APA (7th ed.) Citation

Weinstein, A. (1987). Market segmentation: Using demographics, psychographics and other segmentation techniques to uncover and exploit new markets. Probus Publ.

Chicago Style (17th ed.) Citation

Weinstein, Art. Market Segmentation: Using Demographics, Psychographics and Other Segmentation Techniques to Uncover and Exploit New Markets. Chicago, Ill: Probus Publ, 1987.

MLA (9th ed.) Citation

Weinstein, Art. Market Segmentation: Using Demographics, Psychographics and Other Segmentation Techniques to Uncover and Exploit New Markets. Probus Publ, 1987.