hands on MIS 542
Achieving Operational Excellence: Designing an Employee Training and
Skills Tracking System and Database: Dirt Bikes USA 542 • Improving
Decision Making: Using Database Software to Design a Customer System for
Auto Sales 544 • Achieving Operational Excellence: Redesigning Business
Processes for Web Procurement 545
Learning Track Modules: Unified Modeling Language (UML); Primer on
Business Process Design and Documentation 545
Summary 546 • Key Terms 547 • Review Questions 548 • Discussion
Questions 548 • Video Case 548 • Teamwork: Preparing Web Site Design
Specifications 548
? Case Study: Can the U.S. Army Reserve Pay Soldiers Correctly? 549
Contents xv
Chapter 14 Project Management: Establishing the Business Value of
Systems and Managing Change 552
Opening Case: A.G. Edwards TUrns Around Its Project Management 553
14.1 The Importance of Project Management 555
Runaway Projects and System Failure 556 • Project Management
Objectives 557
14.2 Selecting Projects 557
Management Structure for Information Systems Projects 558 • Linking
Systems Projects to the Business Plan 559 • Enterprise Analysis and
Critical Success Factors 559 • Portfolio Analysis 563 • Scoring Models 564
14.3 Establishing the Business Value of Information Systems 565
Information System Cost and Benefits 565 • Capital Budgeting for
Information Systems 565 • Case Example: Capital Budgeting for a New
Supply Chain Management System 567 • Real Options Pricing Models 571 •
Limitations of Financial Models 571
14.4 Managing Project Risk 572
Dimensions of Project Risk 572 • Change Management and the Concept of
Implementation 573 • Controlling Risk Factors 575
?Interactive Session: Management Managing IT in the Merger and Acquisition
Game 576
Designing for the Organization 580
?Interactive Session: Organizations Getting Buy in and roi for crm 581
Project Management Software Tools 583
14.5 Hands on MIS 584
Improving Decision Making: Using Spreadsheet Software to Analyze the
Return on a New System Investment: Dirt Bikes USA 584 • Improving
Decision Making: Using Spreadsheet Software for Capital Budgeting for a
New CAD System 584 • Improving Decision Making: Using Web Tbols for
Buying and Financing a Home 585
Learning Tiack Module: Information Technology Investments and
Productivity 585
Summary 586 • Key Terms 587 • Review Questions 587 • Discussion
Questions 588 • Video Case 588 • Teamwork: Identifying Implementation
Problems 588
? Case Study: What Went Wrong with Maine s New Medicaid System? 589
Chapter 15 Managing Global Systems 592
Opening Case: Think Global, Act Local: DHL Builds a Global IT Organization 593
15.1 The Growth of International Information Systems 596
Developing an International Information Systems Architecture 597 • The
Global Environment: Business Drivers and Challenges 598 • State of the
Art 601
15.2 Organizing International Information Systems 601
Global Strategies and Business Organization 602 • Global Systems to Fit the
Strategy 603 • Reorganizing the Business 604
xvi Contents
?Interactive Session: Organizations Avnet: Developing Systems to Support Global
Strategy 605
15.3 Managing Global Systems 606
A Typical Scenario: Disorganization on a Global Scale 607 • Global Systems
Strategy 608 • The Management Solution 610
15.4 Technology Issues and Opportunities for Global Value Chains 611
Technology Challenges of Global Systems 612 • Managing Global Software
Development 614
15.5 Hands on MIS 617
Achieving Operational Excellence: Expanding International Sales: Dirt Bikes
USA 617
?Interactive Session: Management Offshore Outsourcing: Good, Bad, Or Does Not
Make a Difference? 618
Achieving Operational Excellence: Building a Job Database and Web Page
for an International Consulting Firm 620 • Improving Decision Making:
Conducting International Marketing and Pricing Research 620
Summary 622 • Key Terms 623 • Review Questions 623 • Discussion
Questions 623 • Video Case 623 • Teamwork: Identifying Technologies for Global
Business Strategies 623
?Case Study: Nestle Tries for an All for One Global Strategy 624
?Part Four Project: Redesigning Business Processes for Healthlite Yogurt
Company 629
International Case Study 1: Mobile Customer Services at Deutsche Lufthansa 631
International Case Study 2: A Review of a Water Quality Information Management System for a Water
Management Authority in South Africa and Swaziland (on the Laudon Web site and Student CD ROM)
Your Digital Portfolio 645
References R 1
Glossary G 1
Photo and Screen Shot Credits P 1
Indexes I 1
|
| adam_txt |
Brief Contents
Part One Organizations, Management, and the Networked
Enterprise 1
Chapter 1 Information Systems in Global Business Today 2
Chapter 2 Global E Business: How Businesses Use Information Systems 38
Chapter 3 Information Systems, Organizations, and Strategy 80
Chapter 4 Ethical and Social Issues in Information Systems 124
Part One Project Analyzing Business Processes for an Enterprise System 165
Part Two Information Technology Infrastructure 167
Chapter 5 IT Infrastructure and Emerging Technologies 168
Chapter 6 Foundations of Business Intelligence: Databases and Information
Management 222
Chapter 7 Telecommunications, the Internet, and Wireless Technology 260
Chapter 8 Securing Information Systems 312
Part Two Project Creating a New Internet Business 351
Part Three Key System Applications for the Digital Age 353
Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise
Applications 354
Chapter 10 E Commerce: Digital Markets, Digital Goods 388
Chapter 11 Managing Knowledge 428
Chapter 12 Enhancing Decision Making 470
Part Three Project Designing an Enterprise Information Portal 508
Part Four Building and Managing Systems 509
Chapter 13 Building Systems 510
Chapter 14 Project Management: Establishing the Business Value of Systems and
Managing Change 552
Chapter 15 Managing Global Systems 592
Part Four Project Redesigning Business Processes for Healthlite Yogurt Company 629
International Case Study 631
Your Digital Portfolio 645
References R 1
Glossary G 1
Photo and Screen Shot Credits P 1
Indexes I 1
iv
Complete Contents
Part One Organizations, Management, and the Networked
Enterprise 1
Chapter 1 Information Systems in Global Business Today 2
Opening Case: Smart Systems and Smart Ways of Working Help Toyota Become
Number One 3
1.1 The Role of Information Systems in Business Today 5
Globalization Opportunities 7 • The Emerging Digital Firm 7 • Strategic
Business Objectives of Information Systems 8
?Interactive Session: Organizations virtual Management at Accenture 9
1.2 Perspectives on Information Systems 13
What is an Information System? 14 • Dimensions of Information
Systems 16
?Interactive Session: Technology UPS Competes Globally with Information
Technology 20
It Isn't Just Technology: A Business Perspective on Information Systems 22 •
Complementary Assets: Organizational Capital and the Right Business
Model 24
1.3 Contemporary Approaches to Information Systems 26
Technical Approach 26 • Behavioral Approach 27 • Approach of This Text:
Sociotechnical Systems 27
1.4 Hands on MIS 29
Understanding Information Systems Requirements: Dirt Bikes USA 29 •
Improving Decision Making: Using Databases to Analyze Sales Trends 30 •
Achieving Operational Excellence: Using Internet Software to Budget for
Shipping Costs 31
Learning TYack Module: How Much Does IT Matter? 31
Summary 32 • Key Terms 33 • Review Questions 33 • Discussion Questions 33 •
Video Case 33 • Teamwork: Analyzing a Business System 34
? Case Study: Morgan Stanley's Return on System Noninvestment 35
Chapter 2 Global E Business: How Businesses Use Information
Systems 38
Opening Case: Information Systems Join the Tupperware Party 39
2.1 Business Processes and Information Systems 41
Business Processes 41 • How Information Technology Enhances Business
Processes: Efficiency and Transformation 43
2.2 Types of Business Information Systems 44
Systems from a Functional Perspective 44
v
* I VVIIkblHJ
?Interactive Session: Organizations information Systems Help Kia Solve its
Quality Problems 48
Systems from a Constituency Perspective 52
?Interactive Session: Management Managing Travel Expenses: New Tools, New
Savings 55
Relationship of Systems to One Another 58
2.3 Systems That Span the Enterprise 59
Enterprise Applications 59 • Intranets and Extranets 66 • E Business,
E Commerce, and E Government 67
2.4 The Information Systems Function in Business 67
The Information Systems Department 68 • Organizing the Information
Systems Function 68
2.5 Hands on MIS 70
Analyzing Financial Performance: Dirt Bikes USA 71 • Improving
Decision Making: Using a Spreadsheet to Select Suppliers 72 • Achieving
Operational Excellence: Using Internet Software to Plan Efficient
Transportation Routes 73
Learning Track Module: Challenges of Using Business Information Systems 73
Summary 74 • Key Terms 75 • Review Questions 75 • Discussion Questions 76 •
Video Case 76 • Teamwork: Describing Management Decisions and Systems 76
? Case Study: Can Information Systems Help Prevent a Public Health Crisis? 77
Chapter 3 Information Systems, Organizations, and Strategy 80
Opening Case: Will the New US Airways Be Able to Fly? 81
3.1 Organizations and Information Systems 83
What Is an Organization? 84 • Features of Organizations 86
3.2 How Information Systems Impact Organizations and Business Firms 90
Economic Impacts 90 • Organizational and Behavioral Impacts 92 • The
Internet and Organizations 95 • Implications for the Design and
Understanding of Information Systems 95
3.3 Using Information Systems to Achieve Competitive Advantage 95
Porter's Competitive Forces Model 96 • Information System Strategies for
Dealing with Competitive Forces 97
?Interactive Session: Technology 7 Eleven Stores Ask the Customer by Asking the
Data 101
The Internet's Impact on Competitive Advantage 103 • The Business Value
Chain Model 104
?Interactive Session: Organizations Amazon.com: An Internet Giant Fine Tunes
Its Strategy 107
Synergies, Core Competencies, and Network Based Strategies 109
3.4 Using Systems for Competitive Advantage: Management Issues 113
Sustaining Competitive Advantage 113 • Performing a Strategic Systems
Analysis 114 • Managing Strategic Transitions 114
Contents vii
3.5 Hands on MIS 115
Analyzing Competitive Strategy: Dirt Bikes USA 115 • Improving Decision
Making: Using a Database to Clarify Business Strategy 115 • Improving
Decision Making: Using Web Tools to Configure and Price an Automobile
117
Learning Track Module: The Changing Business Environment for Information
Technology 117
Summary 118 • Key Terms 119 • Review Questions 119 • Discussion
Questions 120 • Video Case 120 • Teamwork: Identifying Opportunities for
Strategic Information Systems 120
? Case Study: Blockbuster vs. Netflix: Which Will Win Out? 121
Chapter 4 Ethical and Social Issues in Information Systems 124
Opening Case: Does Location Tracking Threaten Privacy? 125
4.1 Understanding Ethical and Social Issues Related to Systems 127
A Model for Thinking About Ethical, Social, and Political Issues 129 • Five
Moral Dimensions of the Information Age 130 • Key Technology Trends
That Raise Ethical Issues 130
?Interactive Session: Management Data for Sale 133
4.2 Ethics in an Information Society 135
Basic Concepts: Responsibility, Accountability, and Liability 135 • Ethical
Analysis 136 • Candidate Ethical Principles 137 • Professional Codes of
Conduct 137 • Some Real World Ethical Dilemmas 138
4.3 The Moral Dimensions of Information Systems 139
Information Rights: Privacy and Freedom in the Internet Age 139 •
Property Rights: Intellectual Property 145 • Accountability, Liability, and
Control 148 • System Quality: Data Quality and System Errors 149*
Quality of Life: Equity, Access, and Boundaries 149
?Interactive Session: Organizations The Internet: Friend or Foe to Children? 151
4.4 Hands on MIS 157
Developing a Web Site Privacy Policy: Dirt Bikes USA 157 • Improving
Operational Excellence: Creating a Simple Web Site Using Web Page
Development Tools 158 • Improving Decision Making: Using Internet
Newsgroups for Online Market Research 158
Learning Track Module: Developing a Corporate Code of Ethics for Information
Systems 159
Summary 159* Key Terms 160 • Review Questions 160 • Discussion
Questions 161 • Video Case 161 • Teamwork: Developing a Corporate Ethics
Code 161
? Case Study: Is the Telephone Company Violating Your Privacy? 162
? Part One Project: Analyzing Business Processes for an Enterprise System 165
viii Contents
Part TWO Information Technology Infrastructure 167
Chapter 5 IT Infrastructure and Emerging Technologies 168
Opening Case: DreamWorks Animation TUrns to Technology for Production
Support 169
5.1 IT Infrastructure 171
Defining IT Infrastructure 171 • Evolution of IT Infrastructure: 1950
2007 173 • Technology Drivers of Infrastructure Evolution 177
5.2 Infrastructure Components 183
Computer Hardware Platforms 184 • Computer Software Platforms 186 •
Data Management and Storage 187 • Networking/Telecommunications
Platforms 188 • Internet Platforms 188 • Consulting and System
Integration Services 189
5.3 Hardware Platform Trends and Emerging Technologies 189
The Integration of Computing and Telecommunications Platforms 189 •
Grid Computing 190 • On Demand Computing (Utility Computing) 191 •
Autonomic Computing and Edge Computing 191 • Virtualization and
Multicore Processors 193
5.4 Software Platform Trends and Emerging Technologies 194
The Rise of Linux and Open Source Software 195
?Interactive Session: Technology is it Time for Open Source? 196
Java Is Everywhere 197 • Software for Enterprise Integration 198»Ajax,
Mashups, Web 2.0, and Web Based Software Applications 202 • Software
Outsourcing 204
?Interactive Session: Technology Application Service Providers: Two Tales 207
5.5 Management Issues 208
Dealing with Infrastructure Change 208 • Management and
Governance 209 • Making Wise Infrastructure Investments 209
5.6 Hands on MIS 212
Improving Decision Making: Making the Rent vs. Buy Decision for
Hardware and Software: Dirt Bikes USA 212 • Improving Decision Making:
Using a Spreadsheet to Evaluate Hardware and Software Options 213 •
Improving Decision Making: Using Web Research to Budget for a Sales
Conference 214
Learning Track Modules: How Computer Hardware and Software Work; The
Open Source Software Initiative 214
Summary 215 • Key Terms 216 • Review Questions 217 • Discussion
Questions 217 • Video Case 217 • Teamwork: Evaluating Server Operating
Systems 217
? Case Study: Merrill Lynch Connects Past and Future Technology 218
Chapter 6 Foundations of Business Intelligence: Databases and
Information Management 222
Opening Case: NASCAR Races to Manage Its Data 223
6.1 Organizing Data in a Traditional File Environment 225
Contents ix
File Organization Concepts 226 • Problems with the Traditional File
Environment 227
6.2 The Database Approach to Data Management 229
Database Management Systems 229 • Capabilities of Database Management
Systems 233 • Designing Databases 236
6.3 Using Databases to Improve Business Performance and Decision
Making 238
Data Warehouses 239 • Business Intelligence, Multidimensional Data
Analysis, and Data Mining 240
?Interactive Session: Organizations dna Databases: crime Fighting Weapon or
Threat to Privacy? 244
Databases and the Web 245
6.4 Managing Data Resources 247
Establishing an Information Policy 247 • Ensuring Data Quality 247
?Interactive Session: Management What Can Be Done About Data Quality? 249
6.5 Hands on MIS 250
Improving Decision Making: Redesigning the Customer Database: Dirt Bikes
USA 250 • Achieving Operational Excellence: Building a Relational
Database for Inventory Management 251 • Improving Decision Making:
Searching Online Databases for Overseas Business Resources 252
Learning Track Modules: Database Design, Normalization, and Entity
Relationship Diagramming; Introduction to SQL; Hierarchical and Network Data
Models 253
Summary 254 • Key Terms 255 • Review Questions 255 • Discussion
Questions 256 • Video Case 256 • Teamwork: Identifying Entities and Attributes in
an Online Database 256
? Case Study: Panasonic Creates a Single Version of the Truth from Its Data 257
Chapter 7 Telecommunications, the Internet, and Wireless
Technology 260
Opening Case: Hyatt Regency Osaka Uses Wireless Networking for High Touch
Service 261
7.1 Telecommunications and Networking in Today's Business World 263
Networking and Communication Trends 263 • What Is a Computer
Network? 264 • Key Digital Networking Technologies 266
7.2 Communications Networks 269
Signals: Digital vs. Analog 269 • Types of Networks 269 • Physical
Transmission Media 272 • Broadband Network Services and
Technologies 274
7.3 The Internet 276
What Is the Internet? 277 • Internet Addressing and Architecture 277 •
Internet Services 280 • The World Wide Web 281 • Intranets and
Extranets 286 • Technologies and Tools for Communication and
E Business 286
?Interactive Session: Management Monitoring Employees on Networks:
Unethical or Good Business? 288
x Contents
7.4 The Wireless Revolution 291
Wireless Devices 291 • Cellular Systems 292 • Wireless Computer
Networks and Internet Access 294 • RFID and Wireless Sensor
Networks 297
?Interactive Session: Organizations Wal Mart Grapples with rfid 300
7.5 Hands on MIS 302
Achieving Operational Excellence: Using Internet Tools to Increase
Efficiency and Productivity: Dirt Bikes USA 302 • Improving Decision
Making: Using Spreadsheet Software to Evaluate Wireless Services 302 •
Achieving Operational Excellence: Using Web Search Engines for Business
Research 303
Learning Track Modules: Computing and Communications Services Provided by
Commercial Telecommunications Vendors; Cellular System Generations; Wireless
Applications for CRM, SCM, and Healthcare 303
Summary 304 • Key Terms 306 • Review Questions 307 • Discussion
Questions 307 • Video Case 307 • Teamwork: Comparing Mobile Internet Access
Devices 307
?Case Study: Google Takes On the World 308
Chapter 8 Securing Information Systems 312
Opening Case: Phishing: A Costly New Sport for Internet Users 313
8.1 System Vulnerability and Abuse 315
Why Systems Are Vulnerable 316 • Malicious Software: Viruses, Worms,
Trojan Horses, and Spyware 319 • Hackers and Cybervandalism 321
?Interactive Session: Technology Bot Armies and Network Zombies 323
Computer Crime and Cyberterrorism 324 • Internal Threats:
Employees 327 • Software Vulnerability 327
8.2 Business Value of Security and Control 328
Legal and Regulatory Requirements for Electronic Records
Management 328 • Electronic Evidence and Computer Forensics 329
8.3 Establishing a Framework for Security and Control 330
Risk Assessment 330 • Security Policy 331 • Ensuring Business
Continuity 332 • The Role of Auditing 334
8.4 Technologies and Tools for Security 335
Access Control 335 • Firewalls, Intrusion Detection Systems, and Antivirus
Software 337 • Securing Wireless Networks 339 • Encryption and Public
Key Infrastructure 339
?Interactive Session: Management Unilever Secures Its Mobile Devices 340
8.5 Hands on MIS 343
Achieving Operational Excellence: Developing a Disaster Recovery Plan:
Dirt Bikes USA 343 • Improving Decision Making: Using Spreadsheet
Software to Perform a Security Risk Assessment 343 • Improving Decision
Making: Evaluating Security Outsourcing Services 344
Learning Track Modules: General and Application Controls for Information
Systems; Management Challenges of Security and Control; Software Vulnerability
and Reliability 344
Contents xi
Summary 345 • Key Terms 346 • Review Questions 346 • Discussion
Questions 347 • Video Case 347 • "Teamwork: Evaluating Security Software
Tools 347
? Case Study: A Stolen Laptop at the Department of Veteran Affairs: The Worst
Data Theft Ever? 348
? Part Two Project: Creating a New Internet Business 351
Part Three Key System Applications for the Digital Age 353
Chapter 9 Achieving Operational Excellence and Customer Intimacy:
Enterprise Applications 354
Opening Case: Whirlpool Fixes Its Supply Chain 355
9.1 Enterprise Systems 357
What Are Enterprise Systems? 357 • Enterprise Software 359 • Business
Value of Enterprise Systems 360
9.2 Supply Chain Management Systems 360
The Supply Chain 360 • Information and Supply Chain Management 361 •
Supply Chain Management Applications 364 • Supply Chain Management
and the Internet 365 • Business Value of Supply Chain Management
Systems 368
9.3 Customer Relationship Management Systems 368
What Is Customer Relationship Management? 368
?Interactive Session: Technology IHOP Cooks Customer Data to Order 370
Customer Relationship Management Software 371 • Operational and
Analytical CRM 374 • Business Value of Customer Relationship
Management Systems 375
9.4 Enterprise Applications: New Opportunities and Challenges 376
Enterprise Application Challenges 376 • Extending Enterprise
Software 377
?Interactive Session: Organizations Invacare Struggles with Its Enterprise System
Implementation 378
9.5 Hands on MIS 380
Achieving Operational Excellence: Identifying Supply Chain Management
Solutions: Dirt Bikes USA 380 • Improving Decision Making: Using
Database Software to Manage Customer Service Requests 380 • Achieving
Operational Excellence: Evaluating Supply Chain Management Services 381
Learning Track Modules: SAP Business Process Map; Best Practices Business
Processes in CRM Software 382
Summary 382 • Key Terms 383 • Review Questions 384 • Discussion
Questions 384 • Video Case 384 • Teamwork: Analyzing Enterprise Application
Vendors 384
? Case Study: Limited Brands Consolidates Its Supply Chain Management 385
xii Contents
Chapter 10 E Commerce: Digital Markets, Digital Goods 388
Opening Case: Major League Baseball Hits a Home Run with Information
Systems 389
10.1 Electronic Commerce and the Internet 391
E Commerce Today 392 • Why E Commerce Is Different 393 • Key
Concepts in E Commerce: Digital Markets and Digital Goods 396 • Internet
Business Models 399
?Interactive Session: Management The Allure of MySpace 402
10.2 Electronic Commerce 404
Types of Electronic Commerce 404 • Achieving Customer Intimacy:
Interactive Marketing, Personalization, and Self Service 405
?Interactive Session: Organizations stonyfield Farm Blogs for Organic
Communication 408
Business to Business (B2B) Electronic Commerce: New Efficiencies and
Relationships 410
10.3 M Commerce 413
M Commerce Services and Applications 413 • Accessing Information from
the Wireless Web 415 • M Commerce Challenges 415
10.4 Electronic Commerce Payment Systems 416
Types of Electronic Payment Systems 416 • Digital Payment Systems for M
Commerce 417
10.5 Hands on MIS 418
Achieving Operational Excellence: Developing an E Commerce Strategy:
Dirt Bikes USA 418 • Improving Decision Making: Using Spreadsheet
Software to Analyze a Dot Com Business 419 • Achieving Operational
Excellence: Evaluating E Commerce Hosting Services 419
Learning Track Modules: E Commerce Challenges: The Story of Online
Groceries; Build an E Commerce Business Plan 420
Summary 421 • Key Terms 422 • Review Questions 423 • Discussion
Questions 423 • Video Case 423 • Teamwork: Performing a Competitive Analysis
of E Commerce Sites 423
?Case Study: Can eBay Continue Growing? 424
Chapter 11 Managing Knowledge 428
Opening Case: Content Management Makes Southern Company a Top Utility
Performer 429
11.1 The Knowledge Management Landscape 431
Important Dimensions of Knowledge 432 • The Knowledge Management
Value Chain 434 • Types of Knowledge Management Systems 436
11.2 Enterprise Wide Knowledge Management Systems 437
Structured Knowledge Systems 439 • Semistructured Knowledge Systems
440
?Interactive Session: Organizations stikeman Elliott Computerizes its
Brainpower 442
Knowledge Network Systems 444 • Supporting Technologies: Portals,
Collaboration Tools, and Learning Management Systems 445
Contents xiii
?Interactive Session: Technology Sharing Knowledge with Social Bookmarking 446
11.3 Knowledge Work Systems 448
Knowledge Workers and Knowledge Work 448 • Requirements of
Knowledge Work Systems 448 • Examples of Knowledge Work Systems 449
11.4 Intelligent Techniques 451
Capturing Knowledge: Expert Systems 452 • Organizational Intelligence:
Case Based Reasoning 455 • Fuzzy Logic Systems 455 • Neural
Networks 457 • Genetic Algorithms 458 • Hybrid AI Systems 460 •
Intelligent Agents 460
11.5 Hands on MIS 461
Achieving Operational Excellence: Identifying Opportunities for Knowledge
Management: Dirt Bikes USA 461 • Improving Decision Making: Building a
Simple Expert System for Retirement Planning 462 • Improving Decision
Making: Using Intelligent Agents for Comparison Shopping 463
Learning Track Module: Challenges of Knowledge Management Systems 463
Summary 463 • Key Terms 464 • Review Questions 465 • Discussion
Questions 465 • Video Case 465 • Teamwork: Rating Knowledge Network
Systems 465
?Case Study: Can Knowledge Systems Help Boeing Trounce Airbus? 466
Chapter 12 Enhancing Decision Making 470
Opening Case: Procter Gamble Restructures Its Supply Chain 471
12.1 Decision Making and Information Systems 473
Business Value of Improved Decision Making 474 • Types of Decisions 474 •
The Decision Making Process 476 • Managers and Decision Making in the
Real World 477
12.2 Systems for Decision Support 480
Management Information Systems (MIS) 480 • Decision Support Systems
(DSS) 480 • Business Value of DSS 486
?Interactive Session: Technology Renault Speeds Up Delivery with a New
DSS 488
Data Visualization and Geographic Information Systems 490 • Web Based
Customer Decision Support Systems 491
?Interactive Session: Management Does CompStat Reduce Crime? 492
12.3 Executive Support Systems (ESS) 493
The Role of Executive Support Systems in the Firm 493 • Business Value of
Executive Support Systems 494 • Executive Support Systems and the
Digital Firm 495
12.4 Group Decision Support Systems (GDSS) 496
What Is a GDSS? 496 • Overview of a GDSS Meeting 497 • Business Value
of GDSS 498
12.5 Hands on MIS 499
Improving Decision Making: Analyzing the Impact of Component Price
Changes: Dirt Bikes USA 499 • Improving Decision Making: Using Pivot
Tables to Analyze Sales Data 500 • Improving Decision Making: Using a
Web Based DSS for Retirement Planning 501
xiv Contents
Learning Track Module: Building and Using Pivot Tables 501
Summary 502 • Key Terms 503 • Review Questions 503 • Discussion
Questions 504 • Video Case 504 • Teamwork: Designing a University GDSS 504
? Case Study: Can Information Systems Make Your Doctor Better? 505
?Part Three Project: Designing an Enterprise Information Portal 508
Part Four Building and Managing Systems 509
Chapter 13 Building Systems 510
Opening Case: A New Ordering System for Girl Scout Cookies 511
13.1 Systems as Planned Organizational Change 514
Systems Development and Organizational Change 514 • Business Process
Reengineering 515
?Interactive Session: Organizations Business Process Redesign at the Small
Business Administration 518
Process Improvement: Business Process Management, Total Quality
Management, and Six Sigma 522
13.2 Overview of Systems Development 524
Systems Analysis 524 • Systems Design 525 • Completing the Systems
Development Process 526 • Modeling and Designing Systems: Structured
and Object Oriented Methodologies 529
13.3 Alternative Systems Building Approaches 534
Traditional Systems Life Cycle 534 • Prototyping 534 • End User
Development 536 • Application Software Packages and Outsourcing 537
13.4 Application Development for the Digital Firm 539
Rapid Application Development (RAD) 539
?Interactive Session: Management How to Get Outsourcing Right: Avoid Getting
It Wrong 540
Component Based Development and Web Services 541
13.5 Hands on MIS 542
Achieving Operational Excellence: Designing an Employee Training and
Skills Tracking System and Database: Dirt Bikes USA 542 • Improving
Decision Making: Using Database Software to Design a Customer System for
Auto Sales 544 • Achieving Operational Excellence: Redesigning Business
Processes for Web Procurement 545
Learning Track Modules: Unified Modeling Language (UML); Primer on
Business Process Design and Documentation 545
Summary 546 • Key Terms 547 • Review Questions 548 • Discussion
Questions 548 • Video Case 548 • Teamwork: Preparing Web Site Design
Specifications 548
? Case Study: Can the U.S. Army Reserve Pay Soldiers Correctly? 549
Contents xv
Chapter 14 Project Management: Establishing the Business Value of
Systems and Managing Change 552
Opening Case: A.G. Edwards TUrns Around Its Project Management 553
14.1 The Importance of Project Management 555
Runaway Projects and System Failure 556 • Project Management
Objectives 557
14.2 Selecting Projects 557
Management Structure for Information Systems Projects 558 • Linking
Systems Projects to the Business Plan 559 • Enterprise Analysis and
Critical Success Factors 559 • Portfolio Analysis 563 • Scoring Models 564
14.3 Establishing the Business Value of Information Systems 565
Information System Cost and Benefits 565 • Capital Budgeting for
Information Systems 565 • Case Example: Capital Budgeting for a New
Supply Chain Management System 567 • Real Options Pricing Models 571 •
Limitations of Financial Models 571
14.4 Managing Project Risk 572
Dimensions of Project Risk 572 • Change Management and the Concept of
Implementation 573 • Controlling Risk Factors 575
?Interactive Session: Management Managing IT in the Merger and Acquisition
Game 576
Designing for the Organization 580
?Interactive Session: Organizations Getting Buy in and roi for crm 581
Project Management Software Tools 583
14.5 Hands on MIS 584
Improving Decision Making: Using Spreadsheet Software to Analyze the
Return on a New System Investment: Dirt Bikes USA 584 • Improving
Decision Making: Using Spreadsheet Software for Capital Budgeting for a
New CAD System 584 • Improving Decision Making: Using Web Tbols for
Buying and Financing a Home 585
Learning Tiack Module: Information Technology Investments and
Productivity 585
Summary 586 • Key Terms 587 • Review Questions 587 • Discussion
Questions 588 • Video Case 588 • Teamwork: Identifying Implementation
Problems 588
? Case Study: What Went Wrong with Maine's New Medicaid System? 589
Chapter 15 Managing Global Systems 592
Opening Case: Think Global, Act Local: DHL Builds a Global IT Organization 593
15.1 The Growth of International Information Systems 596
Developing an International Information Systems Architecture 597 • The
Global Environment: Business Drivers and Challenges 598 • State of the
Art 601
15.2 Organizing International Information Systems 601
Global Strategies and Business Organization 602 • Global Systems to Fit the
Strategy 603 • Reorganizing the Business 604
xvi Contents
?Interactive Session: Organizations Avnet: Developing Systems to Support Global
Strategy 605
15.3 Managing Global Systems 606
A Typical Scenario: Disorganization on a Global Scale 607 • Global Systems
Strategy 608 • The Management Solution 610
15.4 Technology Issues and Opportunities for Global Value Chains 611
Technology Challenges of Global Systems 612 • Managing Global Software
Development 614
15.5 Hands on MIS 617
Achieving Operational Excellence: Expanding International Sales: Dirt Bikes
USA 617
?Interactive Session: Management Offshore Outsourcing: Good, Bad, Or Does Not
Make a Difference? 618
Achieving Operational Excellence: Building a Job Database and Web Page
for an International Consulting Firm 620 • Improving Decision Making:
Conducting International Marketing and Pricing Research 620
Summary 622 • Key Terms 623 • Review Questions 623 • Discussion
Questions 623 • Video Case 623 • Teamwork: Identifying Technologies for Global
Business Strategies 623
?Case Study: Nestle Tries for an All for One Global Strategy 624
?Part Four Project: Redesigning Business Processes for Healthlite Yogurt
Company 629
International Case Study 1: Mobile Customer Services at Deutsche Lufthansa 631
International Case Study 2: A Review of a Water Quality Information Management System for a Water
Management Authority in South Africa and Swaziland (on the Laudon Web site and Student CD ROM)
Your Digital Portfolio 645
References R 1
Glossary G 1
Photo and Screen Shot Credits P 1
Indexes I 1 |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
| author | McLeod, Raymond 1932- Schell, George P. |
| author_GND | (DE-588)124990908 |
| author_facet | McLeod, Raymond 1932- Schell, George P. |
| author_role | aut aut |
| author_sort | McLeod, Raymond 1932- |
| author_variant | r m rm g p s gp gps |
| building | Verbundindex |
| bvnumber | BV021592377 |
| callnumber-first | T - Technology |
| callnumber-label | T58 |
| callnumber-raw | T58.6 |
| callnumber-search | T58.6 |
| callnumber-sort | T 258.6 |
| callnumber-subject | T - General Technology |
| classification_rvk | QP 345 ST 610 |
| ctrlnum | (OCoLC)225506097 (DE-599)BVBBV021592377 |
| dewey-full | 658.4038 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4038 |
| dewey-search | 658.4038 |
| dewey-sort | 3658.4038 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Informatik Wirtschaftswissenschaften |
| discipline_str_mv | Informatik Wirtschaftswissenschaften |
| edition | 10. ed. |
| format | Book |
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| id | DE-604.BV021592377 |
| illustrated | Illustrated |
| index_date | 2024-07-02T14:44:54Z |
| indexdate | 2024-07-09T20:39:25Z |
| institution | BVB |
| isbn | 0131889184 |
| language | English |
| lccn | 2006006639 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014807832 |
| oclc_num | 225506097 |
| open_access_boolean | |
| owner | DE-703 DE-473 DE-BY-UBG DE-11 DE-188 |
| owner_facet | DE-703 DE-473 DE-BY-UBG DE-11 DE-188 |
| physical | XXIX, 447 S. Ill., graph. Darst. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Pearson/Prentice Hall |
| record_format | marc |
| spelling | McLeod, Raymond 1932- Verfasser (DE-588)124990908 aut Management information systems Raymond McLeod, George Schell 10. ed. Upper Saddle River, NJ Pearson/Prentice Hall 2007 XXIX, 447 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Focusing on the role of the manager within an organisation, this text emphasises the development of computer-based information systems to support an organisation's objectives and strategic plans. Yönetim bilişim sistemleri Yönetim bilişim sistemleri - Ders kitapları Management information systems Managementinformationssystem (DE-588)4074518-1 gnd rswk-swf Datenverarbeitung (DE-588)4011152-0 gnd rswk-swf Managementinformationssystem (DE-588)4074518-1 s Datenverarbeitung (DE-588)4011152-0 s 1\p DE-604 Schell, George P. Verfasser aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014807832&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | McLeod, Raymond 1932- Schell, George P. Management information systems Yönetim bilişim sistemleri Yönetim bilişim sistemleri - Ders kitapları Management information systems Managementinformationssystem (DE-588)4074518-1 gnd Datenverarbeitung (DE-588)4011152-0 gnd |
| subject_GND | (DE-588)4074518-1 (DE-588)4011152-0 |
| title | Management information systems |
| title_auth | Management information systems |
| title_exact_search | Management information systems |
| title_exact_search_txtP | Management information systems |
| title_full | Management information systems Raymond McLeod, George Schell |
| title_fullStr | Management information systems Raymond McLeod, George Schell |
| title_full_unstemmed | Management information systems Raymond McLeod, George Schell |
| title_short | Management information systems |
| title_sort | management information systems |
| topic | Yönetim bilişim sistemleri Yönetim bilişim sistemleri - Ders kitapları Management information systems Managementinformationssystem (DE-588)4074518-1 gnd Datenverarbeitung (DE-588)4011152-0 gnd |
| topic_facet | Yönetim bilişim sistemleri Yönetim bilişim sistemleri - Ders kitapları Management information systems Managementinformationssystem Datenverarbeitung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014807832&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT mcleodraymond managementinformationsystems AT schellgeorgep managementinformationsystems |